Book Description

The sporting goods market in the southeast United States is dominated by the sale of licensed apparel products, athletic footwear & in-line skates. Sales of equipment for use in sports & leisure activities such as golf, tennis, baseball, football & soccer are also strong. Sales of equipment for use in traditional outdoor activities such as hunting, fishing & camping have dropped somewhat, while equipment sales for winter sports like skiing, skating & hockey enjoy a core following but still occupy the lower end of the sales spectrum. Due to adoption of healthier & more active lifestyles, sales of athletic equipment & bicycles remain strong. This report covers the states of Alabama, Florida, Georgia, Mississippi, North & South Carolina, Tennessee, Puerto Rico & the Virgin Islands. Following the overview it looks at distribution & market access (import regulations). Lists of promotional venues, contacts & support services conclude the document.