Confessions of an Economic Hit Man


Book Description

Perkins, a former chief economist at a Boston strategic-consulting firm, confesses he was an "economic hit man" for 10 years, helping U.S. intelligence agencies and multinationals cajole and blackmail foreign leaders into serving U.S. foreign policy and awarding lucrative contracts to American business.




Dark Fiber


Book Description

The Internet is being closed off by businesses and governments intent on creating an environment free of dissent. In this text, the author covers concerns and issues of navigation and usability without losing sight of the agenda of those who control hardware, software, content, design and delivery.




Understanding Digital Marketing


Book Description

Digital marketing now represents 25% of the marketing spend in the UK and this is predicted to move to 50% or higher within the next three years. Understanding Digital Marketing looks at the world of digital marketing: how it got started, how it got to where it is today, and where the thought leaders in the industry believe it is headed in the future. This authoritative title demonstrates how to harness the power of digital media and use it to achieve the utmost success in business, now and in the future.Understanding Digital Marketing deals with every key topic in detail, including:search marketing,social media, Google, mobile marketing, affiliate marketing, e-mail marketing, customer engagement and digital marketing strategies. Essential reading for both practitioners and students alike, and including real-world examples of digital marketing successes and expert opinions, Understanding Digital Marketing provides you with tools to utilize the power of the internet to take your company wherever you want it to go.




Teaching and Learning on Screen


Book Description

What stories are told about teaching and learning on TV and in film? And how do these stories reflect, refract and construct myths, anxieties and pleasures about teaching and learning? This collection looks at how pedagogy is represented on screen, and how TV programs and films translate pedagogic ideas into stories and relationships. International in scope, with case studies and analysis from the UK, US, Australia, Turkey and Brazil—the book adopts a critical stance in relation to the ways in which theories of learning and myths about education are mobilized on screen. Teaching and Learning on Screen: Mediated Pedagogies provides a stimulating addition to the field of media and cultural studies, while also promoting debate about particular pedagogic models and strategies that will contribute to the professional development of educators and those involved in teacher education.




Introducing the Core


Book Description

There is no more important area of the body for an athlete than the core, the region of our body from our chest to our knees. The core is our engine, our hub of activity. Strength there makes life easier for shoulders and knees. It produces speed and explosiveness. Endurance and grit. The core is so important. So why has it remained such a medical mystery? This book will explain that. Introducing the Core: Demystifying the Body of an Athlete traces the arc of the journey from injury to restoration of power to the return to normal life. Dr. William Meyers is the nation’s foremost authority on core health. Along with over 40 world-renowned expert contributors, Dr. Meyers explains how the core functions through stories from his work in locker rooms, the operating room, and the playing fields of elite athletes, giving readers a thorough understanding of the core’s widespread influence on athleticism and the human anatomy. The book: Dissects the events that led Dr. Meyers and his team of experts to their new appreciation of this anatomy Brings multiple world-renowned arthroscopists into the overall core picture, providing their perspectives on how the core works, with the pubic bone as “the sun” of the body’s universe Offers insight into the many causes of pelvic pain, demonstrating why the term “sports hernia,” should be banished forever Emphasizes the fact that a wide spectrum of professionals treat the core -- from traditional surgeons to alternative therapists Brings it all together and proposes a new future, and perhaps a new medical specialty, that is the core “Strength, power, and endurance all flow from the core. This book, and the work Bill Meyers has done in the field, will bring good core health to the forefront and help everyone—elite athletes and others.” —Michael William Krzyzewski “Even in baseball, injury patterns in the shoulder and elbow are related to core imbalance. This book has been needed for a long time... Bill has helped the idea of core strength become more popular, and this book could be what is needed to get it more attention.” —James Rheuben Andrews, MD “To understand the core, you must put on new eyes.” —Marshawn Lynch




The Cultural Life of Machine Learning


Book Description

This book brings together the work of historians and sociologists with perspectives from media studies, communication studies, cultural studies, and information studies to address the origins, practices, and possible futures of contemporary machine learning. From its foundations in 1950s and 1960s pattern recognition and neural network research to the modern-day social and technological dramas of DeepMind’s AlphaGo, predictive political forecasting, and the governmentality of extractive logistics, machine learning has become controversial precisely because of its increased embeddedness and agency in our everyday lives. How can we disentangle the history of machine learning from conventional histories of artificial intelligence? How can machinic agents’ capacity for novelty be theorized? Can reform initiatives for fairness and equity in AI and machine learning be realized, or are they doomed to cooptation and failure? And just what kind of “learning” does machine learning truly represent? We empirically address these questions and more to provide a baseline for future research. Chapter 2 is available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.




Acts of Rebellion


Book Description

First Published in 2003. Routledge is an imprint of Taylor & Francis, an informa company.