Arise Ye Starvelings
Author : K. Post
Publisher : Springer Science & Business Media
Page : 508 pages
File Size : 23,71 MB
Release : 2012-12-06
Category : Social Science
ISBN : 1461341019
Author : K. Post
Publisher : Springer Science & Business Media
Page : 508 pages
File Size : 23,71 MB
Release : 2012-12-06
Category : Social Science
ISBN : 1461341019
Author : National Heart, Lung, and Blood Institute. Hypertension Task Force
Publisher :
Page : 192 pages
File Size : 29,7 MB
Release : 1979
Category : Hypertension
ISBN :
Author :
Publisher :
Page : 716 pages
File Size : 26,31 MB
Release : 1921
Category : Agriculture
ISBN :
Author :
Publisher :
Page : 864 pages
File Size : 34,70 MB
Release : 1904
Category : Bibliography
ISBN :
Author :
Publisher :
Page : 590 pages
File Size : 31,89 MB
Release : 1986
Category : Microcards
ISBN :
Author : United States. Bureau of the Census
Publisher :
Page : 528 pages
File Size : 43,95 MB
Release : 1930
Category : Occupations
ISBN :
Author : British Museum. Dept. of Printed Books
Publisher :
Page : 1230 pages
File Size : 39,40 MB
Release : 1967
Category : English imprints
ISBN :
Author : Simon Anholt
Publisher : Routledge
Page : 185 pages
File Size : 25,6 MB
Release : 2006-08-11
Category : Business & Economics
ISBN : 1136426078
Recently vilified as the prime dynamic driving home the breach between poor and rich nations, here the branding process is rehabilitated as a potential saviour of the economically underprivileged. Brand New Justice, now in a revised paperback edition, systematically analyses the success stories of the Top Thirteen nations, demonstrating that their wealth is based on the 'last mile' of the commercial process: buying raw materials and manufacturing cheaply in third world countries, these countries realise their lucrative profits by adding value through finishing, packaging and marketing and then selling the branded product on to the end-user at a hugely inflated price. The use of sophisticated global media techniques alongside a range of creative marketing activities are the lynchpins of this process. Applying his observations on economic history and the development and impact of global marketing, Anholt presents a cogent plan for developing nations to benefit from globalization. So long the helpless victim of capitalist trading systems, he shows that they can cross the divide and graduate from supplier nation to producer nation. Branding native produce on a global scale, making a commercial virtue out of perceived authenticity and otherness and fully capitalising on the 'last mile' benefits are key to this graduation and fundamental to forging a new global economic balance. Anholt argues with a forceful logic, but also backs his hypothesis with enticing glimpses of this process actually beginning to take place. Examining activities in India, Thailand, Russia and Africa among others, he shows the risks, challenges and pressures inherent in 'turning the tide', but above all he demonstrates the very real possibility of enlightened capitalism working as a force for good in global terms.
Author : Joseph L. Locke
Publisher : Stanford University Press
Page : 670 pages
File Size : 38,27 MB
Release : 2019-01-22
Category : History
ISBN : 1503608131
"I too am not a bit tamed—I too am untranslatable / I sound my barbaric yawp over the roofs of the world."—Walt Whitman, "Song of Myself," Leaves of Grass The American Yawp is a free, online, collaboratively built American history textbook. Over 300 historians joined together to create the book they wanted for their own students—an accessible, synthetic narrative that reflects the best of recent historical scholarship and provides a jumping-off point for discussions in the U.S. history classroom and beyond. Long before Whitman and long after, Americans have sung something collectively amid the deafening roar of their many individual voices. The Yawp highlights the dynamism and conflict inherent in the history of the United States, while also looking for the common threads that help us make sense of the past. Without losing sight of politics and power, The American Yawp incorporates transnational perspectives, integrates diverse voices, recovers narratives of resistance, and explores the complex process of cultural creation. It looks for America in crowded slave cabins, bustling markets, congested tenements, and marbled halls. It navigates between maternity wards, prisons, streets, bars, and boardrooms. The fully peer-reviewed edition of The American Yawp will be available in two print volumes designed for the U.S. history survey. Volume I begins with the indigenous people who called the Americas home before chronicling the collision of Native Americans, Europeans, and Africans.The American Yawp traces the development of colonial society in the context of the larger Atlantic World and investigates the origins and ruptures of slavery, the American Revolution, and the new nation's development and rebirth through the Civil War and Reconstruction. Rather than asserting a fixed narrative of American progress, The American Yawp gives students a starting point for asking their own questions about how the past informs the problems and opportunities that we confront today.
Author : New York Public Library. Research Libraries
Publisher :
Page : 592 pages
File Size : 32,19 MB
Release : 1979
Category : Library catalogs
ISBN :