How to Start a Home-based Graphic Design Business


Book Description

This book will include all the information you need to get started at home with your own graphic design business. To expand the focus of this subject matter, we plan on including information on designing blogs, apps, and the like to take this book a step ahead of the competition.




Starting Your Career as a Freelance Illustrator or Graphic Designer


Book Description

Technology has sent shockwaves of change through the world of commercial art. Digital illustration and design, online portfolio sites, and the proliferation of stock art have radically changed the way that illustrators and graphic designers work. What has not changed, however, is the wealth of illustrators and graphic designers hoping to turn their talent into freelance success. More than ever, artists face questions such as how to get started, how to sell their work, how to promote themselves, and what to do once they are working. For those embarking on freelance careers in illustration or graphic design, the answers have arrived. A twenty-five year veteran in the field, Michael Fleishman, has detailed every business aspect of commercial art in Starting Your Career as a Freelance Illustrator or Graphic Designer.




A Graphic Design Student's Guide to Freelance


Book Description

A complete guide to freelance graphic design—created specifically for design students Why wait until you graduate? Freelancing is a great way to jumpstart your career in graphic design. It lets you apply what you've been learning in school, close the gaps in your education with real-world experience, enhance your portfolio—and make a little money at the same time. A Graphic Design Student's Guide to Freelance: Practice Makes Perfect covers everything you need to know to begin successfully freelancing as a designer, including how to set up your business, deal with legal and financial issues, find clients, and work with them effectively. This full-color guide is divided into sections that correspond to your particular skill level as a student—beginner, intermediate, or advanced. These sections give you specific tasks and goals to help your freelance design work go smoothly as you progress from your very first professional job to gain experience with a range of projects and clients and prepare to move into a full-time graphic design career once you complete your studies. Complete with sample forms available online (invoices, a proof approval form, job jacket, and more) and 175 color images, including samples of paid work created by students, A Graphic Design Student's Guide to Freelance: Practice Makes Perfect will help you navigate the world of freelance design with confidence. Inside this book, you will learn to: Write a business plan Purchase key equipment Set rates and draw up contracts Find and manage clients Create and show concepts Market your company Expand your business Develop your portfolio And more







The Psychology of Graphic Design Pricing


Book Description

Learn how to price creative work with confidence. Win more bids. Make more money. When it comes to pricing their work, far too many freelance designers and agencies merely guess what to charge their clients. As a result, profitable projects have as much to do with luck as they do anything else. In The Psychology of Graphic Design Pricing, you'll learn how to take luck out of the equation by calculating the cost to produce your work, understanding its market value, and extracting your client's budget. These three variables are used in a pricing spectrum, empowering you to price your work with confidence and profitability in every project opportunity. This book will teach you how to calculate your production costs, understand market value, extract your client's budget, bid with the right project price, and increase your profitability.







How to Open and Operate a Home-based Landscaping Business


Book Description

Combining down-to-earth text with helpful forms and worksheets, this authoritative guide details everything from making the initial decision to planning for long-term growth. The author draws from more than 20 years of personal experience as a landscape contractor to provide this highly-readable and comprehensive book.




The Business Side of Creativity


Book Description

Every year the market for creative services expands -- but the competition is increasing even faster. Today, your success hinges not on talent alone, but on a thorough understanding of the business side of creativity. Now fully revised and updated, The Business Side of Creativity is the most comprehensive business companion available to freelance graphic designers, art directors, illustrators, copywriters, and agency or design-shop principals. Cameron S. Foote, successful entrepreneur and editor of the Creative Business newsletter, guides you step-by-step through the process of being successfully self-employed -- from getting launched as a freelancer to running a multiperson shop to retiring comforably. The appendices include sample business forms and documents to help put the information into practice. How should you organize? What should you charge? What marketing techniques yield the best returns? When are you ready to expand? What are the most effective strategies for managing employees? How can you build salable equity? The Business Side of Creativity delves into these questions and hundreds more -- and gives you practical, real-world answers. Book jacket.




Breaking Into Freelance Illustration


Book Description

Build Your Own Thriving Illustration Business The boundaries between art, design and illustration are blurring, and with all the new opportunities for visual creatives, now is the perfect time to unleash your talent on the world! Breaking Into Freelance Illustration provides a step-by-step roadmap for promoting yourself and running your creative business. You'll find up-to-date advice about best business practices, ideas for new promotional tools, answers to common questions and words of wisdom and inspiration from top illustrators. This book shows you how to: Set up a home office and balance your professional and personal life Create a professional portfolio and promote your work online Search out and negotiate with potential clients Create your own brand and work with an agent Develop a fair and accurate system for pricing your work Network within the creative community Full of industry insight, this book is a down-to-earth guide that fills in the creative business blanks. If you've ever wanted to moonlight as an illustrator, start a full-time business, or simply see your work published, this book will give you the information you need to make it happen.




Grid Systems in Graphic Design


Book Description

From a professional for professionals, here is the definitive word on using grid systems in graphic design since 1981.