50 Years of Hip-Hop Business


Book Description

In "50 Years of Hip-Hop Business: Reclaiming the Beat; The Journey from Exploitation to Empowerment," we embark on a captivating journey through the heart and soul of hip-hop, where rhythm, rhyme, and business acumen have converged to shape a multi-billion-dollar industry. This book delves into the history of hip-hop business, chronicling both its successes and the pitfalls of deals that have shaped its trajectory. Yet, "50 Years of Hip-Hop Business" doesn't just dwell on the past; it looks to the future. It candidly addresses the exploitation that has plagued hip-hop artists, past and present, and navigates the intricacies of 360 deals. It is a call to action, urging artists to take back ownership of their craft and embrace financial freedom, all while ensuring generational wealth for themselves and their families. As we journey through the highs and lows of hip-hop's business landscape, this book invites readers to reflect on the lessons learned, the resilience displayed, and the potential for empowerment. It's a roadmap for a brighter future, where exploitation is replaced by ownership, and where hip-hop's enduring legacy is not just in its beats but in the wealth it can create for those who crafted its rhythm."50 Years of Hip-Hop Business: Reclaiming the Beat; The Journey from Exploitation to Empowerment" is a must-read for anyone who loves hip-hop, desires to understand its business intricacies, and envisions a future where artistry and financial empowerment unite.




The Big Payback


Book Description

“There has never been a better book about hip-hop…a record-biz portrait that jumps off the page.”—A.V. Club The perfect read for music lovers and business aficionados alike, The Big Payback reveals the secret histories of the early long-shot successes of Sugar Hill Records and Grandmaster Flash, Run DMC’s crossover breakthrough on MTV, the marketing of gangsta rap, and the rise of artist/entrepreneurs like Jay-Z and Sean “Diddy” Combs. THE INSPIRATION FOR THE VH1 SERIES THE BREAKS The Big Payback takes readers from the first $15 made by a “rapping DJ” in 1970s New York to the multi-million-dollar sales of the Phat Farm and Roc-a-Wear clothing companies in 2004 and 2007. On this four-decade-long journey from the studios where the first rap records were made to the boardrooms where the big deals were inked, The Big Payback tallies the list of who lost and who won. 300 industry giants like Def Jam founders Rick Rubin and Russell Simmons gave their stories to renowned hip-hop journalist Dan Charnas, who provides a compelling, never-before-seen, myth-debunking view into the victories, defeats, corporate clashes, and street battles along the 40-year road to hip-hop’s dominance. INCLUDES PHOTOGRAPHS




Free Stylin'


Book Description

This book sources interviews with scholars, urban designers, music experts, financial analysts, retailers, and hip hop celebrities to chronicle the compelling story of how hip hop transformed the fashion world and exploded into a $3 billion clothing industry. For years, designers and manufacturers took cues from the streets to enhance their clothing lines, but before the 1980s the urban consumer was never recognized as a viable demographic. In a push to appeal to young customers, the fashion industry began hiring and backing talented African American designers and entrepreneurs. This seemingly unconventional union made business sense: seasoned fashion executives brought proven track records, while aspiring designers provided street credibility and a fresh perspective on design. The end result: a multi-billion dollar industry. This book traces the fascinating unfolding of hip hop fashion from its roots to the present day. It explores how hip hop transitioned from "the hood" to the runway; how race, ethnicity, and culture played into commercialism; how celebrities impacted the fashion industry; and what ultimately led major department stores to jump on the urban bandwagon. Utilizing the author's journalistic lens and based upon interviews with urban fashion designers, entrepreneurs, fashion veterans, trend forecasters, and hip hop celebrities, each chapter is akin to an oral history that provides not just facts but also invaluable analysis and historical perspective.




50 Years of Hip-Hop Business


Book Description

In "50 Years of Hip-Hop Business: Reclaiming the Beat; The Journey from Exploitation to Empowerment," we embark on a captivating journey through the heart and soul of hip-hop, where rhythm, rhyme, and business acumen have converged to shape a multi-billion-dollar industry. This book delves into the history of hip-hop business, chronicling both its successes and the pitfalls of deals that have shaped its trajectory. Yet, "50 Years of Hip-Hop Business" doesn't just dwell on the past; it looks to the future. It candidly addresses the exploitation that has plagued hip-hop artists, past and present, and navigates the intricacies of 360 deals. It is a call to action, urging artists to take back ownership of their craft and embrace financial freedom, all while ensuring generational wealth for themselves and their families. As we journey through the highs and lows of hip-hop's business landscape, this book invites readers to reflect on the lessons learned, the resilience displayed, and the potential for empowerment. It's a roadmap for a brighter future, where exploitation is replaced by ownership, and where hip-hop's enduring legacy is not just in its beats but in the wealth it can create for those who crafted its rhythm."50 Years of Hip-Hop Business: Reclaiming the Beat; The Journey from Exploitation to Empowerment" is a must-read for anyone who loves hip-hop, desires to understand its business intricacies, and envisions a future where artistry and financial empowerment unite.




Hip Hop Kru Zade


Book Description

Try to uncover the truth before forming misconceptions about people based on prejudice, ignorance, or cliches. What constitutes Hip Hop Culture? Hiphop is a refined way of living. It's a global civilization. What influences its language, cuisine, and entrepreneurial drive? How did Hip Hop originate, and who were its earliest trailblazers? Why does it face prejudice? Is playing loud rap music or creating diss tracks enough to be considered a Hiphoppa? Does rapping imply a degenerate? Who is a skilled lyricist? What does cultural graffiti represent? Who is considered a DeeJay? Do fans, Emcees, and adherents of Hip Hop always have to conform to criminal, exploitative, and rebellious archetypes? Those who listen to rap are devoted to hip hop; above all, TRUE Hip Hop enthusiasts embrace it as life! Prejudices against those who embody Hip Hop's Cultural mindset reveal a narrow-mindedness on their part. But what are the harmful aspects of this global community? Do they include misogyny, homophobia, materialism, and chaos? How does the origin of all things black tie into Hip Hop's cultural heritage? Is it accurate to say that individuals who turn to a life of crime are a product of social and economic marginalization stemming from poverty caused by racism and discrimination? Can Hip Hop be a form of political and social activism? In a multi-billion-dollar global music, fashion, and commerce industry, the lifestyle associated with this Culture, rooted in the inner cities and suburbs of New York, Los Angeles, London, and Paris, has spread worldwide. How can rap lyrics accurately depict their communities' living circumstances without promoting death and destruction? The author explores this philosophical work of art by possessing a precise understanding and consciousness of these realities. "Hip Hop Kru Zade: Path Beyond Cliches'," the 50th Anniversary Edition of Hip Hop, has been reissued by Badson Publishing and Swift Nightz Music Society. This re-edited, and revamped edition is in collaboration with the African Book Collective and was published in Berlin, Germany. As he has done previously, the author, Wilfred "Freddy Will" Kanu Jr., has published this title along with the accompanying studio album, "Laboramus Expectantes," to coincide with its release. This epic paperback is not only a striking addition to any bookcase or living room decor but also a faithful retelling of the Hip Hop Culture's history, evolution, and principles, as seen through the eyes of Freddy Will —an indispensable must-read for die-hard Hip Hop fans and truth-seekers looking to delve into this ever-changing civilization.




Hip Hop Entrepreneur Record Label Business Plan


Book Description

This is an actual record label business plan you can use as a template to develop a workable plan of action and success for your label! Hundreds have used it, and I've received some amazing success stories of the funding and investments they've been able to acquire as a result! Bonus: "The Record Label of the Future." (146 pages; 8" x 10"; ISBN: 978-1450592260) Read more at www.hiphopbusinessplan.com Read more at : https://www.waltgoodridge.com/books/




The Tanning of America


Book Description

Traces how the "tanning" phenomenon raised a generation of black, Hispanic, white, and Asian consumers who have the same "mental complexion" based on shared experiences and values. This consumer is a mindset-not a race or age-that responds to shared values and experiences, rather than the increasingly irrelevant demographic boxes that have been used to a fault by corporate America."--




Can't Stop Won't Stop


Book Description

Can't Stop Won't Stop is a powerful cultural and social history of the end of the American century, and a provocative look into the new world that the hip-hop generation created. Forged in the fires of the Bronx and Kingston, Jamaica, hip-hop became the Esperanto of youth rebellion and a generation-defining movement. In a post-civil rights era defined by deindustrialization and globalization, hip-hop crystallized a multiracial, polycultural generation's worldview, and transformed American politics and culture. But that epic story has never been told with this kind of breadth, insight, and style. Based on original interviews with DJs, b-boys, rappers, graffiti writers, activists, and gang members, with unforgettable portraits of many of hip-hop's forebears, founders, and mavericks, including DJ Kool Herc, Afrika Bambaataa, Chuck D, and Ice Cube, Can't Stop Won't Stop chronicles the events, the ideas, the music, and the art that marked the hip-hop generation's rise from the ashes of the 60's into the new millennium.




The Best Business Stories of the Year: 2002 Edition


Book Description

“[The editors] cast their net wide, picking up some excellent stories from nontraditional sources that even avid readers of the business press may have missed.”–USA Today, on the 2001 edition Series editor Andrew Leckey and guest editor Ken Auletta have scoured the print media, consulted with the editors of major business and general interest publications, and surveyed journalism school deans to find the best business stories from the last twelve months. Among those selected: Michael Lewis on teenage stock trader Jonathan Lebed, from The New York Times Magazine; James B. Stewart on the irrepressible Michael Milken, from The New Yorker; and many others from the pages of The Wall Street Journal, Rolling Stone, Fortune, Rocky Mountain News, and Wired. The second annual edition continues the excellence and comprehensive range of this fascinating anthology series.




Queens Reigns Supreme


Book Description

Based on police wiretaps and exclusive interviews with drug kingpins and hip-hop insiders, this is the untold story of how the streets and housing projects of southeast Queens took over the rap industry.For years, rappers from Nas to Ja Rule have hero-worshipped the legendary drug dealers who dominated Queens in the 1980s with their violent crimes and flashy lifestyles. Now, for the first time ever, this gripping narrative digs beneath the hip-hop fables to re-create the rise and fall of hustlers like Lorenzo “Fat Cat” Nichols, Gerald “Prince” Miller, Kenneth “Supreme” McGriff, and Thomas “Tony Montana” Mickens. Spanning twenty-five years, from the violence of the crack era to Run DMC to the infamous murder of NYPD rookie Edward Byrne to Tupac Shakur to 50 Cent’s battles against Ja Rule and Murder Inc., to the killing of Jam Master Jay, Queens Reigns Supreme is the first inside look at the infamous southeast Queens crews and their connections to gangster culture in hip hop today.