Corporate Social Responsibility Reporting in China


Book Description

The CSR report has become a very important tool which can help corporations to set up strategies and build their core competencies. This book presents a range of cases from different industries. Based on the analysis of the enterprise survival environment, it points out the necessity and significance of CSR. The book analyzes the current situation and development trend of CSR in China, as well as its international developing trend. By analyzing the management framework and formulation process of the CSR report, this book provides businesses with guiding principles for preparing the CSR report.




CIM Coursebook 06/07 Strategic Marketing in practice


Book Description

Elsevier/Butterworth-Heinemann's 2006-07 CIM Coursebook series offers you the complete package for exam success. Fully reviewed by CIM and updated by the examiner, the coursebook offers everything you need to keep you on course




CIM Coursebook 05/06 Strategic Marketing in Practice


Book Description

Elsevier/Butterworth-Heinemann’s 2005-2006 CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually, and free online access to the MarketingOnline learning interface, it offers everything you need to study for your CIM qualification. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant, ensuring it is the definitive companion to this year’s CIM marketing course. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students, where you can: Annotate, customise and create personally tailored notes using the electronic version of the Coursebook Receive regular tutorials on key topics from Marketing Knowledge Search the Coursebook online for easy access to definitions and key concepts Access the glossary for a comprehensive list of marketing terms and their meanings




Strategic Marketing in Practice


Book Description

Carefully structured to link information directly to the CIM syllabus, each coursebook text is crammed with a range of cases, questions, activities, definitions and study tips to support and test your understanding of the theory.




Corporate Social Responsibility, Corporate Restructuring and Firm's Performance


Book Description

In today’s globalized and competitive business environment, companies increasingly look to restructuring, mergers & acquisitions and downsizing to survive, grow and maximize profits. However, when they are not managed in a socially responsible manner, restructurings may exert the negative impact on employees, shareholders, communities, and society as a whole. The book empirically explores the phenomena of corporate social responsibility (CSR), restructuring, and relationships with firms’ performance in China. It gives an insight into how Chinese firms respond to expectations of stakeholders by making social goals a part of their overall business operations. It also gives a fresh view of the new concept of socially responsible restructuring. For those seeking to promote socially responsible practices in restructuring, the book provides a unique and stimulating analysis and touchstone.










Rising China in the Changing World Economy


Book Description

China's rapid and sustained growth over last thirty years has propelled it to become the world's second largest economy today and potentially the largest in the foreseeable future. As one of the first major economies pulling out of recession and the last remaining major socialist country in the world today, China presents a challenge to established thinking on the essential primacy of global capitalism and the settled nature of the world system - as China becomes more integrated into the world economy and the international system, both are themselves potentially transformed as a result of China’s involvement. This book explores a wide range of issues connected with the impact of China on the global economy and the prevailing international system. Subjects covered include China’s multinationals, international acquisitions, the exchange rate, research and development and technology transfer, China’s emerging major business groupings, and small and medium sized enterprises.




Social Entrepreneurship in the Greater China Region


Book Description

This book offers the first exploration into the development of social enterprises in the Greater China region, consisting of Hong Kong, Macau, Taiwan and Mainland China. By drawing on the research and experience of over a dozen scholars and practitioners from across the area, it offers a picture of how a strong State can play an important role as a catalyst in developing the social entrepreneurship sector, particularly by legitimizing it. It delves into the role and impact of institutions and policy on the development of social enterprises, and explains how micro and macro factors might interact in influencing social entrepreneurship. Structured in two parts – policy and cases – it reveals the historical development of the Social enterprises sector in the Chinese context and then illustrates this using cases studies. Providing an alternative view of social entrepreneurship by highlighting the importance of context in this new sector, the book questions whether or not social entrepreneurship is preferable to more conventional models of development. Sparking new interest and offering fresh insight into social entrepreneurship in the Greater China region, this book will be useful to students and scholars of Chinese Studies, Business Studies and Sociology.




Sustainable Development and Corporate Social Responsibility


Book Description

Corporate Social Responsibility (CSR) has become an important concept in the last few decades. Although it originated in the developed countries of the West, the concept has been embraced and adapted by corporations and policy-making agencies in many developing countries. Not surprisingly, given the importance of growth and development as policy objectives in these countries, CSR has had a significant impact on sustainable development. Sustainable Development and Corporate Social Responsibility explores the evolution of CSR across the developed and developing world, with a particular focus on China and sustainable development. Through an extensive review of the literature and relevant case studies, the book examines whether CSR can make a contribution to sustainable development, how the patterns of CSR in developed Western economies compare to that in the rapidly growing economy of China, what trade-offs take place between CSR and economic growth as well as the future of CSR and its possible impact on the global sustainable development agenda. This book is a valuable resource for academics and upper-level undergraduate and postgraduate students in the fields of human/social geography, economics, business studies, sustainable development, development studies and environmental studies.