Orange Empire


Book Description

"Douglas Sackman peels an orange and finds inside nothing less than an American agricultural-industrial culture in all its inventive, exploitative, transformative, and destructive power. A beautifully researched and intellectually expansive book."—Elliott West, author of The Contested Plains: Indians, Goldseekers, & the Rush to Colorado




A People's Guide to Orange County


Book Description

"At first encounter, Orange County can resemble the incoherent sprawl that geographer James Howard Kunstler named The Geography of Nowhere: a car-dependent, seemingly bland space designed most of all for efficient capitalist consumption. But it is somewhere, too, and learning its stories helps it become more than its boosters' slogans. Writers Lisa Alvarez and Andrew Tonkovich, residents of Orange County's remote Modjeska Canyon, describe this whole county as "a much-constructed and -contrived locale, a pestered and paved landscape built and borne upon stories of human development... of destruction as well as, happily, of enduring wild places." In a similar vein, essayist D. J. Waldie, chronicler of the bordering suburb of Lakewood, asserts that "becoming Californian ... means locating yourself" in "habitats of memory" that connect ordinary, local areas with broader themes. Moving beyond sentimentality, nostalgia, and so many sales pitches that omit far too much, Waldie echoes Michel de Certeau's call to "awaken the stories that sleep in the streets." That is the goal of this book. Inspired by Laura Pulido, Laura Barraclough, and Wendy Cheng's A People's Guide to Los Angeles (University of California Press, 2012), as well as the People's Guides to Boston and San Francisco that have followed it, we offer this guidebook for locals, tourists, students, and everyone who wants to understand where they really are. This book is organized with regional chapters, sorted roughly north to south by community. Within each city, sites are listed alphabetically. After the group of entries for each city, we recommend nearby restaurants as well as other sites of interest for visitors. Readers may explore this book geographically or use the thematic tours in the appendix to consider environmental politics, Cold War legacies, the politics of housing, LGBTQ spaces, or Orange County's carceral state. The appendix also contains suggestions for teachers using this book, engaging students in cognitive mapping, close reading, popular-culture analysis, and creating additional entries of people's history. While many local histories tend to focus on a few white settlers, this book places attention on the people, especially the subaltern ones who are hierarchically under others, including workers, people of color, youth, and LGBTQ individuals. No single book can represent an entire county, so we have chosen to concentrate on the lesser-known power struggles that have happened here and influenced the landscape that we all share. We could not include everyone, of course. We are mindful that other groups are currently creating more people's history on this landscape that we hope our readers will continue to explore. In Orange County, excavating the diverse past can be frowned upon or actively repressed by those invested in selling Orange County in the style of its booster Anglo settlers from 150 years ago. This book tells the diverse political history beyond the bucolic imagery of orange-crate labels. We hope it will inspire readers to further explore Orange County and reflect on even more sites that could be included in the ordinary, extraordinary landscape here"--







The Orange and the Dream of California


Book Description

A lively, literary and extraordinary visual look at the symbiotic and highly smbolic relationship between the Golden State and its 'golden apple'. Untold thousandsa of adventurers and health-seekers came West in the late C19th and early C20th, lured by postcards of orange blossoms on now-capped mountains. The orange became a symbol of everything California promised, and California became the centre of the Orange Empire. In 176 pages, author David Boule shares the absorbing story of the orange and its impact on the culture of California.







Orange Empire


Book Description

This innovative history of California opens up new vistas on the interrelationship among culture, nature, and society by focusing on the state's signature export—the orange. From the 1870s onward, California oranges were packaged in crates bearing colorful images of an Edenic landscape. This book demystifies those lush images, revealing the orange as a manufactured product of the state's orange industry. Orange Empire brings together for the first time the full story of the orange industry—how growers, scientists, and workers transformed the natural and social landscape of California, turning it into a factory for the production of millions of oranges. That industry put up billboards in cities across the nation and placed enticing pictures of sun-kissed fruits into nearly every American's home. It convinced Americans that oranges could be consumed as embodiments of pure nature and talismans of good health. But, as this book shows, the tables were turned during the Great Depression when Upton Sinclair, Carey McWilliams, Dorothea Lange, and John Steinbeck made the Orange Empire into a symbol of what was wrong with America's relationship to nature.




A World of Its Own


Book Description

Tracing the history of intercultural struggle and cooperation in the citrus belt of Greater Los Angeles, Matt Garcia explores the social and cultural forces that helped make the city the expansive and diverse metropolis that it is today. As the citrus-growing regions of the San Gabriel and Pomona Valleys in eastern Los Angeles County expanded during the early twentieth century, the agricultural industry there developed along segregated lines, primarily between white landowners and Mexican and Asian laborers. Initially, these communities were sharply divided. But Los Angeles, unlike other agricultural regions, saw important opportunities for intercultural exchange develop around the arts and within multiethnic community groups. Whether fostered in such informal settings as dance halls and theaters or in such formal organizations as the Intercultural Council of Claremont or the Southern California Unity Leagues, these interethnic encounters formed the basis for political cooperation to address labor discrimination and solve problems of residential and educational segregation. Though intercultural collaborations were not always successful, Garcia argues that they constitute an important chapter not only in Southern California's social and cultural development but also in the larger history of American race relations.




California of the South


Book Description