Author : Raleigh Pinskey
Publisher : Harper Collins
Page : 420 pages
File Size : 18,58 MB
Release : 1997-07
Category : Business & Economics
ISBN : 0380785080
Ralph Pinskey offers readers a crash course on how to get the attention they need. This book reveals the insider secrets learned from years of experience and how these low-cost, high powered techniques can carry them to the top of their market and beyond.
Author : Jason I. Miletsky
Publisher : Course Technology
Page : 0 pages
File Size : 10,84 MB
Release : 2010
Category : Branding
ISBN : 9781435455108
The advent of user-generated internet content has made it possible for anyone to have his or her voice heard, but it has also made it more difficult to stand out in the crowd and get noticed. 101 Ways to Successfully Market Yourself is about exploring and understanding the means and methods of self-promotion and having fun doing it. You will learn the most effective ways of positively gaining the spotlight and draw attention to yourself whether your objective is to promote a business, sell a product, land a better job, or just grab (or extend) 15 minutes of fame. 101 Ways to Successfully Market Yourself provides a handy, easy-to-read collection of tips and tricks to make sure you stand out in the crowded pop culture universe.
Author : Susan Sweeney
Publisher : Maximum Press (FL)
Page : 0 pages
File Size : 31,22 MB
Release : 2001
Category : Internet marketing
ISBN : 9781885068576
Provides entrepreneurs, small business owners, corporate marketing managers, and consultants with tools and information on proven techniques such as using e-mail, links, and online advertising to increase the number of initial users and repeat visitors to the Web site.
Author : Susan Sweeney
Publisher : Maximum Press
Page : 492 pages
File Size : 45,33 MB
Release : 2005
Category : Business & Economics
ISBN : 9781931644211
Demonstrates tools and techniques for increasing Web site traffic, including overall design, exposure to search engines, newsgroups, e-mail, mailing lists, linking strategies, and online advertising.
Author : Jim Cockrum
Publisher : John Wiley & Sons
Page : 358 pages
File Size : 34,79 MB
Release : 2011-08-31
Category : Business & Economics
ISBN : 1118120043
Simple, powerful marketing strategies every business can afford to implement There's never been a better time to be a marketer or entrepreneur than right now. Thanks to the Internet, a new world of free and inexpensive tactics can help get the word out to the prospects of any business with a limited marketing budget. Free Marketing delivers more than 100 ideas to help any small business owner or marketer generate new revenue—with little or no marketing budget. With both Internet-based and creative offline ideas, you'll discover ways to turn your top customers into your unpaid sales force, get your competitors to help you promote your new products, and other innovative ways to get the word out. Create a "squeeze page," the most powerful one page website you'll ever build Use simple YouTube videos to grow sales Hold an eBay auction for publicity purposes (author Jim Cockrum made $30,000 and earned tons of free publicity from just one auction) and more! Grow a successful business without letting your marketing budget tell you "No." Jim Cockrum has proven that the most powerful marketing strategies are the cheapest.
Author : Susan Sweeney
Publisher : Maximum Press
Page : 217 pages
File Size : 18,69 MB
Release : 2010
Category : Business & Economics
ISBN : 1931644918
Filled with the latest information on Facebook, LinkedIn, YouTube, and other key social-media sites, this all-purpose guide provides specific strategies and tactics that focus on building business. In addition to marketing and PR, this resource addresses recruiting, risk management, cost, and other key business issues. Marketing, sales, public relations, and customer-service professionals within any business will learn how to save time and develop a weekly checklist of social-media priorities, connect social-media sites together, attract the right job candidates, and help improve customer satisfaction and brand loyalty. Keeping a close eye on return-on-investment, this clever resource promises to help market-savvy businesses outpace their competition.
Author : Lucy Werner
Publisher : Practical Inspiration Publishing
Page : 197 pages
File Size : 18,50 MB
Release : 2020-01-09
Category : Business & Economics
ISBN : 178860122X
***BUSINESS BOOK AWARDS 2021 SHORTLISTED TITLE*** Hype Yourself is an invaluable toolkit for getting you and your business featured in the media: newspapers, magazines, radio and TV. Crammed full of insider advice, from the building blocks of your PR strategy to the execution of creative campaigns, it includes expert tips from journalists and industry specialists and is supported by a stack of online resources. Lucy Werner is founder of The Wern, a PR & branding consultancy and training hub for startups, entrepreneurs and independent brands. She is also a writer, speaker, blogger, teacher and podcaster on all things brand building for small businesses. For more information follow @wernchat or visit www.thewern.com
Author :
Publisher : Self Improvement Online, Incorporated
Page : 0 pages
File Size : 32,95 MB
Release : 2011-03-15
Category : Career development
ISBN : 9780979499272
In such a challenging workforce climate, "career enhancement" means many different things: procuring that first job, keeping an existing position, returning to the workforce after a long hiatus, riding the waves of unemployment, starting an entrepreneurial venture... We are fortunate to have so many collaborative authors to share expertise, impart wisdom and entertain us with relative anecdotes. In 101 Great Ways to Enhance Your Career, we have compiled a thoughtful collection of 101 unique chapters from some of the industry's leading experts. Our experts are varied with impressive backgrounds and credentials from previously published authors and television personalities to coaches, business owners and heads of associations. They are all stellar educators who have shared information on topics that are personally relevant and hope to inspire and motivate their readers. Our mission in bringing to you 101 Great Ways to Enhance Your Career, is that you will find chapters that speak to you on a personal level and can use what you find to enhance your career or someone else's. What Can You Learn From this Book? - You can find your passion and relaunch your career. - You can network effectively and secure your next position. - You can create a fabulous r sum and sell yourself in a difficult job-market. - You can identify and act upon opportunities for change. - You can fuel your own success. - You can learn the most effective job search strategies. And so much more! Whether you are seeking answers for yourself or working with a client on career objectives, this book offers solutions, suggestions, advice and support on a wide range of topics including: retirement, business development, career branding, difficult work environments, effective communication, goals, job hunting, leadership r sum strategies and telephone interviews. This book is a perfect tool for anyone who is looking to start a career, get ahead in their current position, returning to the workforce, starting their own business or in a role that assists others with career development.
Author : Nancy Michaels
Publisher : Simon and Schuster
Page : 247 pages
File Size : 36,59 MB
Release : 1999-11-01
Category : Business & Economics
ISBN : 1440519609
Off-The-Wall Marketing Ideas is a gold mine of valuable, no-cost, and low-cost marketing secrets. In no time at all you will be creating your own make-or-break marketing techniques for business success on a shoestring budget. Included are hundreds of ideas culled from small business owners from all walks of life. You will also find inspiring examples of what now famous big business leaders did, when they were small and unknown, like Estee Lauder, The Hair Replacement Specialist, Sy Sperling, and the rent- a-car wiz, Warren Avis!
Author : Susan Sweeney
Publisher : Maximum Press
Page : 391 pages
File Size : 31,38 MB
Release : 2008
Category : Electronic books
ISBN : 1931644632
An increasing number of real estate buyers and sellers are making the Web their first destination, so getting more of them to stop at an agency’s or individual agent’s site can mean thousands of dollars in commissions. The proven e-mail, linking, and online advertising techniques provided will increase initial visitor traffic to any real estate website and keep buyers and sellers returning again and again. In addition, real estate agents and office managers can use the templates, checklists, and forms included to make their website an important and effective selling tool.
