50 Ways to Understand Communication


Book Description

In 50 Ways to Understand Communication, Arthur Asa Berger familiarizes readers with important concepts written by leading communication and cultural theorists, such as Saussure, Lévi-Strauss, de Certeau, McLuhan, Postman, and many others. Organized in fifty short segments, this concise guide covers a wide range of important ideas from psychoanalysis and semiology to humor, "otherness," and nonverbal communication. Berger's clear explanations surround this assortment of influential writing. This engaging, accessible book is essential for students of communication and anyone interested in how we communicate in a world of rapidly changing media.




Encyclopedia of Media and Communication


Book Description

The first comprehensive encyclopedia for the growing fields of media and communication studies, the Encyclopedia of Media and Communication is an essential resource for beginners and seasoned academics alike. Contributions from over fifty experts and practitioners provide an accessible introduction to these disciplines' most important concepts, figures, and schools of thought – from Jean Baudrillard to Tim Berners Lee, and podcasting to Peircean semiotics. Detailed and up-to-date, the Encyclopedia of Media and Communication synthesizes a wide array of works and perspectives on the making of meaning. The appendix includes timelines covering the whole historical record for each medium, from either antiquity or their inception to the present day. Each entry also features a bibliography linking readers to relevant resources for further reading. The most coherent treatment yet of these fields, the Encyclopedia of Media and Communication promises to be the standard reference text for the next generation of media and communication students and scholars.




Communication in Paramedic Practice


Book Description

The ability to communicate well is the single most important skill for a paramedic. But, despite an emphasis on communication in paramedicine assessment and standards, there has never been a resource specifically tailored to the unique environments in which paramedics practise.This new book fills that gap. Communication in Paramedic Practice is designed as a primer on the importance for paramedics of communicating well, and how to achieve this in real life. It encourages self-reflection on your own communication style, and covers important considerations such as listening, managing distress, being culturally responsive and non-verbal communication.Written by experts in this field, and full of relevant examples and opportunities to practise, this book will help you communicate comfortably and confidently for better patient outcomes, increased workplace safety and more efficient transfer of information - Four sections cover the significance of interpersonal communication, developing self-awareness, managing realities of communication as a paramedic and scenarios for practice - Promotes self-reflection on your personal communication style and habits - Introduces the strategies and skills you need for real life - Encourages the development of confidence through activities, scenarios and case studies - Wide range of examples to reflect paramedic practice - Relevant resources for ongoing development and improvement of communication skillsStudent resources on Evolve: - Answers to end-of-chapter review questions - Student quizStudent and instructor resources on Evolve: - Semester planner - Student quiz – multiple choice questions - Tutorial activities - Student quiz – true / false - PowerPoint slides




Communication - eBook


Book Description

New chapter focusing solely on electronic communication – the advantages and disadvantages plus strategies for appropriate use of social media New chapter exploring the importance of ‘one way’ documentation, professional writing and conduct New scenarios and activities – 49 scenarios present realistic situations and individuals that health professionals encounter, encouraging the reader to actively explore circumstances and needs




50 Ways to Love Your Lover


Book Description

The e-Book, 50 Ways to Love your Lover (and Vice Versa) is practically a guidebook on the many ways to love your lover. It is also applicable for your lover to know the ways how to love you. As it works both ways, in essence the "50 ways" can be applied to make the love relationship more grounded with roots seeking deeper anchorage. It will provide avenues where love can grow more so that the lovers can have long-lasting and tender love for each other and enhance and keep their true and deep love. Therefore, it is applicable to any woman or man who wants to truly love and keep one’s lover. As a bonus, there is a 'love assessment sheet' as an appendix to somehow rate the lovers' love for each other.




The Networking Book


Book Description

A unique and practical guide to developing a strategic network of business contacts.




Communication - E-Book


Book Description

Essential guide to better communication in practice Communication is a core skill for all healthcare professionals, regardless of their specific discipline. The fifth edition of Communication: Core Interpersonal Skills for Healthcare Professionals provides a comprehensive introduction that will be invaluable for students undertaking any training program in health. The book guides students toward an understanding of all the basic communication techniques and skills they will need in practice. They will learn to develop self-awareness about the impact their words and actions might have on others, use a person-centred model to reconstruct their communication style and approach, and then apply their new knowledge and skills to real-life scenarios. Easy to read and logically ordered over four sections, this book will guide students towards developing lifelong communication skills that will ultimately enable optimal person-centred care, successful therapeutic relationships and positive patient outcomes. - A focus on person-centred care and culturally responsive communication - Assists students to reflect on their personal communication style and habits, then learn and practise strategies and skills to enhance future communication in practice - Builds confidence in communication through activities, scenarios and case studies - Explores communication with Indigenous peoples to improve healthcare outcomes - Includes digital communication – overviews and tips on navigating professional and personal electronic media - Scenarios, case studies, individual and group activities, role-plays and end-of-chapter questions support learning - Straightforward language makes learning accessible for students in all health disciplines - Student and instructor resources, including companion EAQ, companion video resource Stories in Healthcare Communication, quizzes, semester planner and a tutorial guide contribute to engaging students New to this edition - New chapter on the requirements of communication within multidisciplinary or interprofessional teams - Fully updated to reflect the latest research - Updated references throughout the text to reflect current discussion and requirements of communication in healthcare Instructor resources on Evolve: - PowerPoint slides - Semester planner - Tutorial activities - Testbank (MCQs) - Image collection Student and Instructor resources on Evolve: - Answers to end-of-chapter review questions - Student quiz (MCQ + T/F)




Communication


Book Description

This text introduces health sciences students to the various interpersonal communication skills that are commonly used within health settings to establish relationships with clients and fellow professionals, and improve therapeutic outcomes. It focuses on developing self awareness and skills for use in health settings and covers the types of scenarios commonly encountered in health settings that are rarely covered in generic professional communication texts. Perspectives and examples are drawn from a wide range of health professions. The book includes activities that will enable students to reflect on their experiences and practice using the skills. - Ancillary package including MCQs - Scenarios - Reflection questions - Health professions focus - Specific chapters on - - communicating with indigenous peoples - Culturally appropriate communication - Reflective practice - Self awareness




Creative Advertising Concept and Copy


Book Description

Considering perspectives on creative advertising through a unique media and communications lens, this book encompasses both the theory and practical tools needed to approach and understand creativity in advertising with an original eye. Drawing from diverse subject areas including Social Anthropology, Narrative Theory, Consumer Psychology, Semiotics and Cultural Studies, Creative Advertising Concept and Copy provides a solid grounding in advertising education away from the traditional business and marketing literature. Notwithstanding the need for independent inspiration and originality, the author guides readers through the entire process of campaign planning, moving from strategy to creative idea to finished piece whilst employing concepts and principles relevant to ‘design thinking’. Taking into account ethics and regulations, the use of text and images, and storytelling across radio, TV and video platforms, readers will come to a holistic understanding of what advertising can (and cannot) do, and how to achieve the best results. Written for students involved in creative advertising as an area of academic research and professional practice, this book will also be of interest to early-career advertising professionals seeking a fresh perspective on their work.




Gizmos or: The Electronic Imperative


Book Description

Gizmos or: The Electronic Imperative offers a concise series of analyses on the transformative impact of digital devices on American society. With approaches ranging from semiotic theory to psychoanalytic theory, sociological theory to personal reflection, Berger taps the span of knowledge from his prolific career to help readers better understand the role digital devices play both in their technologic, economic, and common-use forms. Using accessible, conversational language and numerous illustrations, Berger deconstructs familiar objects and media for readers ranging from field specialists to everyday cultural consumers alike.