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#Moving Out Tweet Book01

Author : Gabrielle Jasinski

Publisher : Happy About

Page : 115 pages

File Size : 15,87 MB

Release : 2013-05-29

Category : Education

ISBN : 1616991151

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Book Description

Moving to college can be exciting, yet daunting. High school seniors leaving their childhood homes and heading to college receive lots of advice--from parents, siblings, counselors, and, of course, online. Even so, the guidance they will find in "'#MOVING OUT tweet'" presents unique value. That's because this new book represents the collective firsthand experience of four college students with rich and diverse experiences and with genuine intent to help out young people taking their first steps away from home. The authors--Santa Clara University students Gabrielle Jasinski, Eliza Lamson, Elizabeth Wassmann, and Hannah Miller--understand and respect the all-too-common dilemmas of college freshmen. How do I cook? "What" do I cook? Who will do my laundry? Where do I go when I just need a hug? Addressing these basics first, the authors then move on to provide guidance that goes beyond the essentials and actually focus on enriching and adding breadth to the college experience. Young college students themselves, the authors know that the unknown can be frightening. No matter how excited students might be to move to college, it is totally understandable to feel a tinge of nerves. And students are not the only ones feeling nervous; parents feel anxiety, too. It is clear that the authors understand this, because they address parental concerns with skill and empathy. "'#MOVING OUT tweet'" follows a six-step progression, starting with the pre-move period (typically the senior year of high school) to the long-term--the four years of college and beyond. Written in the easy-to-absorb tweet format, the book will help students to familiarize themselves with many aspects of this new world away from home. Parents too will find immediate value in this book, as it helps their children make a smoother, easier transition to college life. Ultimately, this book will work as a support system for students during and after the big move and will provide answers to the questions that come up during this time of intense change and excitement. "'#MOVING OUT tweet'" is part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotes (tweets/ahas).



#Engage Tweet Book01

Author : Maryann Baumgarten

Publisher : Happy About

Page : 140 pages

File Size : 38,95 MB

Release : 2013-01-03

Category : Business & Economics

ISBN : 1616991097

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Book Description

Today's unfortunate reality, for millions of people, is that work is simply a have-to-do that pays the bills and gets in the way of doing what they really care about. This results in people becoming disengaged and disconnected from their organizations and colleagues. But what if employees could be made to see the big picture, the connection between their own efforts, and the success of their organizations? What if people could be made to feel a sense of purpose at work and to thereby become committed, sincere, loyal, and happy participants in a team effort? Authors "Maryann Baumgarten" and "Lisa Smith" know that we all feel engaged when we care and connect to something larger than ourselves. They realize that even though so many of us see work as a time- and energy-sucking drain, a few shifts in organizational behavior and direction can turn that perspective on its head. Their new book, "#ENGAGE tweet: How Leaders Bring More Energy into Work and Life," contains 140 actionable pieces of wisdom that employers and senior managers can start using today to make people engaged and connected with their work and workplaces. "#ENGAGE tweet" focuses on bringing clarity to the work environment by answering several fundamental questions. What needs are being fulfilled through work? Conversely, what needs are as yet unmet? How does any employee be made to feel more balanced and connected to their true motivations? Finally, how can any employee realize that they can indeed change their circumstances to make work engaging, meaningful, and fun? For any employer who has grappled with the issue of discontentment at work, or for any employee who would like to turn around their workdays to make them pleasurable and meaningful, "#ENGAGE tweet" is an actionable book that will engage mind and spirit, to bring about positive realignment and empowerment. "#ENGAGE tweet" is part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotes (tweets/ahas).



#B2B STRATEGIC PRICING tweet Book01

Author : Bob Bonacorsi

Publisher : THiNKaha

Page : 132 pages

File Size : 49,84 MB

Release : 2014-03-19

Category : Business & Economics

ISBN : 1616991267

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Book Description

Strategic pricing is a game-changing process for business-to-business pricing in today’s highly competitive global markets.

It continues to have a significant, positive impact on the profitability of companies that have embraced and employed it effectively. It is not unusual for companies to increase their bottom line by two to three points or more within the first two years after implementation. After all, what company doesn’t want to add another three hundred thousand dollars to the bottom line for every ten million dollars in sales? And the real win is that these companies are also growing their businesses and improving customer satisfaction at the same time.

#B2B Strategic Pricing tweet Book01: Game-Changing Pricing Strategies for Manufacturing and Service Companies aims to provide business managers and marketing executives with that exact same advantage by arming them with the understanding of effective strategic pricing. This book, written by strategic-pricing specialist and ProfitSmart Solutions LLC founder Bob Bonacorsi, was designed to deliver practical yet comprehensive insights into the why, how, and who of successful strategic pricing. It was also written to help managers and marketers effectively implement and integrate the strategic-pricing process into their own organization.

Bob consolidates more than twenty years of marketing, product development, operations management, and business process experience. Having held a variety of leadership positions himself, Bob has gained key insight into the importance of pricing, an insight that many other business leaders have missed out on. In #B2B Strategic Pricing tweet, Bob aims to share that insight.

Readers will discover why pricing is the most important profit driver and how strategic pricing is absolutely critical in optimizing prices. It outlines the basic steps on implementing and integrating strategic pricing into their business and how exactly strategic pricing can increase their customers’ satisfaction. It provides the insight to prevent the “cowboying” of prices that increase sales volume but damage profit margins.

This book was written as a concise and easy-to-read marketing book that breaks down the complex ideas behind strategic pricing and it delivers in one straightforward, no-frills, but highly-effective, package.

#B2B STRATEGIC PRICING tweet is part of the THiNKaha series whose slim and handy books contain 140 well thought-out quotes (tweets/ahas). Increase your influence by picking up the THiNKaha app and easily share Bob’s quotes on twitter, Facebook, LinkedIn, and Google+.



# Creating Thought Leaders Tweet Book01

Author : Mitchell Levy

Publisher : Happy About

Page : 134 pages

File Size : 10,40 MB

Release : 2013

Category : Business & Economics

ISBN : 1616991186

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Book Description

In today's world where an organization's prospect has access to more information about the industry, key firms within that industry, and customer testimonials of those using products and services from companies in the industry, how can any organization stand out? In some industries, buyers have conducted 75 percent of their research on the Internet prior to talking to any firms to make their purchasing decisions. How do you make sure that you are not only at the table, but have a strong seat at it? It's simple. Two words: "thought leadership." With the changing environment that the Internet and social media is bringing about, it's not as much about the global organization, but the individual experts turned thought leaders in the organizations whose names you associate with expertise in their respective niches. These thought leaders are being helped by their organizations to crowdsource books and eBooks, write articles, blog, tweet, speak at conferences and webinars, as well as to get quoted in traditional media on events and trends in the marketplace. Through them, the organizations' messages are being amplified in the marketplace. "#CREATING THOUGHT LEADERS tweet Book01" helps the experts inside organizations think about and act on becoming thought leaders. Sections of the book include: why organizations should do it, what does it take, who else has made the transition, benefits they will receive, how they need to craft and define their message, and what H.E.L.P. they need to get to get to the next level. If you are tapped by your organization to be a thought leader or are considering just diving in and taking the lead yourself, this book is for you. This aha from the beginning of the book should appeal to the organization: "Prospects making purchasing decisions are looking for thought leaders in their space to learn from before taking action" (#54). The last aha of this book should appeal to the expert: "Being a thought leader is one of the most rewarding positions to be in life. Why not work to make it yours!" (#140). You owe it to yourself to pick up and read this book ... more than once! "#CREATING THOUGHT LEADERS tweet Book01" by "Mitchell Levy " is part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotes (tweets/ahas).



#CONTENT MARKETING Tweet Book01

Author : Ambal Balakrishnan

Publisher : Happy About

Page : 137 pages

File Size : 45,79 MB

Release : 2014-05-14

Category : Business & Economics

ISBN : 1616990058

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Book Description

If you are under high pressure to develop and publish content quickly in order to reach your customers and prospects, you must read this book. As a digital marketer, you are told to develop blogs, wikis, podcasts, webcasts, YouTube videos--the list goes on. But have you stopped to ask: Why? What purpose does this content serve? How does this content fit in with my overall marketing strategy? How does marketing change with social media? What can content marketing do for my business? How do I reach prospects and customers by providing valuable content? Get answers to all of these questions and more in '#CONTENT MARKETING tweet Book01' by ClickDocuments Co-Founder Ambal Balakrishnan. Based on more than a decade of experience in engineering, program management, business development, and strategy and marketing, Balakrishnan's collection of 140 bite-sized lessons will help you learn how to successfully navigate the world of content marketing and create compelling content that your customers and prospects will love. This is a book that you can read again and again. It's Twitter-style format means you only have to spend a little of your time in order to gain a lot of insight. Read one or two tweets a day, or read the entire book in one sitting in thirty minutes or less. And then revisit its pages again and again to revive and relearn the important concepts you need to know to effectively and successfully create and market your content. '#CONTENT MARKETING tweet Book01' is part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotes (tweets/ahas).



#after College Tweet Book01

Author : Matthew Chow

Publisher : Happy About

Page : 122 pages

File Size : 31,88 MB

Release : 2013

Category : Business & Economics

ISBN : 161699116X

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Book Description

After the ivory tower existence of college comes the hard reality of "real life." Although the economy is steadily curving upwards, many college graduates still have to face the reality that their efforts over the past four years may not readily result in the payoff of a lucrative job. To put it bluntly, many new graduates today find themselves newly unemployed For those that fall under this category, who are walking out into the real world for the first time, help in the form of a realistic and supportive guidebook is at hand. '#AFTER COLLEGE tweet' provides pointers for moving forward in just such a situation. It shows recent graduates how to reconcile the reality of their situations with the promise of the jobs they expected after attending four-year universities. Written by college graduates who are trying to find their place in the world themselves, the book clearly demonstrates a firm grasp on the truths of life after college and what must be done to preserve balance in a time of uncertainty. As the authors point out, a fundamental difference between college life and life after college is that the latter is devoid of a straight, well-laid-out path. One has to find one's own way. Money is often a constraint, especially if there are substantial student loans to repay. Extensive job searching can be hard on the mind and self-esteem. Many rules that applied in college no longer hold. Maintaining a balance in this new environment is not easy. Most importantly, young college graduates out in the workplace are seen as adults, and not cushioned as they were in college. The authors are keenly aware that an important part of adulthood after graduation is being able to find pride and self-confidence as well as an understanding of self. With empathy, perspective, and a sense of humor, the authors of #AFTER COLLEGE tweet help young adults sail through this challenging period of their lives. '#AFTER COLLEGE tweet' is part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotes (tweets/ahas).



#CORPORATE GOVERNANCE Tweet Book01

Author : Brad Beckstead

Publisher : Happy About

Page : 134 pages

File Size : 42,85 MB

Release : 2012-09

Category : Business & Economics

ISBN : 1616990708

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Book Description

CPA Brad Beckstead knows how difficult it can be for small public companies, or newly-public entities, to remain in constant compliance of federal regulation. In his new book, #CORPORATE GOVERNANCE tweet, Brad condenses all his professional experience and expertise into wisdom that a brand new public entity can deploy today. In simple language that even a layman can absorb and appreciate, and using the quick-to-action tweet format, Brad explains what corporate governance means and how it should be effectively implemented for the benefit of the public organization. The reader comes away with a lucid understanding of how corporate governance and effective systems of internal controls should be deployed in order to protect the interests in all parties involved in a public company.



# Presentation Tweet Book01

Author : Wayne Turmel

Publisher : Happy About

Page : 116 pages

File Size : 32,11 MB

Release : 2011-04-19

Category : Business & Economics

ISBN : 1616990503

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Book Description

If your work requires you to present effectively in a business situation, whether to a technical or a non-technical audience, this practical book contains gathered wisdom to ensure that your next presentation gets you the attention and results you want.



#POWER KIDS tweet Book01

Author : Rudy Mui

Publisher : THiNKaha

Page : 141 pages

File Size : 20,2 MB

Release : 2013-12-06

Category : Family & Relationships

ISBN : 1616991240

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Book Description

Raising a child is a tough job. While there are no immediate qualifications to being a good parent, parenthood is one of the most difficult jobs anyone can take. Despite a growing number of parenting manuals and child psychology books, proper parenting techniques are as fast-changing as the times we live in.

#POWER KIDS tweet Book01: Raising Independent, Conscientious, Well-Adjusted, Responsible Young Adults aims to teach parents how to turn their kids into Power Kids – successful young adults who are motivated, self-confident, and independent. It combines practical parenting practices with groundbreaking child behavior insights.

#POWER KIDS tweet recognizes that successful young adults are defined during their formative years, using a mix of “tough love” and measured, yet thoughtful, compassion.

The book aims to teach parents how to enable their children. It outlines various ideas on how children can learn the value of money, make independent decisions, and face seemingly insurmountable adversity on their own. More importantly, the book does this in a way that is practical and convenient for real-world parents.

#POWER KIDS tweet provides 140 bite-sized nuggets of wisdom written specifically for on-the-go parents. It is a handy collection of tips designed to inspire and motivate parents to raise their child in an environment of positivity and empowerment, while giving parents the opportunity to think of ahas of their own. #POWER KIDS tweet was written to be concise, efficient, yet still incredibly effective. It provides the richness of a full-fledged parenting book without the long hours of reading.

Written by power couple Rudy Mui and Shirley Woo, #POWER KIDS tweet combines their collective experience as parents, entrepreneurs, and educators in one easy-to-read yet highly insightful package.

While the book was written for parents of any age, #POWER KIDS tweet is a perfect learning companion for legal guardians, educators, guidance counselors, and child psychologists looking for better ways to arm their children or students with the proper skills to face our increasingly competitive world.

#POWER KIDS tweet provides readers the tools they need to give children power - the power to define their own fate, discover their own person, and seek success born out of their own decisions.

#POWER KIDS tweet is part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotations (ahas).



#POSITIVITY at WORK Tweet Book01

Author : S. Chris Edmonds

Publisher : Happy About

Page : 115 pages

File Size : 34,31 MB

Release : 2012-01-23

Category : Business & Economics

ISBN : 1616990791

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Book Description

Work is a good thing yet it's not always a positive thing. It's not always gratifying or enriching because people spend a majority of their waking life in organizations that don't create wellness. A positive workplace provides a constructive environment that fulfills our needs for autonomy, connection, and impact, while ensuring the means to food and shelter. Workplaces that enable positivity give employees access to the essential elements of well-being: positive emotion, positive relationships, purpose and meaning, positive accomplishment, and positive health. These elements, taken together, create individual and collective flourishing. When the conditions for well-being are present in the workplace, everybody-employer, employees, external stakeholders, and the wider society-benefits. Expert organizational psychologists S. Chris Edmonds and Lisa Zigarmi have seen how positive organizations empower the people who work within them, while providing meaningful contributions to society. In #POSITIVITY at WORK tweet, they define and describe a positive workplace, and then go on to demonstrate how to engender positive emotions, relationships, accomplishment, and health at work. For example, since people show up at work with their hearts as well as their heads, leaders need to be as concerned with affect as well as results. Positive emotion reflects perceptions of safety, satisfaction, and achievement and produces future well-being and positive consequences. Expressing positive emotion is critical for human growth and development, and equally critical for organizational success. Or, to take another example, positive health, which means much more than just the absence of illness. Our physical conditions have a huge impact on our presence, skill application, and nimbleness at work. The more positive our physical health, the greater our connection to our work, peers, leaders, company, and customers. Enabling positivity at work is not simple. Healthy work cultures happen by design, not default. It takes intentional choice to foster a culture of wellness. The responsibility lies not only with the employer, but also with the individuals who make up the organization. And in this effort, S. Chris Edmonds and Lisa Zigarmi's designed-for-action #POSITIVITY at WORK tweet is a perfect guide, one that will help you create a healthy, affirmative work environment where every individual contributes, connects, succeeds, and thrives. "#POSITIVITY at WORK tweet" is part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotes (tweets/ahas).