Chester Bowles


Book Description

This biography of Chester Bowles is also the story of America finding its place in a changing world--remarkably relevant to our own post-cold war era. Former ambassador Schaffer draws on a wealth of documents and interviews with some of the nation's top foreign policy makers in the post-WWII years. 22 halftones.




Promises to Keep


Book Description

Chester Bowles' public career spans twenty-nine years in an exceptionally wide range of activities. He has served six presidents, held state and federal offices, in wartime and in peace, at home and abroad. He has long been one of America's outstanding liberal spokesmen. Professor Henry Steele Commanger has cited Mr. Bowles as the best example of a "new kind of public servant," a man "who considers himself not exclusively the spokesman of a particular interest, or economy, or political system, but of the interests of man." Yet Promises to Keep is more than the record of one man's public career. It is also the story of the currents of change and of the opposition to change that have characterized America since Pearl Harbor. Mr. Bowles' readiness to challenge deeply rooted special interests, to advocate unpopular positions, and to speak out for what he believes in has brought him into frequent conflict with some fo the highest officials in our government. His memoirs tell the story of these conflicts in full. As OPA Administrator during World War II, Mr. Bowles and the remarkable organization which he created successfully "held the line" against inflation, battling lobbyists, other government officials and members of Congress in the process. Later, as Governor of Connecticut, he introduced far-reaching legislation to reorganize the archaic state government and to bring it closer to the people. Although many of his "radical" proposals were blocked during his term of office, most of them were subsequently enacted into law. As President Kennedy's Under Secretary of State, Mr. Bowles was largely responsible for bringing into diplomatic service a "new breed" of ambassador. But his efforts to introduce fresh thinking in the tradition-bound State Department ran into heavy weather. Mr. Bowles was the key figure in the New Frontier's first major reshuffling of high-level officials. As Arthur Schlesinger, Jr. worte in A Thousand Days, "Bowles [was] the hapless victim of the conditions which he diagnosed better than anyone else." He has also been one of the very few men who from the beginning sensed the danger of our growing involvement in Indochina and offered alternative policies. Keenly aware of the attitudes and aspirations of the people of Asia, he here expresses views sharply critical of U.S. foreign policy and charges that America has failed to understand and act on the forces shaping the non-Western world. These memoirs, written with characteristic personal warmth, evoke three decades of crucial importance. Yet, as Mr. Bowles writes, "the cycle of success and failure which I shall describe should be considered not as nostalgia for old battles won or lost, but as the first skirmishes of the struggle which lies ahead."




Dean Acheson


Book Description

Acheson was President Harry Truman's secretary of state, the American father of NATO and active in US foreign policy after World War II. He was also a Democratic Party activist in Eisenhower's presidency and an advisor in the Kennedy, Johnson and Nixon eras. This charts his post-secretarial career.




Advertising the American Dream


Book Description

It has become impossible to imagine our culture without advertising. But how and why did advertising become a determiner of our self-image? Advertising the American Dream looks carefully at the two decades when advertising discovered striking new ways to play on our anxieties and to promise solace for the masses. As American society became more urban, more complex, and more dominated by massive bureaucracies, the old American Dream seemed threatened. Advertisers may only have dimly perceived the profound transformations America was experiencing. However, the advertising they created is a wonderfully graphic record of the underlying assumptions and changing values in American culture. With extensive reference to the popular media—radio broadcasts, confession magazines, and tabloid newspapers—Professor Marchand describes how advertisers manipulated modern art and photography to promote an enduring "consumption ethic." This title is part of UC Press's Voices Revived program, which commemorates University of California Press's mission to seek out and cultivate the brightest minds and give them voice, reach, and impact. Drawing on a backlist dating to 1893, Voices Revived makes high-quality, peer-reviewed scholarship accessible once again using print-on-demand technology. This title was originally published in 1986. It has become impossible to imagine our culture without advertising. But how and why did advertising become a determiner of our self-image? Advertising the American Dream looks carefully at the two decades when advertising discovered striking new w







The Eagle and the Peacock


Book Description

This work is a study of American foreign policy toward India since 1947. It examines the roles that the United States has played on the South Asian stage during the 45 years that constitute the history of the Cold War. In contrast to the interest that Cold War historians have displayed toward such areas as Europe and the Far East, little has been done with regard to India. Many Indian analyses consist largely of cliches and stereotypes and adopt an intensive tone of moral judgement. With the end of the Cold War in the 1990s the need for this study is more compelling since the politics of the Cold War had so greatly shaped Indo-American relations from the beginning of modern India's independence.




The Mirror Makers


Book Description

Stephen Fox explores the consistently cyclical nature of advertising from its beginning. A substantial new introduction updates this lively, anecdotal history of advertising into the mid-1990s. --Publisher.







George N. Shuster


Book Description

But, according to Blantz, the diversity and differences were of little personal concern to Shuster as long as he remained, in his own heart, "on the side of truth.".




Franklin and Winston


Book Description

NEW YORK TIMES BESTSELLER The most complete portrait ever drawn of the complex emotional connection between two of history’s towering leaders Franklin Roosevelt and Winston Churchill were the greatest leaders of “the Greatest Generation.” In Franklin and Winston, Jon Meacham explores the fascinating relationship between the two men who piloted the free world to victory in World War II. It was a crucial friendship, and a unique one—a president and a prime minister spending enormous amounts of time together (113 days during the war) and exchanging nearly two thousand messages. Amid cocktails, cigarettes, and cigars, they met, often secretly, in places as far-flung as Washington, Hyde Park, Casablanca, and Teheran, talking to each other of war, politics, the burden of command, their health, their wives, and their children. Born in the nineteenth century and molders of the twentieth and twenty-first, Roosevelt and Churchill had much in common. Sons of the elite, students of history, politicians of the first rank, they savored power. In their own time both men were underestimated, dismissed as arrogant, and faced skeptics and haters in their own nations—yet both magnificently rose to the central challenges of the twentieth century. Theirs was a kind of love story, with an emotional Churchill courting an elusive Roosevelt. The British prime minister, who rallied his nation in its darkest hour, standing alone against Adolf Hitler, was always somewhat insecure about his place in FDR’s affections—which was the way Roosevelt wanted it. A man of secrets, FDR liked to keep people off balance, including his wife, Eleanor, his White House aides—and Winston Churchill. Confronting tyranny and terror, Roosevelt and Churchill built a victorious alliance amid cataclysmic events and occasionally conflicting interests. Franklin and Winston is also the story of their marriages and their families, two clans caught up in the most sweeping global conflict in history. Meacham’s new sources—including unpublished letters of FDR’ s great secret love, Lucy Mercer Rutherfurd, the papers of Pamela Churchill Harriman, and interviews with the few surviving people who were in FDR and Churchill’s joint company—shed fresh light on the characters of both men as he engagingly chronicles the hours in which they decided the course of the struggle. Hitler brought them together; later in the war, they drifted apart, but even in the autumn of their alliance, the pull of affection was always there. Charting the personal drama behind the discussions of strategy and statecraft, Meacham has written the definitive account of the most remarkable friendship of the modern age.