The Geography of Multinationals (RLE International Business)


Book Description

Through a series of international case studies, the nature and the geographical implications of the development of multinational corporations is examined. The volume concentrates on the latter Post-War period of corporate restructuring and readjustment in response to world-wide recession in the mid-1980s. The volume is divided into two parts. In the first each of the chapters considers a particular aspect of the problem of how multinational corporations have developed. In the second part the chapters consider different aspects of the economic and social impacts of these corporations. The common theme that links all the papers is their emphasis on careful historical analysis of different forms of spatial organisation and their transformation into other, different forms.




The Geography of Multinationals (RLE International Business)


Book Description

Through a series of international case studies, the nature and the geographical implications of the development of multinational corporations is examined. The volume concentrates on the latter Post-War period of corporate restructuring and readjustment in response to world-wide recession in the mid-1980s. The volume is divided into two parts. In the first each of the chapters considers a particular aspect of the problem of how multinational corporations have developed. In the second part the chapters consider different aspects of the economic and social impacts of these corporations. The common theme that links all the papers is their emphasis on careful historical analysis of different forms of spatial organisation and their transformation into other, different forms.




Multinationals and the Restructuring of the World Economy (RLE International Business)


Book Description

This volume charts the ways in which multinational corporations contributed to the restructuring of the world economy, paying particular attention to the spatial consequences of, and responses to, their operations at a number of scales. The book takes as its theme the differential spatial outcomes of the restructuring of different types of multinational corporation.




The Spatial Organisation of Multinational Corporations (RLE International Business)


Book Description

This book, based on extensive original research, examines the spatial structure and geographical implications of modern multinational corporations. It looks at the geography of multinational corporations, relates this geography to management and decision making structures and discusses how these items are changing. Exploring the themes of centre and periphery in the corporation it surveys the impact of corporate change and restructuring on regional economies.




Multinational Corporations and the Third World (RLE International Business)


Book Description

This book is a comprehensive study of the role of multinational corporations in the economies of the Third World. It begins by providing a comprehensive overview of the activities of multinational corporations and the main areas of research and debate. It goes on to discuss specific sociological, developmental and material effects on Third World countries resulting from involvement with multinational corporations. It includes case studies detailing the mid-twentieth century history and probable effects of specific multinational corporations’ involvement in Third World countries.




Multinational Business and Labour (RLE International Business)


Book Description

Aimed at senior undergraduate and post-graduate students following courses in International Business and Industrial Relations this book examines the labour market effects of multinational business. In reflecting the complexity and dynamism of developments in this area, the book makes clear the need to underpin analysis of the labour market effects of multinational business with conceptual understanding of the theory of multinational enterprise.




International Marketing (RLE International Business)


Book Description

This book is a basic text for international marketing courses. It introduces the different elements of the international marketing mix and sets these in context. It discusses the firm’s strategic position: how it is orientated at present to take advantage of international marketing opportunities and how its strategy is developing. It: Stresses the wide differences between different overseas markets and the importance of handling sensitively particular local features. Examines the need to structure the whole business organisation in the right way and make international marketing effective Discusses the importance of communication and control Throughout case studies are used to highlight particular issues.




The Spatial Organisation of Multinational Corporations (RLE International Business)


Book Description

This book, based on extensive original research, examines the spatial structure and geographical implications of modern multinational corporations. It looks at the geography of multinational corporations, relates this geography to management and decision making structures and discusses how these items are changing. Exploring the themes of centre and periphery in the corporation it surveys the impact of corporate change and restructuring on regional economies.







The Corporate Firm in a Changing World Economy (RLE International Business)


Book Description

This book examines the economic environment and phenomena of multinational business with reference to case studies of major multinational companies, including IBM, Philips, Nissan and Volvo. It assesses how the major theories explaining the response of companies to changes are borne out by the experience of individual firms.