Benjamin Franklin: 1907-1983


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Modern Insurance Developments


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Mutualism


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A profound look at the crisis of work and the collapse of the safety net, and a vision for a better way forward, rooted in America’s cooperative spirit, from the founder of the Freelancers Union “Read this essential book to see how we can and must build the future.”—Reid Hoffman, co-founder of Linkedin Mutualism: It’s not capitalism and it’s not socialism. It’s the future. The twentieth century changed every facet of life for American workers: how much they could expect to earn and what they had the right to demand. But by 2027, a majority of Americans—from low-wage service workers to white-collar professionals—won’t be traditional employees. Benefits like paid sick leave, pensions, 401(k)s, disability insurance, and health care will be nearly extinct. To meet the needs of this new generation of workers, the government has done almost nothing. In this book, labor lawyer, former chair of the board of the New York Federal Reserve, and MacArthur “genius” Sara Horowitz brings us a solution to the current crisis of work that’s rooted in the best of American traditions, which she calls mutualism. Horowitz shows how the future of our economic safety net rests on this approach and demonstrates how mutualist organizations have helped us solve common problems in the past and are now quietly driving rural and urban economies alike all over the world, inspired not by for-profit corporations but by labor unions and trade associations, religious organizations and mutual aid societies, and vital social movements from women’s suffrage to civil rights. Mutualism is for anyone who feels that the system is not working for them, and is looking for a new way to build collaboratively, create the new American social contract, and prosper in the twenty-first century.




Financial Services Marketing


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This new edition balances the theoretical and the practical for advanced undergraduates, those specialising in financial services at postgraduate level, individuals undertaking professional courses such as those offered by the IFS School of Finance, and employees working within the financial services sector. Ennew & Waite draw from global business cases in both B2B and B2C marketing, taking a unique approach in terms of structure by splitting discussion between marketing for acquisition and marketing for retention. This fully updated and revised second edition features: A revised approach to the industry in the light of the global financial crisis, including ethical considerations, consumer confidence issues, and new approaches to regulation New sections on e-commerce and its impact on customer relationships New case studies and vignettes A new companion website to support teaching, including PowerPoint slides, test bank questions, additional cases and cameo video mini-lectures. Financial Services Marketing 2e will help the student and the practitioner to develop a firm grounding in the fundamentals of financial services strategy, customer acquisition and customer development. Reflecting the realities of financial services marketing in an increasingly complex sector, it provides the most up-to-date, international and practical guide to the subject available.




The Autobiography of Benjamin Franklin


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Between 1771 and 1790, American Founding Father Benjamin Franklin sat down to record the important events of his life, from his childhood in Boston to his work as a printer in Philadelphia, to his trips to Paris and his plans for the first public library. The story of the invention of the Franklin stove, the first Poor Richard's Almanac, and his experiments with electricity are all included here. His "Project for Moral Perfection"—a list of desirable virtues and steps to achieve them—influenced the modern self-help genre. Hundreds of years later, Franklin's account of his rise from middle-class obscurity to become a world-renowned scholar and civic figure continues to promote the American Dream. First published in 1791, this unabridged version of Franklin's autobiography is taken from the 1909 copyright edition.