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Niche Tactics

Author : Caroline O'Donnell

Publisher : Routledge

Page : 255 pages

File Size : 10,66 MB

Release : 2015-04-10

Category : Architecture

ISBN : 1317548469

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Book Description

Niche Tactics aligns architecture's relationship with site with its ecological analogue: the relationship between an organism and its environment. Bracketed between texts on giraffe morphology, ecological perception, ugliness, and hopeful monsters, architectural case studies investigate historical moments when relationships between architecture and site were productively intertwined, from the anomalous city designs of Francesco de Marchi in the sixteenth century to Le Corbusier’s near eradication of context in his Plan Voisin in the twentieth century to the more recent contextualist movements. Extensively illustrated with 140 drawings and photographs, Niche Tactics considers how attention to site might create a generative language for architecture today.



Niche Tactics

Author : Caroline O'Donnell

Publisher : Routledge

Page : 321 pages

File Size : 26,81 MB

Release : 2015-04-10

Category : Architecture

ISBN : 1317548450

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Book Description

Niche Tactics aligns architecture's relationship with site with its ecological analogue: the relationship between an organism and its environment. Bracketed between texts on giraffe morphology, ecological perception, ugliness, and hopeful monsters, architectural case studies investigate historical moments when relationships between architecture and site were productively intertwined, from the anomalous city designs of Francesco de Marchi in the sixteenth century to Le Corbusier’s near eradication of context in his Plan Voisin in the twentieth century to the more recent contextualist movements. Extensively illustrated with 140 drawings and photographs, Niche Tactics considers how attention to site might create a generative language for architecture today.



Own Your Niche

Author : Stephanie Chandler

Publisher :

Page : 230 pages

File Size : 25,17 MB

Release : 2012-01-31

Category : Electronic commerce

ISBN : 9781935953289

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Book Description

Own Your Niche brings authenticity back to internet marketing, teaching you how to showcase your business with practical, easy-to-use strategies that you can implement yourself. Also included are interviews with successful service-based business owners who share how they have built their audiences and created successful enterprises. If internet marketing sounds intimidating to you, or you've gotten started but need more guidance, this book can remove the fear and give you the solutions you need to achieve your goals. Own Your Niche is ideal for consultants, coaches, freelancers, health and wellness professionals, attorneys, doctors, authors, professional speakers, financial advisers, and other service-based businesses.



First, Best, Or Different

Author : John Bradley Jackson

Publisher : Dog Ear Publishing

Page : 258 pages

File Size : 46,61 MB

Release : 2007

Category : Market segmentation

ISBN : 1598582917

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Book Description

"First, Best, or Different is one of those exceptional books that changes the way you think about marketing and entrepreneurs. I highly recommend this book." Manny Fernandez, Chairman Emeritus, Gartner Inc. Innovative Marketing and Sales Strategies for Niche Markets Are you an entrepreneur, small business owner, or corporate marketing executive with questions like these? . What viral marketing methods are most successful? . What direct mail marketing tactics create the most new leads? . How can I optimize my website and increase traffic? . How can I motivate and retain my top sales reps? . How do I choose the right Public Relations firm? . What is podcasting and how do I get started? . What outdoor advertising techniques work best? Get answers to these questions along with practical advice on over 100 topics. Written in plain English with short easy-to-read chapters, this book demystifies niche marketing by delivering easy-to-understand definitions and practical suggestions. About the Author John Bradley Jackson brings street-savvy sales and marketing experience from Silicon Valley and Wall Street. His resume also includes entrepreneur, angel investor, corporate trainer, philanthropist, and consultant.



Doyle Brunson's Super System 2

Author : Doyle Brunson

Publisher : Cardoza Publishing

Page : 715 pages

File Size : 40,89 MB

Release :

Category : Games & Activities

ISBN : 1580424767

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Book Description

Super System 2 gathers together the greatest players, theorists, and world champions. This new edition expands upon the original with more games, new authors, and most importantly, more professional secrets from the best in the business!Learn From Poker's Greatest Players This superstar lineup is led by the greatest poker player of all time, the legendary Doyle Brunson, two-time main event champion, and 10-time WSOP bracelet winner. Doyles hand-picked roster of expert collaborators includes: Phil Hellmuth Jr., 11-time WSOP gold bracelet winner and 1989 World Series of Poker Champion; Daniel Negreanu, winner of more than $10 million in tournament earnings and 2004 Poker Player of the Year; Johnny Chan, two-time Main Event Champion and 10-time WSOP gold bracelet winner; Lyle Berman, three-time WSOP gold bracelet winner, World Poker Tour founder and super-high stakes player; Bobby Baldwin, 1978 World Poker Champion; Crandell Addington, a no-limit hold'em legend and Hall of Famer; Jennifer Harman, the best female poker player in history; Todd Brunson, superstar cash-game player; and Mike Caro, pokers greatest researcher, theorist, and instructor. 704 pages



Niche Marketing Ideas & Niche Markets. Finding Niches Made Easy. 177 Free Ways to Find Hot New Profitable Niches

Author : Christine Clayfield

Publisher : Imb Publishing

Page : 390 pages

File Size : 12,68 MB

Release : 2014-04

Category : Business & Economics

ISBN : 9781909151079

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Book Description

Niche Marketing Ideas & Niche Markets. Finding Profitable Niches Made Easy. 177 Free Ways to Find Hot New Profitable Niches. Niches! Finding niches seems to be a problem for many internet marketers. Countless people have asked me "Where do you get your niches from?" I am sure, after reading this book, you will agree that finding niches is easy, fast, educational and fun! Easy to understand and read, this is a must have book for anyone involved with finding new niches or business ideas. Whether you want to earn a full time living from internet marketing or just want some extra cash, you will learn a lot from the information in this book. Before you can make any money online, you need to find your profitable niche. Like a driver needs a destination, an internet marketer or business person needs a niche, a niche that pays, not just any niche. Choosing the right niche will make the difference between making money or not. Your success in business will totally depend on the choice of your niche. Whether you are looking to write a book, build a website or blog, build an online shop, make an audio or video or create your own products; you can use all 177 ways to find a new niche. Some sources mentioned in this book you've probably never heard of and others you probably think: "Duh, why didn't I think of that!" - Keywords - Long Tail Keywords - Niches - When is a niche a good niche? - When is a niche NOT a good niche? - 6 important steps to find a profitable niche - What niches NOT to pick. - Niches are everywhere - Niches for repeat sales - What skills do you need? - What hats do you need? - What shoes do you need? - You don't have to be an expert in your niche. - Think like there is no box! - Examples of good niches - Become a master in searching - Keyboard shortcuts - Where to search for niches - 177 places to find new niches Christine Clayfield is a full time internet marketer and has been for many years. She is the author of the best selling book "From Newbie To Millionaire" and "Drop Shipping and eCommerce. What You Need And Where To Get it." Armed with just passion and drive, she made it her mission to understand all aspects of internet marketing. She has helped countless people to get to grips with making money online. She has lots of niche websites, runs a few drop shipping and ecommerce web sites and she has also self published over 90 books, all in different niches.



Direct Selling Channels

Author : Bert Rosenbloom

Publisher : Routledge

Page : 129 pages

File Size : 47,57 MB

Release : 2013-04-03

Category : Business & Economics

ISBN : 1136586067

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Book Description

Here is the first book to examine direct selling--the distribution of consumer products and services through personal, face-to-face sales away from fixed business locations. Direct selling has long been a major marketing channel for companies around the world. In the U.S. alone, by the start of the present decade, direct selling accounted for $12 billion in sales volume produced by almost five million independent direct salespeople. In this fundamental resource, leading authorities who have spent years studying direct selling channels provide in-depth insights, analyses, and research findings on such key topics as customer response patterns, sales motivation, personal selling methods, minority participation, multinational direct selling, and directions for future research in direct selling.This marketing channel continues to thrive and grow and Direct Selling Channels prepares readers for the challenges of the twenty-first century by providing the latest and most in-depth thought, analysis, and research on direct selling that is not available from any other source. The breadth and depth of coverage of direct selling found in this volume will help readers gain knowledge, insight, and practical wisdom about an area of marketing where superficial, stereotypical myths have so often been passed off as truth. The material presented is directly relevant to both long-range strategic planning and day-to-day management issues so it can be put to immediate use for managing direct selling channels more effectively.Direct Selling Channels represents the state-of-the-art thought and research in this area. Reader’s understanding of direct selling channels will be enriched by chapters that explore: the salient issues facing direct selling today research findings on consumers’attitudes toward direct selling methods the reasons why people become direct salespeople innovative concepts such as trust-based relationship selling the relationship between sex-role self concept and sales performance how to identify international markets for new products sold through direct selling channels



Zero To Everyone

Author : Akash Jaiswal

Publisher : Notion Press

Page : 199 pages

File Size : 26,9 MB

Release : 2024-02-29

Category : Business & Economics

ISBN :

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Book Description

How can you move from being a whisper to a loud echo in the crowded marketplace of ideas and products? Are you an entrepreneur struggling to make your voice heard? Or a marketer grappling with the dynamics of brand loyalty and consumer behavior? This book is your compass in the ever-evolving landscape of customer engagement. Dive into the intricacies of psychology in marketing, unravel the enigma of branding, and master the art of persuasive advertising. How do luxury brands enchant? How do you create superfans out of ordinary customers? With a blend of practical wisdom and innovative strategies, "Zero to Everyone: The Marketing Playbook to Become Visible in the Marketplace" is the guide you've been waiting for. Penned by Akash Jaiswal, a mastermind in customer engagement, this book is a beacon for those ready to conquer the world of marketing. If you want to make a lasting impression in the market, turn ears to your story, and make hearts beat in sync with your brand, this book is your war cry. Does this sound like something you were missing till now? Then "Zero to Everyone" is your next must-read. Seize your copy now and embark on the journey from anonymity to market dominance.



Beyond Sustainable

Author : Ryan Ludwig

Publisher : Routledge

Page : 349 pages

File Size : 19,51 MB

Release : 2020-12-21

Category : Architecture

ISBN : 1000284425

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Book Description

Beyond Sustainable discusses the relationship between human-beings and the constructed environments of habitation we create living in the Anthropocene, an increasingly volatile and unpredictable landscape of certain change. This volume accepts that human-beings have reached a moment beyond climatological and ecological crisis. It asks not how we resolve the crisis but, rather, how we can cope with, or adapt to, the irreversible changes in the earth-system by rethinking how we choose to inhabit the world-ecology. Through an examination of numerous historical and contemporary projects of architecture and art, as well as observations in philosophy, ecology, evolutionary biology, genetics, neurobiology and psychology, this book reimagines architecture capable of influencing and impacting who we are, how we live, what we feel and even how we evolve. Beyond Sustainable provides students and academics with a single comprehensive overview of this architectural reconceptualization, which is grounded in an ecologically inclusive and co-productive understanding of architecture.



Entrepreneurial Excellence

Author : Richard J. Goossen

Publisher : ReadHowYouWant.com

Page : 438 pages

File Size : 23,85 MB

Release : 2008-08-21

Category :

ISBN : 1427095124

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Book Description

In Entrepreneurial Excellence, some of the top entrepreneurial strategists from around the world representing more than 100 books and more than 300 companies answer these questions, and share their advice and wisdom on building and maintaining thriving businesses.