Author : Barry J. Moltz
Publisher : Que Publishing
Page : 224 pages
File Size : 16,77 MB
Release : 2012
Category : Business & Economics
ISBN : 0789749203
Teaches large businesses to use word-of-mouth and reputation-building to gain a loyal customer base in the way small businesses do.
Author : Barry J. Moltz
Publisher : Que Publishing
Page : 224 pages
File Size : 37,56 MB
Release : 2012-03-26
Category : Business & Economics
ISBN : 0132953706
Technology and economics are transforming business in a completely unexpected way: suddenly, even the largest companies must compete as if they were small, local businesses. Suddenly, your customers can talk to everyone else across the nation, and people listen to them, not your carefully crafted advertising or branding. It's just like doing business in a small town, where "reputation is forever." Suddenly, communities and personal connections are critical to your success - just as they've always been in small towns. The best small-town and rural entrepreneurs have been successfully overcoming these challenges for centuries. Their lessons and techniques are suddenly intensely valuable to even the largest companies, most dominant brands, and most cosmopolitan businesses. Small Town Rules adapts these lessons and techniques for today's new "global small town": one knitted together through the Web, Facebook, and Twitter. Two pioneering entrepreneurs and social media experts show how to: * Survive seasonal cycles and year-to-year fluctuations the way rural farmers and businesses do * Use "small town entrepreneur secrets" for coping with limited access to people and capital * Reduce risk by "piecing together" multiple income sources * Start using customer-driven communication to your advantage * Interact with customers on a more human scale, no matter how big you are * Rediscover your company's local roots, and more
Author : Emily Talen
Publisher : Island Press
Page : 257 pages
File Size : 20,79 MB
Release : 2012-06-22
Category : Architecture
ISBN : 1610911768
City Rules offers a challenge to students and professionals in urban planning, design, and policy to change the rules of city-building, using regulations to reinvigorate, rather than stifle, our communities. Emily Talen demonstrates that regulations are a primary detriment to the creation of a desirable urban form. While many contemporary codes encourage sprawl and even urban blight, that hasn't always been the case-and it shouldn't be in the future. Talen provides a visually rich history, showing how certain eras used rules to produce beautiful, walkable, and sustainable communities, while others created just the opposite. She makes complex regulations understandable, demystifying city rules like zoning and illustrating how written codes translate into real-world consequences. Most importantly, Talen proposes changes to these rules that will actually enhance communities' freedom to develop unique spaces.
Author : Charles L. Marohn, Jr.
Publisher : John Wiley & Sons
Page : 262 pages
File Size : 42,27 MB
Release : 2019-10-01
Category : Business & Economics
ISBN : 1119564816
A new way forward for sustainable quality of life in cities of all sizes Strong Towns: A Bottom-Up Revolution to Build American Prosperity is a book of forward-thinking ideas that breaks with modern wisdom to present a new vision of urban development in the United States. Presenting the foundational ideas of the Strong Towns movement he co-founded, Charles Marohn explains why cities of all sizes continue to struggle to meet their basic needs, and reveals the new paradigm that can solve this longstanding problem. Inside, you’ll learn why inducing growth and development has been the conventional response to urban financial struggles—and why it just doesn’t work. New development and high-risk investing don’t generate enough wealth to support itself, and cities continue to struggle. Read this book to find out how cities large and small can focus on bottom-up investments to minimize risk and maximize their ability to strengthen the community financially and improve citizens’ quality of life. Develop in-depth knowledge of the underlying logic behind the “traditional” search for never-ending urban growth Learn practical solutions for ameliorating financial struggles through low-risk investment and a grassroots focus Gain insights and tools that can stop the vicious cycle of budget shortfalls and unexpected downturns Become a part of the Strong Towns revolution by shifting the focus away from top-down growth toward rebuilding American prosperity Strong Towns acknowledges that there is a problem with the American approach to growth and shows community leaders a new way forward. The Strong Towns response is a revolution in how we assemble the places we live.
Author : Courtney Stevens
Publisher : HarperCollins
Page : 208 pages
File Size : 27,9 MB
Release : 2017-08-22
Category : Young Adult Fiction
ISBN : 0062398539
A Golden Kite Honor Book of 2018 * A Kirkus Best Book of 2017 “A poetic love letter to the complexities of teenage identity, and the frustrations of growing up in a place where everything fits in a box—except you.”—David Arnold, New York Times bestselling author of Kids of Appetite "Courtney Stevens firmly reasserts herself as a master storyteller of young adult fiction; crafting stories bursting with humor, heart, and the deepest sort of empathy."—Jeff Zentner, 2017 Morris Award Winner for The Serpent King "Courtney Stevens carries us into the best kind of mess: deep friendships, small town Southern gossip, unexpected garage art, and unfolding romantic identity."—Jaye Robin Brown, author of Georgia Peaches and Other Forbidden Fruit As the tomboy daughter of the town’s preacher, Billie McCaffrey has always struggled with fitting the mold of what everyone says she should be. She’d rather wear sweats, build furniture, and get into trouble with her solid group of friends: Woods, Mash, Davey, Fifty, and Janie Lee. But when Janie Lee confesses to Billie that she’s in love with Woods, Billie’s filled with a nagging sadness as she realizes that she is also in love with Woods…and maybe with Janie Lee, too. Always considered “one of the guys,” Billie doesn’t want anyone slapping a label on her sexuality before she can understand it herself. So she keeps her conflicting feelings to herself, for fear of ruining the group dynamic. Except it’s not just about keeping the peace, it’s about understanding love on her terms—this thing that has always been defined as a boy and a girl falling in love and living happily ever after. For Billie—a box-defying dynamo—it’s not that simple. Readers will be drawn to Billie as she comes to terms with the gray areas of love, gender, and friendship, in this John Hughes-esque exploration of sexual fluidity.
Author : Bruce M. Cameron
Publisher : Decisionbooks
Page : 0 pages
File Size : 11,50 MB
Release : 2013
Category : Law offices
ISBN : 9780940675759
Author : Gerald L. Gordon
Publisher : Taylor & Francis
Page : 245 pages
File Size : 15,23 MB
Release : 2015-06-26
Category : Political Science
ISBN : 104018197X
The economic history of the recent decade has been volatile at best, and devastating at its worst. The effects have tended to be most severe in the small, isolated towns of America. The Economic Survival of America's Isolated Small Towns presents a detailed discussion of the economic challenges facing these small towns, looking at why some have sur
Author : Robert Wuthnow
Publisher : Princeton University Press
Page : 518 pages
File Size : 13,24 MB
Release : 2015-05-26
Category : Social Science
ISBN : 0691165823
A revealing examination of small-town life More than thirty million Americans live in small, out-of-the-way places. Many of them could have joined the vast majority of Americans who live in cities and suburbs. They could live closer to more lucrative careers and convenient shopping, a wider range of educational opportunities, and more robust health care. But they have opted to live differently. In Small-Town America, we meet factory workers, shop owners, retirees, teachers, clergy, and mayors—residents who show neighborliness in small ways, but who also worry about everything from school closings and their children's futures to the ups and downs of the local economy. Drawing on more than seven hundred in-depth interviews in hundreds of towns across America and three decades of census data, Robert Wuthnow shows the fragility of community in small towns. He covers a host of topics, including the symbols and rituals of small-town life, the roles of formal and informal leaders, the social role of religious congregations, the perception of moral and economic decline, and the myriad ways residents in small towns make sense of their own lives. Wuthnow also tackles difficult issues such as class and race, abortion, homosexuality, and substance abuse. Small-Town America paints a rich panorama of individuals who reside in small communities, finding that, for many people, living in a small town is an important part of self-identity.
Author : Jordan Michelman
Publisher : Ten Speed Press
Page : 160 pages
File Size : 24,64 MB
Release : 2018-09-25
Category : Cooking
ISBN : 0399581634
An illustrated guide to the essential rules for enjoying coffee both at home and in cafes, including tips on storing and serving coffee, coffee growing, roasting and brewing, plus facts, lore, and popular culture from around the globe. This introduction to all things coffee written by the founders and editors of Sprudge, the premier website for coffee content, features a series of digestible rules accompanied by whimsical illustrations. Divided into three sections (At Home, At the Cafe, and Around the World), The New Rules of Coffee covers the basics of brewing and storage, cafe etiquette and tips for enjoying your visit, as well as essential information about coffee production (What is washed coffee?), coffee myths (Darker is not stronger!), and broadcasts from a new international coffee culture.
Author : Jeff Speck
Publisher : Island Press
Page : 314 pages
File Size : 39,24 MB
Release : 2018-10-15
Category : Architecture
ISBN : 1610918983
“Cities are the future of the human race, and Jeff Speck knows how to make them work.” —David Owen, staff writer at the New Yorker Nearly every US city would like to be more walkable—for reasons of health, wealth, and the environment—yet few are taking the proper steps to get there. The goals are often clear, but the path is seldom easy. Jeff Speck’s follow-up to his bestselling Walkable City is the resource that cities and citizens need to usher in an era of renewed street life. Walkable City Rules is a doer’s guide to making change in cities, and making it now. The 101 rules are practical yet engaging—worded for arguments at the planning commission, illustrated for clarity, and packed with specifications as well as data. For ease of use, the rules are grouped into 19 chapters that cover everything from selling walkability, to getting the parking right, escaping automobilism, making comfortable spaces and interesting places, and doing it now! Walkable City was written to inspire; Walkable City Rules was written to enable. It is the most comprehensive tool available for bringing the latest and most effective city-planning practices to bear in your community. The content and presentation make it a force multiplier for place-makers and change-makers everywhere.
