Option B


Book Description

#1 NEW YORK TIMES BEST SELLER • From authors of Lean In and Originals: a powerful, inspiring, and practical book about building resilience and moving forward after life’s inevitable setbacks After the sudden death of her husband, Sheryl Sandberg felt certain that she and her children would never feel pure joy again. “I was in ‘the void,’” she writes, “a vast emptiness that fills your heart and lungs and restricts your ability to think or even breathe.” Her friend Adam Grant, a psychologist at Wharton, told her there are concrete steps people can take to recover and rebound from life-shattering experiences. We are not born with a fixed amount of resilience. It is a muscle that everyone can build. Option B combines Sheryl’s personal insights with Adam’s eye-opening research on finding strength in the face of adversity. Beginning with the gut-wrenching moment when she finds her husband, Dave Goldberg, collapsed on a gym floor, Sheryl opens up her heart—and her journal—to describe the acute grief and isolation she felt in the wake of his death. But Option B goes beyond Sheryl’s loss to explore how a broad range of people have overcome hardships including illness, job loss, sexual assault, natural disasters, and the violence of war. Their stories reveal the capacity of the human spirit to persevere . . . and to rediscover joy. Resilience comes from deep within us and from support outside us. Even after the most devastating events, it is possible to grow by finding deeper meaning and gaining greater appreciation in our lives. Option B illuminates how to help others in crisis, develop compassion for ourselves, raise strong children, and create resilient families, communities, and workplaces. Many of these lessons can be applied to everyday struggles, allowing us to brave whatever lies ahead. Two weeks after losing her husband, Sheryl was preparing for a father-child activity. “I want Dave,” she cried. Her friend replied, “Option A is not available,” and then promised to help her make the most of Option B. We all live some form of Option B. This book will help us all make the most of it.




How to Prevent the Next Pandemic


Book Description

Governments, businesses, and individuals around the world are thinking about what happens after the COVID-19 pandemic. Can we hope to not only ward off another COVID-like disaster but also eliminate all respiratory diseases, including the flu? Bill Gates, one of our greatest and most effective thinkers and activists, believes the answer is yes. The author of the #1 New York Times best seller How to Avoid a Climate Disaster lays out clearly and convincingly what the world should have learned from COVID-19 and what all of us can do to ward off another catastrophe like it. Relying on the shared knowledge of the world’s foremost experts and on his own experience of combating fatal diseases through the Gates Foundation, Gates first helps us understand the science of infectious diseases. Then he shows us how the nations of the world, working in conjunction with one another and with the private sector, how we can prevent a new pandemic from killing millions of people and devastating the global economy. Here is a clarion call—strong, comprehensive, and of the gravest importance.




Fester


Book Description

"The COVID-19 disaster in California's prisons stands out as the worst medical prison catastrophe in the state's history. Three-quarters of the state's prison population was infected; 264 incarcerated people and 50 staff members died. In Fester, authors Hadar Aviram and Chad Goerzen expose the COVID-19 correctional experience through hundreds of first-person accounts, months of courtroom observations, years of carefully collected quantitative COVID-19 data, and a wealth of policy documents. Already vulnerable from decades of overcrowding and abysmal healthcare, California's prison population bore the brunt of the COVID-19 horror. Fester bears witness to the immense suffering we bring on ourselves and our fellow humans through dehumanization, fear, and ignorance, and stands as a monument for a brave coalition of incarcerated and formerly incarcerated people, family members and loved ones, advocates and activists, doctors and journalists, who worked to shed light on one of the darkest times in the Golden State's correctional system"--




Management Cases


Book Description

Any organization worth its salt would have a thriving story to tell. The COVID-19 pandemic has brought incredibly disruptive challenges to organizations worldwide. Lest be labeled as wanting because of the magnitude of the problems that beset, business and educational organizations must take it upon themselves to discover and present to the world the novel management practices that arose out of the problems that these organizations have experienced. This book provides management cases that deal with the organization’s implicit challenges and, at the same time, the best practices that have positively affected the growth of the business or organizational enterprise. Educators and trainers of today will benefit from this book in their teaching of management cases. The book integrates global issues with a local flair to provide practical experiences in various business and educational settings during the pandemic. The cases include scope within change management, organizational development, human resource management, organizational behavior, corporate social responsibility, innovation, sustainability, educational management, supply chain management, business ethics, and strategic management.




Appealing to the Crowd


Book Description

This is an open access title available under the terms of a CC BY-NC-ND 4.0 license. It is free to read on Oxford Academic and offered as a free PDF download from OUP and selected open access locations. This book offers a close examination of the ethical, political, and practical dimensions of donation-based online crowdfunding for basic needs including medical treatment, housing, food, and education. Crowdfunding uses online platforms and social networks to raise money from friends, family, and complete strangers for a variety of projects and needs. This practice has grown massively worldwide in recent years in terms of the numbers of crowdfunding campaigns and donors, money raised, visibility, and cultural influence. While the money raised through crowdfunding has helped millions of recipients, there is also reason for concern around how it may undermine campaigners' privacy and dignity, mirror and exacerbate social inequities, mask and deepen social injustice, defraud donors, and spread misinformation and hate. Author Jeremy Snyder places this discussion of crowdfunding in the wider historical and ethical context of giving practices. In doing so, Snyder shows that crowdfunding can repeat and exacerbate problems with traditional giving practices while creating other, new problems. Snyder concludes by presenting nine values that should guide donation-based crowdfunding: benefit, choice, solidarity, privacy, dignity, equity, social justice, non-maleficence, and accountability. These values can help crowdfunding donors, campaigners, recipients, platforms, and policy makers preserve the good that can come from crowdfunding while addressing some of its many negative aspects.




Sustainable Branding


Book Description

A sustainable brand should integrate environmental, social, economic and issues into its business operations. Sustainable Branding considers how broader perspectives on sustainability and corporate social responsibility can be applied to the practicalities of brand management. By addressing a range of perspectives and their application to branding, the authors go beyond sustainable branding to question the role brands play in a wider sustainable society. Structured around three core parts – People, Planet and Prosperity - contributions from experts in the field consider the human dimensions of environmental change, identity and reputation, technology and innovation, waste management, public and brand engagement, environmental ecosystems and the circular economy. Combining theoretical insight and empirical research with practical application, each chapter includes real-life international cases and reflective questions to allow discussion, best-practice examples and actionable suggestions on how to implement sustainable branding activities. This book is perfect for academics, postgraduate and final-year undergraduate students in sustainable branding, sustainable business, corporate social responsibility, brand management and communications. It provides a comprehensive treatment of the nature of relationships between environmental, economic, social, companies, brands, and stakeholders in different areas and regions of the world.




F*Ck It! Let’s Pivot


Book Description

Whether it is a financial crisis, relationship breakdown, critical illness, natural disaster or a global pandemic, life will hit you hard when you least expect it. Mike Tyson once said “Everyone has a plan until they get punched in the mouth.” The global pandemic blindsided society and uppercutted the world into a new normal. Businesses either died or thrived in this new environment. What separated the survivors from the casualties? How did they do it? It all came down to the pivot. "F*ck it! Let’s Pivot" is about how entrepreneurs, side hustlers, and go-getters pivoted from crisis to opportunity. With 17 thoughtful chapters ranging from the history of business pivots, the entrepreneurial mindset, branding, importance of social media, collaborating with local businesses, looking at your own talent pool, pivot strategies that work, leveraging the Gig Economy and many more concepts, this book is packed with ideas. Experienced businessman, Michael Siervo combines humour, anecdotes and statistics as he shares tips, tools and lessons from entrepreneurs who pivoted out of danger and into profit. Included in this interactive book are real life stories of entrepreneurs from around the world who found ways to thrive in the face of adversity. Written in their own words, they share their inspirational stories. With QR codes throughout the book, readers can explore chapter summaries and detailed biographies of contributing authors, making this an engaging experience. You will walk away inspired and confident that change isn’t bad. Change is just a part of becoming who you are meant to be.







Communicating COVID-19


Book Description

This edited collection, follows on from 'Communicating COVID-19: Interdisciplinary Perspectives' (2021) and brings together different scholars from around the world to explore and critique the ongoing advances of communicating COVID, two years into the pandemic. Pandemic life has become familiar to us, with all its disruptions and uncertainties. In the second year of COVID, many societies emerged well attuned to new waves of infections, while others, having initially demonstrated 'gold standard' responses, regressed, either through a premature end to public health restrictions or challenges around vaccine rollouts. In many countries, bitter social divisions have arisen over mask-wearing, lockdowns, quarantine and vaccination. To better understand the ever evolving communicative landscape of COVID-19, this collection shares updated perspectives from the disciplines of media and communication, journalism, public health and primary care, sociology, and political and behavioural science, addressing the major issues that have confronted communicators, including vaccine hesitancy, misinformation, and the mobilisation of community driven communication responses as restrictions eased in various parts of the world.




Shoulder to Shoulder


Book Description

In the six years since The Men’s Sheds Movement book in 2015, the Movement has broadened to include many other nations and also Women’s Sheds, encompassing almost 3,000 Sheds worldwide to 2021. Shoulder to Shoulder: Broadening the Men’s Shed Movement shines a light on the transformational experiences and positive impact that Sheds have had on the lives, health and wellbeing of men, women, families and communities. The book’s many powerful Men’s and Women’s Shed case studies highlight how shared, hands-on social activity by ‘shedders’ can reduce the potentially destructive forces of loneliness and social isolation, even during a global pandemic. It’s about the universal value of “having somewhere to go, something to do, and someone to talk with,” as envisaged in the very first Australian Men’s Shed in 1998. Informative, insightful, easy to read and carefully researched, Shoulder to Shoulder provides a well-documented tour de force of this globally expanding and broadening international movement.