The Fitness Entrepreneur's Handbook


Book Description

Have the impact you want to have, earn the income you deserve and enjoy the freedom you sought when you set out on your own build building your ideal fitness business. You are passionate about fitness & performance and you want to create a business that allows you to work in a field you are excited about and enjoy while also achieving your financial and lifestyle goals. But if you're like most fitness entrepreneurs, you don't know how to get there. Maybe this sounds like something you've experienced or you're experiencing right now: You're not sure how to attract the clients you want to work with. You aren't sure how to sell in a way that makes you comfortable. Turning your knowledge, passion and skills into a successful business is proving to be more challenging that you anticipated. Building a business that allows you to have the impact, income and lifestyle you want seems like more of a pipe dream than an outcome you're likely to achieve. Well, you're not alone. Bestselling author and founder of over 25 fitness businesses, Pat Rigsby, has been there and he's coached thousands of trainers and coaches who've been there as well - and the good news is that you can do it. You can design and build a successful fitness business doing what you love and in the Fitness Entrepreneur's Handbook he shares proven principles, strategies and tactics that will help you create a plan and execute it so that you can get from where you are now to where you really want to be as a business owner.




Fit Business Guide


Book Description

Fit Business Guide is your workout plan to get your brand in shape. This step-by-step book will guide you from the idea phase to launch and beyond as you scale your business in the health and fitness industry. James Patrick, internationally-published fitness photographer, business coach and the founder of the FITposium conference and online education network, shares his insights into success as an entrepreneur in the fitness space. Included in the book are details on how to how to overcome roadblocks, successfully brand your concept, finalize the business formation, develop your client profile, construct a marketing plan that works, use social media to grow your visibility, the art of selling and how to get the attention of the media. It is not enough to just have a great idea, you must take action on it in order to succeed. Fit Business Guide will give you the information you need to move forward confidently as you turn your passion into a profitable profession.




The Little Black Book of Fitness Business Success


Book Description

Whether it's mastering your service, marketing, staffing, the author knows how to transform your fitness business into a successful operation.




Start Your Own Personal Training Business


Book Description

Personal training is an exciting industry to be in right now! Starting a personal training business can offer a satisfying combination of financial reward, a flexible schedule, and a career where you can make a profound difference in the lives of others. As skilled personal trainer, having good business knowledge and judgment can be the first step to earning a substantial income. In this revised guide, our experts teach you the nuts and bolts of starting a business, including everything from writing a business plan to finding a profitable niche within the exercise and sports community. From boutique studios to partnerships with schools and private trainers, this book will help get you started on the right foot.




Just Make Money!


Book Description

Just Make Money! The Entrepreneur's Handbook to Building the Life of Your Dreams, written by the founder and CEO of Fierce Brands, Eric Casaburi, will change the way you define entrepreneur and entrepreneurship. With decades of inspired insight and elbow grease under his belt, Casaburi sheds light on aspects of starting and owning a business they don't teach in college. Read Just Make Money! and get pumped. Learn where to take your ideas, how to get and manage money, and whom to hire as part of your team. Fierce as he is funny, Casaburi will fill you in on what you need to know about the gift of gab, the art of representing your company, and the science that is in the details. Your financial future is in your hands-or if it isn't, now more than ever, it should be. Why be at the mercy of the national and global economies? Why suffer that 9-to-5 gig your heart just isn't attached to? Why not live your life for your interests and passion? Running your own show can be more than profitable-it can add years of joy and freedom to your life. This book is the no-holds-barred resource you need, and it will not only help you get your business off the ground, but also guide you through all stages of success and expansion.




A Dozen Lessons for Entrepreneurs


Book Description

A Dozen Lessons for Entrepreneurs shows how the insights of leading venture capitalists can teach readers to create a unique approach to building a successful business. Through profiles and interviews of figures such as Bill Gurley of Benchmark Capital, Marc Andreesen and Ben Horowitz of Andreesen Horowitz, and Jenny Lee of GGV Capital, Tren Griffin draws out the fundamental lessons from their ideas and experiences. Entrepreneurs should learn from past successes but also be prepared to break new ground. While there are best practices, there is no single recipe they should follow. By better understanding the views and experiences of a wide range of successful venture capitalists and entrepreneurs, readers can discern which of many possible paths will lead to success. With insight and verve, Griffin argues that innovation and best practices are discovered by the experimentation of entrepreneurs as they establish the evolutionary fitness of their business. The products and services created through this experimentation that have greater fitness survive, and less-fit products and services die. Entrepreneurs have always experimented when creating or altering a business. What is different today is the existence of modern tools and systems that allow experiments to be conducted more cheaply and rapidly than ever before. Griffin shows that listening to what the best venture capitalists have to say is invaluable for entrepreneurs. Their experiences, if studied carefully, teach bedrock methods and guiding principles for approaching business.




Gym Owner's Handbook


Book Description

***The Step-by-Step Guide To Building Your Gym***Tactical, actionable advice from the founder of the world's largest gym mentorship practice.Your business has two parts: your operations and your audience.Each of those two parts can be built according to a recipe. And this is your recipe book.Written by Chris Cooper, founder of Two-Brain Business(TM) (www.twobrainbusiness.com), the largest gym mentorship company on the planet, "Gym Owner's Handbook" is full of actionable tactics that you can use TODAY to grow your gym.




Never Too Old to Get Rich


Book Description

Start a successful business mid-life When you think of someone launching a start-up, the image of a twenty-something techie probably springs to mind. However, Gen Xers and Baby Boomers are just as likely to start businesses and reinvent themselves later in life. Never Too Old to Get Rich is an exciting roadmap for anyone age 50+ looking to be their own boss and launch their dream business. This book provides up-to-date resources and guidance for launching a business when you're 50+. There are snappy profiles of more than a dozen successful older entrepreneurs, describing their inspirational journeys launching businesses and nonprofits, followed by Q&A conversations, and pull-out boxes containing action steps. The author walks you through her three-part fitness program: guidelines for becoming financially fit, physically fit, and spiritually fit, before delving more deeply into how would-be entrepreneurs over 50 can succeed. • Describes how you can find capital to start your own business • Offers encouraging stories of real people who have become their own bosses and succeeded as entrepreneurs • Written by PBS Next Avenue’s entrepreneur expert, Kerry Hannon • Teaches you how to start your own business Never Too Old to Get Rich is the ideal book for older readers looking to pursue new business ventures later in life.




The Art and Business of Teaching Yoga (revised)


Book Description

Originally published in 2016, The Art and Business of Teaching Yoga immediately became the essential resource for those looking to start or maintain a successful career in yoga. Since then, the landscape has changed. Online yoga and social media are now a crucial part of most teachers’ repertoires. Yoga teachers also face broad cultural shifts, an evolving environmental crisis, and resulting anxiety among students, all of which bring fresh challenges to their leadership and teaching abilities. This expanded edition will help you: • plan dynamic classes, including engaging digital content • build a loyal student base and become more financially stable • optimize your own practice • maintain a marketing plan and develop a unique brand • teach yoga to facilitate ease and inspire creative action in a troubled world




Sports Nutrition


Book Description

This long-standing and renowned reference for both the seasoned and novice sports dietitian thoroughly explores all areas of nutrition for sports and fitness. Now in full colour, it also serves as an excellent text for sports nutrition courses and a study aid for the CSSD specialty exam.