Book Description

In this unconventional tale of Las Vegas during the two delirious boom decades before the bust of the Great Recession, failed actor “C. D.” Reinhart, who has launched a new career in hotel marketing, is gradually losing his moral and existential compass. Working on The Strip during an era when Sin City’s population growth was outpacing any other place in America, C. D. climbs the industry ladder while modeling himself after a Pyramid Resorts top executive, Lance Sheperd. C. D.’s professional choices lead him down a tumultuous road, as Sheperd, a complex and, at times, visionary figure, pilots his ventures through the tangled wheeling and dealing of finance and corporate politics straight into catastrophe. As the story progresses, C. D. comes to understand how his personal losses and the losses of his cohort of hard driving executives on the make—especially the tragic life of his work partner, Greta Olsson, the only woman to break through into their male dominated world—are a result of the make-believe environment he has helped to create, a world where representation replaces reality. Hoping to piece together his faltering marriage and family relationships, C. D. must find a new path as he struggles to hold onto his dreams. In this fictionalized version of the city of glittering lights, author Douglas Unger pits the ideologies of marketing and consumerism in the casino economy of America against the erosion of individual and humane values that success in that world demands. Unger reveals the hard truth that Las Vegas, a blue-collar town considered by many to be “the most honest city,” can be a temple for self-deceptions, emblematic of a service economy that knows the price of everything and too often the value of little else. Dream City becomes both a love song and an elegy for Las Vegas that sets it apart from any other literary novel previously written about this global entertainment attraction that in so many ways represents postmodern America. Sooner or later, the challenge that faces everyone is to discover what matters most, and to learn how to bet on the better angels of our natures.