Book Description
INSURANCE COMMANDER is the first "How To" book on property & casualty business insurance sales. The book helps agents tackle, simplify, & master the complex variables of commercial insurance sales with easy-to-follow, step-by-step instructions in every property & casualty business insurance sales & underwriting activity. INSURANCE COMMANDER is the useful new command post of information & sales solutions agents will refer to again & again. Agents can now find the facts they need to succeed all in one manual: sales techniques that get results, prospecting sources, pre-survey & survey interview checklists & work sheets, dozens of up-to-date proposal formats, special applications to help agents ask the right questions & gather the best underwriting information on the first prospect interview, simple directions to create brilliant underwriter submissions & powerful proposals that ask for the sale six ways! Packed with practical advice & realistic scenarios, INSURANCE COMMANDER teaches agents how to identify the 18 different personality types of insurance buyers & sell them what they want. To order: Business Insurance Publishing, P.O. Box 480022, Kansas City, MO 64145. 800-247-6553. FAX 419-281-6883.