Olympic Event Organization


Book Description

Olympic Event Organization is the first text to address a number of important questions in contemporary mega-event management: Which organizations are involved in the Olympic Movement and in what capacity? What are the interorganizational flows of authority and finance between them? How is work grouped, in what unit sizes, how specialized and formalized are work processes? How complex, dynamic, diversified, or friendly is their environment? What are the power issues and how do the technological processes affect these organizations? How do the OCOGs evolve in their life cycle, what pressures shape their structures and management processes and how is work co-ordinated? The examination of the Olympic Games event organization in the 10-year period, from bidding to post-games closing down, draws material from host cities to explore the types of interorganizational flows that take place at various stages for the Olympic Games to be delivered. Knowledge transfer from one host city to the next and an established organizational field also means that management practises sometimes follow some externally imposed organizing logics. The challenges faced by organizers are discussed and the tensions that a strong management template from the IOC creates are also examined. Finally, the issue of sustainability of the Olympic Games is identified along with an analysis of the ways in which the concepts of impact are appropriated by the various stakeholders involved with the Olympic Games as they attempt to influence public opinion. Written in an accessible and insightful manner Olympic Event Organization is essential reading for both academics and practitioners alike.




Strategic and Performance Management of Olympic Sport Organisations


Book Description

Valuable guidance on strategically evaluating, managing and driving the performance of sport organisations. Includes case studies and strategic plan examples.




Marketing of Olympic Sport Organisations


Book Description

"Marketing of Olympic sport organisations" was developed for use in the Executive masters in sports organisation management (MEMOS) programme. It offers valuable insight into the purposes of Olympic sport organisations as well as the differences between profit-motivated sport businesses and not-for-profit sport organisations. The book also shows how to integrate the two increasingly similar concepts into a marketing strategy.




Managing Major Sports Events


Book Description

Managing Major Sports Events: Theory and Practice is a complete introduction to the principles and practical skills that underpin the running and hosting of major sports events, from initial bid to post-event legacy and sustainability. Now in a fully revised and updated new edition, the book draws on the latest research from across multiple disciplines, explores real-world situations, and emphasises practical problem-solving skills. It covers every key area in the event management process, including: • Bidding, leadership, and planning; • Marketing and human resource management; • Venues and ceremonies; • Communications and technology (including social media); • Functional area considerations (including sport, protocol, and event services); • Security and risk management; • Games-time considerations; • Event wrap-up and evaluation; • Legacy and sustainability. This revised edition includes expanded coverage of cutting-edge topics such as digital media, culture, human resources, the volunteer workforce, readiness, security, and managing Games-time. Each chapter combines theory, practical decision-making exercises, and case studies of major sports events from around the world, helping students and practitioners alike to understand and prepare for the reality of executing major events on an international scale. Also new to this edition is an "Outlook, Trends, and Innovations" section in each chapter, plus "tips" from leading events professionals. Managing Major Sports Events: Theory and Practice is an essential textbook for any course on sports event management or international sports management, and an invaluable resource for all sport management researchers, practitioners and policymakers. Online resources include PowerPoint slides, multiple choice questions, essay questions, stories, and decision-making exercises.




Managing Olympic Sport Organisations


Book Description

The aim of this book is to present, in a simple and practical way, the current knowledge of management that has been developed by and for Olympic Sport Organisations (OSOs) worldwide. The book is composed of six chapters that cover six key competencies expected of OSO managers: 1/ Organising an OSO by understanding its environment, internal structure and operations. 2/ Managing an OSO strategically by preparing, carrying out and evaluating a strategic plan. 3/ Managing human resources in an OSO through the development of rules and regulations, recruitment, motivation and training. 4/ Managing an OSO's finances using appropriate and transparent procedures. 5/ Managing marketing in an OSO in line with the global strategy of the organisation, stakeholders' requirements and sponsorship opportunities. 6/ Organising major sport events, when appropriate for the organisation's strategy and when compatible with available human resources and facilities.




Strategic Sports Event Management


Book Description

The hosting of sports events – whether large international events, or smaller niche events – can have a significant and long-lasting impact on the local environment, economy and society. Strategic Sports Event Management provides students and event managers with an insight into the strategic management of sports events of all scales and types, from international mega-events to school sports. Combining a unique conceptual framework with a practical, step-by-step guide to planning, organising, managing and evaluating events, the book explains the importance of adopting a strategic approach, showing how to implement strategies that lead to successful outcomes over the short and long-term. This fully revised and updated third edition uses international case studies in every chapter, from the NBA and NFL to Formula One and the English Premier League, offering real-world insight into both larger and smaller events. In addition, woven throughout the book are a series of in-depth studies of the London Olympic Games, the ultimate sporting event and an important point of reference for all practising and aspiring event managers. The book covers every key aspect of the sports event management process, including sports organizations, such as the IOC, FIFA and IAAF, and their interactions with event partners, the media and promoters short-term and long-term benefits of the planning process event impact and legacy operational functions including finance, ticketing, transport, venues, IT, human resources, and security marketing and communications, including social networking and new media the bidding process research and evaluation. Strategic Sports Event Management is the leading sports event management textbook and is now accompanied by a companion website containing a range of additional teaching and learning features. The book is important reading for all students of sport management or event management, and all practising event managers looking to develop their professional skills..




Human Resource Management in Olympic Sport Organisations


Book Description

Human Resource Management in Olympic Sport Organisationsprovides a thorough explanation of human resource issues that Olympic sport organizations (OSOs) face, and it offers guidelines for resolving those issues. It also gives sport managers tools for analyzing how to maintain and improve their organizational structures. The book is the third volume in the Executive Masters in Sports Organisation Management (MEMOS) program, which aims to improve management of sport organizations and provide a higher level of training for sport managers. The text presents a complete set of management issues in the Olympic movement that will help readers better understand the ambitious goals of this dynamic global entity. All topics are presented within the context of the Olympic organizational structure and include organizational justice, staffing, leadership, performance appraisal, reward systems, empowerment of workers, management of diversity, and handling of conflict. The text introduces and discusses cases to create awareness of the topics and to help identify possible solutions. The authors do not present a "global template" approach with solutions ready to be applied by all OSOs; rather, they provide flexible guidelines that lead to the appropriate practical action within each OSO. Because human resources are such a vital aspect of managing organizations, the text thoroughly explains how all of the traditional aspects of human resource management may be directly applied to Olympic sport organizations. The chapters progress as follows: -Chapter 1 discusses some of the distinctive features of OSOs from a perspective of human resource management. -Chapter 2 delves into human resource practices, with particular attention paid to the specific problems and challenges that OSOs face. -Chapter 3 presents issues in organizational design, including the role and composition of the executive board and how to form a powerful board. -Chapter 4 explores diversity in the workplace, including valuing diversity and strategies for managing a diverse workforce. -Chapter 5 features coauthor Packianathan Chelladurai's renowned multidimensional model of leadership as applied to OSOs. -Chapter 6 concludes with a focus on managing organizational change and knowledge. Human Resource Management in Olympic Sport Organisationsprovides Olympic sport managers with the information they need to understand the unique human resource considerations of OSOs, where a variety of constituents, including organizers, athletes, volunteers, and professional workers, play vital roles. After reading this book, managers will feel comfortable with inevitable change and diversity within organizations and be better prepared to make strategic decisions that benefit their Olympic sport organizations.




Los Angeles and the Summer Olympic Games


Book Description

This open access book describes the three planning approaches and legacy impacts for the Olympic Games in one locale: the city of Los Angeles, USA. The author critically compares the similarities and differences of the LA Olympics by reviewing the 1932 and 1984 Olympics and by analyzing the concurrent planning process for the 2028 Olympics. The author unravels the conditions that make (or do not make) LA28’s argument “we have staged the Games before, we can do it again” compelling. Setting the bid’s promises into the contemporary local and global mega-event contexts, the author analyzes why LA won the bids, how those wins allowed LA to negotiate concessions with the IOC and NOC, and how legacies were planned, executed, and ultimately evolved. The author concludes with a prediction which 2028 legacy promises might and might not be fulfilled given the local and international Olympic contexts.




Strategic Sports Event Management


Book Description

Building a conceptual framework for planning, organizing, managing and evaluating sports events, this work illustrates the importance of long-term and short term strategic plans and the impact of hosting sports events.




The Olympic Games Effect


Book Description

Marketing at the Olympics, the attraction and the rewards Essential reading in preparation for the 2012 London Olympics, the newly revised and fully updated second edition of The Olympic Games Effect offers fascinating sports marketing and branding insights into the promotion of the Games themselves, and their unique attraction for corporations in particular. The important lessons of past Olympics will be used to show a hundred year-plus tradition based on a several thousand year old testament to the love of sports and competition, revealing how, in recent years, this has evolved into a seductively attractive vehicle for a wide range of audiences, from consumers to corporations. Loaded with historical information on the Olympics, the book traces the history of the Olympics back to 776 BC. This legacy is vital to the ongoing success of the Olympics, and is at the heart of why brands care so much Packed with illustrations that illustrate how the Games have become arguably the world's most successful sports event and the marketing opportunities this has led to Includes relevant business strategies and recommendations to help companies understand how to make more effective sports sponsorship decisions This timely new edition of The Olympic Games Effect shows the value contributed by sponsoring the world's premier sporting event, and explains how, by extension, other global sports events have the potential to generate similarly impressive results for their sponsors.