Professional Floristry Techniques


Book Description

This work is designed for keen florists and flower arrangers. Based on the National Floristry Training Requirements, it covers basic terms and equipment, principles of design, working techniques, buying materials, and the care and storage of plant material. Weddings and funerals are covered too.







Simple Flower Arranging


Book Description

Simple Flower Arranging helps you create flower arrangements with style and flair, be it flowers for the home, a gift, or wedding flowers. Love having flowers in your house or making blooming bouquets? Be inspired by more than 60 stylish flower arrangements made simple, from vase arrangements to wedding creations. Owners of destination florist, Bloomsbury Flowers, Mark Welford and Stephen Wicks guide you through designs and techniques that allow you to create your own incredible arrangements. Key sequences are shown through step-by-steps and sumptuous photography so you can easily see how to take a simple bunch of blooms and present them with a professional touch, encouraging you to experiment with hand-tying, wire, papers and ribbons. Organized by flower type, it's easy to find flowers that you can buy in the supermarket, such as roses, lilies and sweetpeas and turn them into amazing arrangements. Simple Flower Arranging helps you to make beautiful bouquets and arrangements for every occasion, from baby celebrations to Valentine's Day and Mother's Day.




Flower School


Book Description

Create the flower arrangements of your dreams to keep at home, take to the office, or display on any special occasion using the simple tips and tricks and masterful techniques taught by Executive Director and professor Calvert Crary and the master florists at FlowerSchool New York.FlowerSchool New York is one of the world's premiere institutes for floral design and artistry, offering career development courses certified by the New York State Board of Education, and exclusive master class programs taught by celebrated master florists including Kiana Underwood, Remco Van Vliet, Lewis Miller, Emily Thompson, and Ingrid Carozzi. Now, for the first time, FlowerSchool Executive Director Calvert Crary is publishing a book that will make it possible for even the greenest at-home arrangers to create gorgeous, Instagram worthy bouquets. This hands-on, comprehensive guide provides readers with step-by-step instructions that cover all the most crucial aspects of flower arranging, including: How to buy the best flowers and how to get the best prices Selecting your flowers based on texture, color, and seasonality Conditioning your flowers to ensure they last as long as possible Pairing your flowers with the right vase Creating arrangements in a wide variety of styles that will work for any occasionIncluding advice from the school's well-respected master florists, and featuring beautiful color photographs of each unique arrangement, Flower School offers invaluable, insider tips and tricks that can only be gained through years of experience, providing readers with the fundamental tools and education they need to create homemade floral arrangements that are on par with any professional design.




Florists' Review Design School


Book Description




Flower Power


Book Description

In the current economy, prospective brides, party givers, and commercial business people are looking for ways to create their own sophisticated floral arrangements rather than hiring expensive third parties. Featuring a well-known designer's foolproof methods, this lush guidebook brings readers into the world of the professional with secrets, tips, and formulas for great design including step-by-step instructions on everything from classic English design to exotic tropical design. With stunning color photographs detailing dozens of start-to-finish arrangements, the book provides a beautiful display of finished projects for readers to replicate and enjoy.




The Skill of Flower Arranging


Book Description

The Skill of Flower Arranging captures a lifetime of international decorating, demonstrating and judging experience and wisdom in one beautifully presented book, a must for all present and aspiring floral artists, designers and hobbyists of all skill levels. All aspects of flower arranging are covered in a clear instructional and visual manner, in nearly 500 pages of floral wisdom. Gregory demonstrates simple arrangements for beginners and builds on the knowledge of intermediate and advanced artists to help them prepare complex and elaborate arrangements. One of the unique pleasures of this book is that it equips the reader to develop skills in handheld and container arrangements, as well as arrangements for weddings and funerals. This reliable and complete reference will become a treasured companion that floral artists will frequently turn to with great assurance and pleasure, while delighting in the beauty of the photographed arrangements. The Skill of Flower Arranging is filled with stunning photography and easy-to-follow diagrams detailing all aspects of flower arranging, including the symbolism of flowers, the use of colour and balance, and materials and equipment required. Basic through to advanced arrangements are covered, from vase and tabletop arrangements, through to baskets, boxes, corsages, and flowers for weddings and funerals.




Framing Floral Techniques


Book Description

This approachable guide, featuring over 500 photos and companion commentary from an innovative floral educator, will take the mystery out of creating floral designs that are a step above the rest. By tapping into often unexplored creative materials and techniques with 42 projects, Renee Tucci (AIFD, PFCI) takes the floral enthusiast on a journey through all layers of modern floral design. With this design inspiration and reference manual that expands upon techniques in a real-world way, aspiring and seasoned designers will find encouragement to practice and hone techniques by traveling down a direct, step-by-step path. Important principles and elements of design are woven into the fibers of each project to give the reader a clear understanding of why and how each component is connected to the next. By working with and practicing each of these projects or techniques, learners see that the artistic options and applications are endless.




FabJob Guide to Become a Florist


Book Description

This fabulous book explains how to become a floral designer or start a flower shop. It describes commonly used flowers and plants, covers principals of floral design, and gives step-by-step instructions for creating flower arrangements. It offers advice on getting a job as a floral designer and covers how to start a flower shop, including: choosing a location, creating displays, setting prices, finding suppliers, working with wire services, hiring employees, and getting customers. Includes CD-ROM.




The Floral Design Manual


Book Description

A collection of techniques that can be applied to the world of floral design.