Rhetoric, Cultural Studies, and Literacy


Book Description

This volume presents a representative cross-section of the more than 200 papers presented at the 1994 conference of the Rhetoric Society of America. The contributors reflect multi- and inter-disciplinary perspectives -- English, speech communication, philosophy, rhetoric, composition studies, comparative literature, and film and media studies. Exploring the historical relationships and changing relationships between rhetoric, cultural studies, and literacy in the United States, this text seeks answers to such questions as what constitutes "literacy" in a post-modern, high-tech, multi-cultural society?




Magic, Rhetoric, and Literacy


Book Description

This book presents a selective, introductory reading of key texts in the history of magic from antiquity forward, in order to construct a suggestive conceptual framework for disrupting our conventional notions about rhetoric and literacy. Offering an overarching, pointed synthesis of the interpenetration of magic, rhetoric, and literacy, William A. Covino draws from theorists ranging from Plato and Cornelius Agrippa to Paulo Freire and Mary Daly, and analyzes the different magics that operate in Renaissance occult philosophy and Romantic literature, as well as in popular indicators of mass literacy such as “The Oprah Winfrey Show” and The National Enquirer. Magic, Rhetoric, and Literacy distinguishes two kinds of magic-rhetoric that continue to affect our psychological and cultural life today. Generative magic-rhetoric creates novel possibilities for action, within a broad sympathetic universe of signs and symbols. Arresting magic-rhetoric attempts to induce automatistic behavior, by inculcating rules and maxims that function like magic ritual formulas: JUST SAY NO. In this connection, the literate individual is one who can interrogate arresting language, and generate “counter-spells.”




Rhetorics, Poetics, and Cultures


Book Description

Rhetorics, Poetics, and Cultures is James Berlin's most comprehensive effort to refigure the field of English Studies. Here, in his last book, Berlin both historically situates and recovers for today the tools and insights of rhetoric-displaced and marginalized, he argues, by the allegedly disinterested study of aesthetic texts in the college English department. Berlin sees rhetoric as offering a unique perspective on the current disciplinary crisis, complementing the challenging perspectives offered by postmodern literary theory and cultural studies. Taking into account the political and intellectual issues at stake and the relation of these issues to economic and social transformations, Berlin argues for a pedagogy that makes the English studies classroom the center of disciplinary activities, the point at which theory, practice, and democratic politics intersect. This new educational approach, organized around text interpretation and production-not one or the other exclusively, as before-prepares students for work, democratic politics, and consumer culture today by providing a revised conception of both reading and writing as acts of textual interpretation; it also gives students tools to critique the socially constructed, politically charged reality of classroom, college, and culture. This new edition of Rhetorics, Poetics, and Cultures includes JAC response essays by Linda Brodkey, Patricia Harkin, Susan Miller, John Trimbur, and Victor J. Vitanza, as well as an afterword by Janice M. Lauer. These essays situate Berlin's work in personal, pedagogical, and political contexts that highlight the continuing importance of his work for understanding contemporary disciplinary practice.




Culture and Rhetoric


Book Description

While some scholars have said that there is no such thing as culture and have urged to abandon the concept altogether, the contributors to this volume overcome this impasse by understanding cultures and their representations for what they ultimately are – rhetorical constructs. These senior, international scholars explore the complex relationships between culture and rhetoric arguing that just as rhetoric is founded in culture, culture is founded in rhetoric. This intersection constitutes the central theme of the first part of the book, while the second is dedicated to the study of figuration as a common ground of rhetoric and anthropology. The book offers a compelling range of theoretical reflections, historical vistas, and empirical investigations, which aim to show how people talk themselves and others into particular modalities of thought and action, and how rhetoric and culture, in this way, are co-emergent. It thus turns a new page in the history of academic discourse by bringing two disciplines – anthropology and rhetoric – together in a way that has never been done before.




The Rhetoric of Cultural Dialogue


Book Description

In this groundbreaking work, the author effects the first extended rhetorical-philosophical reading of the historically problematic relationship between Jews and Germans, based on an analysis of texts from the Enlightenment through Modernism by Moses Mendelssohn, Friedrich and Dorothea Schlegel, Karl Marx, Richard Wagner, Friedrich Nietzsche, and Sigmund Freud. The theoretical underpinning of the work lies in the author’s rereading, in terms of contemporary rhetorical theory, of the medieval tradition known as “figural representation,” which defines the Jewish-Christian relation as that between the dead, prefigural letter and the living, fulfilled spirit. After arguing that the German Enlightenment ultimately plays out the historical phantasm of a necessary “Judaization” of Protestant rationality, the author shows that German Early Romanticism consists fundamentally in the attempt to solve the aporias raised by this impossible confrontation between Protestant spirit and Jewish letter. In readings of Dorothea Schlegel—Mendelssohn’s daughter—and her husband Friedrich Schlegel, the author provides a new interpretation of the Neo-Catholic turn of later German Romanticism. Further, he situates the proleptic end and reversal of the project of Jewish emancipation in the two extreme versions of late-nineteenth-century anti-Judaism, those of Marx and Wagner, here viewed as binary concretizations of a specifically post-Romantic paganized Protestantism. Finally, the author argues that twentieth-century Modernism as represented by Nietzsche and Freud renews, if in a multiply ironic displacement, the secret “Judaizing” tendencies of the Enlightenment. Fascism and Communism both denigrate this Modernism, which affirms the letter of language as quasi-synonymous with the force of temporality—or anticipatory repetition—that disrupts all claims to the full presence of spirit. The book ends with a note on recent debates about Holocaust memory.




Rhetoric and Irony


Book Description

This pathbreaking study integrates the histories of rhetoric, literacy, and literary aesthetics up to the time of Augustine, focusing on Western concepts of rhetoric as dissembling and of language as deceptive that Swearingen argues have received curiously prominent emphasis in Western aesthetics and language theory. Swearingen reverses the traditional focus on rhetoric as an oral agonistic genre and examines it instead as a paradigm for literate discourse. She proposes that rhetoric and literacy have in the West disseminated the interrelated notions that through learning rhetoric individuals can learn to manipulate language and others; that language is an unreliable, manipulable, and contingent vehicle of thought, meaning, and communication; and that literature is a body of pretty lies and beguiling fictions. In a bold concluding chapter Swearingen aligns her thesis concerning early Western literacy and rhetoric with contemporary critical and rhetorical theory; with feminist studies in language, psychology, and culture; and with studies of literacy in multi- and cross-cultural settings.




Rhetorical Power


Book Description

In this provocative and forcefully written book, Steven Mailloux takes issue with the validity of a number of distinctions commonly made in contemporary literary theory and cultural studies--distinctions between theory and history, reader and text, truth and ideology, aesthetics and politics. Mailloux first presents the case for a rhetorical hermeneutics and against foundationalist theories of interpretation. Doing hermeneutic theory, he argues, entails doing rhetorical history. By means of a detailed analysis of reader-response criticism, he highlights the connections between institutional politics and the interpretive rhetoric of academic literary criticism. Mailloux then uses Adventures of Huckleberry Finn as an exemplary text. Relating Mark Twain's rhetoric to the cultural politics of post-Reconstruction debates about racist ideology, he places his reader-oriented interpretation within the rhetorical history of controversies over the meaning and value of Huckleberry Finn. Finally, in a far-ranging study of cultural reception, he juxtaposes the twentieth-century concern about the topic of race in Huckleberry Finn with the nineteenth-century audience's very different concerns about juvenile delinquency and the "bad-boy boom." In the final part of the book, Mailloux restates his critique of foundationalist hermeneutics through readings of Ken Kesey, Michel Foucault, Edward Said, and Richard Rorty, and he concludes by examining the role of rhetoric and theory in a congressional dispute over the Reagan administration's reinterpretation of the Anti-Ballistic Missile Treaty. Rhetorical Power will be welcomed by readers in literary theory and American studies, as well as in such fields as speech communication, the sociology of culture, and social and intellectual history, and by others interested in the politics of persuasion.




Rhetoric and Social Relations


Book Description

This volume explores the constitutive role of rhetoric in socio-cultural relations, where discursive persuasion is so important, and contains both theoretical chapters as well as fascinating examples of the ambiguities and effects of rhetoric used (un)consciously in social praxis. The elements of power, competition and political persuasion figure prominently. It is an accessible collection of studies, speaking to common issues and problems in social life, and shows the heuristic and often explanatory value of the rhetorical perspective.




The Formation of College English


Book Description

In the middle of the eighteenth century, English literature, composition, and rhetoric were introduced almost simultaneously into colleges throughout the British cultural provinces. Professorships of rhetoric and belles lettres were established just as print was reaching a growing reading public and efforts were being made to standardize educated taste and usage. The provinces saw English studies as a means to upward social mobility through cultural assimilation. In the educational centers of England, however, the introduction of English represented a literacy crisis brought on by provincial institutions that had failed to maintain classical texts and learned languages.Today, as rhetoric and composition have become reestablished in the humanities in American colleges, English studies are being broadly transformed by cultural studies, community literacies, and political controversies. Once again, English departments that are primarily departments of literature see these basic writing courses as a sign of a literacy crisis that is undermining the classics of literature. The Formation of College English reexamines the civic concerns of rhetoric and the politics that have shaped and continue to shape college English.




Culture, Catastrophe, and Rhetoric


Book Description

This volume explores political culture, especially the catastrophic elements of the global social order emerging in the twenty-first century. By emphasizing the texture of political action, the book theorizes how social context becomes evident on the surface of events and analyzes the performative dimensions of political experience. The attention to catastrophe allows for an understanding of how ordinary people contend with normal system operation once it is indistinguishable from system breakdown. Through an array of case studies, the book provides an account of change as it is experienced, negotiated, and resisted in specific settings that define a society’s capacity for political action.