The Natural Rubber Market


Book Description




The World Rubber Industry


Book Description

Despite the fact that Rubber is one of the world's major commodities, surprispingly little has been written about hte the subject. First published in 1994, The World Rubber Industry seeks to redress this deficiency. It presents information in a clear and accessible manner, with numerous tables and illustrations, and an extensive glossary. This is a comprehensive and definitive analysis of one of the world's major and most essential commodities.




Sri Lanka's Rubber Industry


Book Description

World Bank Technical Paper No. 359. As the telecommunications sector evolves toward a more competitive environment in which the private actors become the main players, it is essential to develop policies that will reduce the disparities between urban and rural telecommunications services. This report provides a comprehensive analysis of the technical and financial parameters that have to be considered in formulating such policies. It presents an array of options for commercial operation of rural telecommunications and challenges the general perception that rural telecommunications services are unprofitable. It demonstrates that services can be economically delivered to rural areas at affordable prices while simultaneously providing reasonable financial returns to investors. A planning tool kit is included that assists in the design of the various options.










Tpe 2002


Book Description

This international two-day conference is now firmly established as Europe's premier meeting place for the thermoplastics elastomers sector. The last three events which were held in London, Amsterdam and Brussels each brought together more than 200 key players involved in all stages of the TPEs supply chain. The TPE 2002 conference, held in Brussels on the 24th and 25th of June 2002, featured expert presentations on key market trends, new application developments and the very latest material innovations.




International Marketing


Book Description

International Marketing presents an innovative, integrated approach to the course, in which marketing concepts are explored in depth within the international context. The authors identify five key factors that impact any international marketing venture-culture, language, political/legal systems, economic systems, and technological/operational differences-and discuss them in relation to the core marketing concepts of markets, products, pricing, distribution (place), and promotion. Uniquely, the book provides discussions of sustainability and "bottom of the pyramid" concepts within each chapter, and is richly illustrated with examples from both multinational companies as well as smaller local concerns. Setting the path for the future direction of this course, the authors provide instructors and students with the first truly international marketing textbook.