Author : Cyndi Thomason
Publisher :
Page : 160 pages
File Size : 18,13 MB
Release : 2019-01-22
Category :
ISBN : 9780960028313
There are four critical areas that today's ecommerce sellers struggle with in growing their businesses - managing inventory relying on debt; understanding their financial data; and maintaining focus. Cyndi Thomason has taken the core concepts of the Profit First methodology created by Mike Michalowicz and customized them to ecommerce.
Author : Mike Michalowicz
Publisher : Penguin
Page : 225 pages
File Size : 22,38 MB
Release : 2017-02-21
Category : Business & Economics
ISBN : 073521414X
Author of cult classics The Pumpkin Plan and The Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability. Conventional accounting uses the logical (albeit, flawed) formula: Sales - Expenses = Profit. The problem is, businesses are run by humans, and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales - Profit = Expenses. Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by taking profit first and apportioning only what remains for expenses, entrepreneurs will transform their businesses from cash-eating monsters to profitable cash cows. Using Michalowicz's Profit First system, readers will learn that: · Following 4 simple principles can simplify accounting and make it easier to manage a profitable business by looking at bank account balances. · A small, profitable business can be worth much more than a large business surviving on its top line. · Businesses that attain early and sustained profitability have a better shot at achieving long-term growth. With dozens of case studies, practical, step-by-step advice, and his signature sense of humor, Michalowicz has the game-changing roadmap for any entrepreneur to make money they always dreamed of.
Author : David Soskin
Publisher : John Wiley & Sons
Page : 290 pages
File Size : 50,93 MB
Release : 2010-10-12
Category : Business & Economics
ISBN : 0470971355
"This book has been written by an experienced entrepreneur who has built a highly successful online business. He understands the challenges first hand, and gives readers invaluable advice about the how they too can make it big in the digital world." —Luke Johnson, Chairman Risk Capital partners and Financial Times columnist Online business can be a goldmine – or a minefield. David Soskin, former CEO of Cheapflights and Chairman of mySupermarket.co.uk, has faced all the problems thrown up by building a business on the Internet, and solved them. Here, he shows you how to: Convert a brilliant idea into something that actually pays Get the funding you need to expand Build a great team of staff and advisers Keep the cash flowing Go global! Net Profit provides much needed inspiration and reassurance for would-be start ups and established businesses who want to do more online. "I wish this book had been written ten years ago when I first entered the e-commerce industry." —Glenn Fogel, EVP - Corporate Development and International, Priceline.com "David Soskin combines the insightful mind of a top consultant, the hardened vision of a serial entrepreneur, and the practicality of a successful businessman. Read this book!" - Robin Buchanan, Adviser/Board member of multiple companies, previously the Dean and President of London Business School and also the UK Senior Partner of Bain & Company, the leading global consulting firm.
Author : Tanner Larsson
Publisher : Createspace Independent Publishing Platform
Page : 0 pages
File Size : 27,50 MB
Release : 2016
Category : Electronic commerce
ISBN : 9781534619340
Introduction -- The 12 core principles of ecommerce -- pt. I: Evolved strategy : Funnel-based ecommerce ; Recurring income core -- Think before you sell ; Conversion tricks, sales boosts, and profit maximizers -- pt. II: Evolved intelligence : Your target market ; Your competition ; Exploit your data -- pt. III: Evolved marketing : Advertising channels ; Front-end marketing ; Back-end marketing-- Final thoughts.
Author : Gregory Burges Crabtree
Publisher :
Page : 0 pages
File Size : 19,31 MB
Release : 2014-04-13
Category : Small business
ISBN : 9780989645232
Simple Numbers can guide you to increased business profitability Take the mystery out of small business finance with this no-frills guide to understanding the numbers that will guide your business out of any financial black hole. Author Greg Crabtree, a successful accountant, small business advisor, and popular presenter, shows you how to use your firm's key financial indicators as a basis for smart business decisions as you grow your firm from startup to $5 million (and, more ) in annual revenue. Jargon free, and presented in an easy-to-follow, step-by-step format, with plenty of real-world examples, Crabtree's down-to-earth discussion highlights the most common financial errors committed by small businesses, and how to avoid them. You'll be fascinated to learn: Why your numbers are lying to you (and why you are the cause ) How labor productivity is the key to profitability and simplifying human resource decisions Why the amount of tax you pay is your #1 key performance indicator Take advantage of Crabtree's years of experience teaching clients how to build successful businesses by ''seeing beyond numbers'' with this step-by-step guide to increasing your businesses profitability.
Author : Susanne Mariga
Publisher :
Page : 238 pages
File Size : 16,36 MB
Release : 2021-05-25
Category :
ISBN : 9781735775906
It's time to level the playing field! You are accustomed to being the first-the first to go to college, the first to start a business. You often enter rooms where no one else looks like you. You're a trailblazer on a mission to create a new legacy for your family. And yet, despite your success, you still work too hard for too little cash. In Profit First for Minority Business Enterprises, Susanne Mariga, CPA, shows you how to implement the proven Profit First cash management system that has lifted thousands of entrepreneurs out of the struggle and into success. This book is designed to give you the mentorship you need to scale smart into an independent, seven-figure, minority business enterprise. In this book, you'll learn: How to apply Profit First to improve cash flow, reduce debt, and grow profit Strategies for revenue generation, target pricing, and margin maximization Expense prioritization techniques Power alignment and team building tools Secrets of-and common illusions about-successful government contracting Tax strategies designed to build generational wealth while maximizing business profitability How to make an impact in your industry when no one else looks like you We have committed a percentage of the proceeds from this book to send girls to school in Zimbabwe. So, when you purchase Profit First for Minority Business Enterprises, you contribute to an education that will alter the life of a Zimbabwean girl. By allowing young women to receive an education, not only do you alter their future, but you pivot the future of their offspring for generations to come. Thank you for being part of our mission of changing legacies.
Author : Elise Nelson
Publisher :
Page : 110 pages
File Size : 36,83 MB
Release : 2020-07-31
Category :
ISBN :
Elise Nelson is the Founder & CEO of My Scheduled Biz, where she uses her 5 + years experience as an ecommerce entrepreneur to help ecommerce shop owners increase their sales through website optimization. With her straightforward, analytical style she brings clarity & answers the question burning in every entrepreneur's mind, "What should I do next?" In 'Browser vs Buyer' Elise will help you discover how to get more sales by understanding the "Shopper Mindset". You will learn how to anticipate your shopper's objections, answer their questions before they ask, and lead them down the path to purchase. Once implemented, these tactics will help you improve your purchase conversion, increase sales, and create happy customers who buy again and again. "I love it!!! That is actually exactly what I love about your services. I never know what to do next, and you help break it down step-by-step with priorities in line." - Angie Gordon "THREE orders in less than 24 hours. I was happy to get 3 orders in 3 months before. Before what Before making the changes to my website that Elise suggested! Coincidence I think not!! Elise you rock!!!!!" - Renee Woodford "Elise makes my job a an entrepreneur SO MUCH EASIER. She is incredibly knowledgeable and great to work with. Thanks, Elise, for helping me be more successful without all the stress." - Rose McCombs Jordan
Author : Alex Harris
Publisher : Alex Designs LLC
Page : 83 pages
File Size : 42,28 MB
Release : 2014-10-14
Category : Business & Economics
ISBN : 1500717142
In this book, I'll be sharing with you some of the most effective e-commerce tips I've learned over the years. These tips will teach you how you can improve your web store to make more money over the next holiday season, drive more traffic, and strengthen sales and leads to maximize your return on investment (ROI). I've done my best to cover everything you need, to help you get more revenue, opt-ins and profit from your e-commerce website. Get actionable advice for your ecommerce store, for example: Making More Money this Holiday Season Getting More Website Traffic SEO Tips Promotional Email Campaigns Analytics Setup and Review Creating Landing Pages Improving Conversion Rates Generating More Opt-In Leads Increasing Retention Anyone selling products or services online can benefit from this book. You will learn exactly how to make your website more successful and increase the amount of money you make from your website or e-commerce store. This also includes clear, actionable steps for you to increase retention and create loyal customers that will come back to spend more money. Plus, you can get examples of each case study listed in the book. The book starts off with general advice about driving traffic to your website. Then, it details how to better understand your target customer. This is where we start to understand exactly to whom you should be marketing and why. Creating personas and your customer avatar will help you determine how and where you should be marketing your products. Next, I dive into specific areas of an e-commerce website. Each section has specific tips to maximize the effectiveness. I recommend trying as many of the tips as possible. Not all the advice will work exactly as I have outlined it. You need to test and experiment to determine the right approach for you. Finally, you will read specific suggestions on how to make more money from your e-commerce website. This money will come not only from new customers but also from repeat customers. This strategy is to help improve retention, resulting in a larger lifetime value. That includes suggestions for when your customers receive their products at their home or office. Apply the tactics listed in this book to any self-hosted shopping carts or hosted ecommerce solution. The most popular hosted ecommerce software includes Shopify, BigCommerce, Volusion, NetSuite, Magento and Wordpress.
Author : Dave Chaffey
Publisher : Pearson Education
Page : 700 pages
File Size : 49,13 MB
Release : 2007
Category : Business & Economics
ISBN : 9780273707523
Aimed at students, this work covers various aspects of e-business - focusing on sales and marketing, as well as detailing procurement, supply chains, and the legal and security considerations. It contains a range of features to help you learn effectively including margin definitions, international case studies, activities and web links.
Author : Janice Reynolds
Publisher : CRC Press
Page : 381 pages
File Size : 44,27 MB
Release : 2004-03-30
Category : Computers
ISBN : 1482295660
The Complete E-Commerce Book offers a wealth of information on how to design, build and maintain a successful web-based business.... Many of the chapters are filled with advice and information on how to incorporate current e-business principles o
