Just a Click Away


Book Description

This book examines online advertising its robust past, amazing present, and likely future directions. From its modest beginnings, advertising on the Internet quickly has become a multibillion dollar business. This text discusses the power and potential of the Internet as an advertising medium and focuses on how the Internet can be utilized best to deliver effective messages. Just a Click Away: Advertising on the Internet is the first in a series of three books that look at various aspects of mass communication and the Internet (the other two books, on broadcasting and public relations, will be published in the next two years). An accompanying website (www.abacon.com/kaye) provides further information and updates material in this ever-changing field.




Just for Clicks


Book Description

Mommy blogs are great . . . unless the blog happens to belong to your mom. Twin sisters Claire & Poppy are accidental social media stars thanks to Mom going viral when they were babies. Now, as teens, they're expected to contribute by building their own brand. Attending a NY fashion week and receiving fan mail is a blast. Fending off internet trolls and would-be kidnappers? Not so much. Poppy embraces it. Claire hates it. Will anybody accept her as "just Claire"? And what should Claire do about Mom's old journals? The handwritten entries definitely don't sound like Mom's perfect blog persona. Worse, one of them divulges a secret that leaves Claire wondering what else in her life might be nothing but a sham . . .




Wired for Learning


Book Description

"Web 2.0" is a term used to describe an apparent second generation of the World Wide Web that emphasizes collaboration and sharing of knowledge and content among users. With the growing popularity of Web 2.0, there has been a burgeoning interest in education. Tools such as blogs, wikis, RSS, social networking sites, tag-based folksonomies, and peer-to-peer (P2P) media sharing applications have gained a prominence in teaching and learning. With Wired for Learning: An Educators Guide to Web 2.0 there is tremendous potential for addressing the needs student, teachers, researchers, and practitioners to enhance the teaching and learning experiences through customization, personalization, and rich opportunities for networking and collaboration. The purpose of this text is to clarify and present applications and practices of Web 2.0 for teaching and learning to meet the educational challenges of students in diverse learning setting. This text will bring teachers and university education into a bold new reality and cause them to move to think differently about technology’s potential for strengthening students' critical thinking, writing, reflection, and interactive learning.




Precision Photoshop


Book Description

The Essentials of Photoshop for Creative ProfessionalsThere are plenty of books on Photoshop for photographers; for everyone else, there's Precision Photoshop: Creating Powerful Visual Effects. In clear, conversational language using extensive images and screenshots, this book gives you in-depth guidance on learning how to use Photoshop. The author




LAUNCHIFY360 SYSTEM


Book Description

Welcome to Launchify, the complete step by step blueprint and complete toolkit for making six figures with your product launch, even if you have never launched a product before. Seriously, we are talking about the complete step-by-step blueprint and the complete toolkit that I used to make six figures with my very first product launch ever on JVZoo. I know that sounds very difficult to believe, but I did it so I believe I’ve earned the right to show you how it’s done. A lot of stuff out there is pure don't really sense! I mean you buy lots and lots and lots of product launch stuff for hundreds and thousands of dollars but most of them don’t tell you the practical thing to do.




The Journey


Book Description

The author recounts the true story of his travels. His adventures begin in Boston and end some five months later along The Great Wall of China. The journey sees him take in several of the worlds most important landmarks in around eighty towns and cities over a staggering 40,000 mile journey. Thats quite some adventure! Whether its the Niagara Falls in North America, the Rainforest in Australia or Tropical Islands in Asia, there is something for everyone in this epic journey spanning four of the worlds six continents. Across oceans, deserts and distant lands, there is a story to tell, packed with adventure and experiences of a different kind. Come join me on this special journey and may it encourage you to explore and discover the world on a similar journey of your own. 5 star rating on Amazon - "An entertaining read, substantially well written, informative and packed with invaluable traveller's tips. I thoroughly recommend it and whatsmore, I'll be looking out for Vinod's next book." Tracey Gaul




English for Law


Book Description

Knowledge of legal language and the ability to use it effectively are essential requirements for students who have chosen to study law. A comprehensive course in English specially prepared for undergraduate students of law, this book aims to train students in both these aspects.




Critical Thinking in Psychology


Book Description

Good scientific research depends on critical thinking at least as much as factual knowledge; psychology is no exception to this rule. And yet, despite the importance of critical thinking, psychology students are rarely taught how to think critically about the theories, methods, and concepts they must use. This book shows students and researchers how to think critically about key topics such as experimental research, statistical inference, case studies, logical fallacies, and ethical judgments. Using updated research findings and new insights, this volume provides a comprehensive overview of what critical thinking is and how to teach it in psychology. Written by leading experts in critical thinking in psychology, each chapter contains useful pedagogical features, such as critical-thinking questions, brief summaries, and definitions of key terms. It also supplies descriptions of each chapter author's critical-thinking experience, which evidences how critical thinking has made a difference to facilitating career development.




Close to the Machine


Book Description

Originally published in 1997 by City Lights Books.




Case Computer Marilyn Monroe


Book Description

Case Computer Marilyn Monroe is the story of a specially designed computer that was wrongly sold to a member of the general public.Gracie Holden invites her three friends round for an evening of discussing what really happened to Marilyn Monroe on that hot August night of 1962. Unfortunately for Gracie, Tommy, Mitch and Sheryl the case computer reacts to the crime scene and throws them back to two days before Marilyn died. They are now presented with the problem of knowing what's about to happen while wondering who will believe them when they tell them what's about to happen to the most famous and glamorous movie actress of all time. Will they be able to unravel a mystery that still remains to this day...find out in this latest installment in the case computer series!