Call to Action


Book Description

Call to Action includes the information businesses need to know to achieve dramatic results from online efforts. Are you planning for top performance? Are you accurately evaluating that performance? Are you setting the best benchmarks for measuring success? How well are you communicating your value proposition? Are you structured for change? Can you achieve the momentum you need to get the results you want? If you have the desire and commitment to create phenomenal online results, then this book is your call to action. Within these pages, New York Times best-selling authors Bryan and Jeffrey Eisenberg walk you through the five phases that comprise web site development, from the critical planning phase, through developing structure, momentum, and communication, to articulating value. Along the way, they offer advice and practical applications culled from their years of experience "in the trenches."




A Call to Action


Book Description

In the highly acclaimed bestselling A Call to Action, President Jimmy Carter addresses the world’s most serious, pervasive, and ignored violation of basic human rights: the ongoing discrimination and violence against women and girls. President Carter was encouraged to write this book by a wide coalition of leaders of all faiths. His urgent report covers a system of discrimination that extends to every nation. Women are deprived of equal opportunity in wealthier nations and “owned” by men in others, forced to suffer servitude, child marriage, and genital cutting. The most vulnerable and their children are trapped in war and violence. A Call to Action addresses the suffering inflicted upon women by a false interpretation of carefully selected religious texts and a growing tolerance of violence and warfare. Key verses are often omitted or quoted out of context by male religious leaders to exalt the status of men and exclude women. And in nations that accept or even glorify violence, this perceived inequality becomes the basis for abuse. Carter draws upon his own experiences and the testimony of courageous women from all regions and all major religions to demonstrate that women around the world, more than half of all human beings, are being denied equal rights. This is an informed and passionate charge about a devastating effect on economic prosperity and unconscionable human suffering. It affects us all.




A Call to Action


Book Description




A Call to Action


Book Description

Whether it's AIDS in sub-Saharan Africa, or SARS in China, the effects of epidemics are rarely limited to their countries of origin. In today's global village, no society or national economy is spared the devastation these epidemics wreak. For the most part, the management of global health crises has been left in the hands of elected officials and non-governmental organizations such as the United Nations. But, as Pfizer chairman Henry A. McKinnell clearly demonstrates in this learned and controversial book, a problem of such magnitude is simply beyond the scope of politicians and underfunded nonprofits. A Call to Action reframes the health care debate, arguing that the focus should be on the benefits of wellness to society; a more productive society leads to a more robust economy, increasing the quality of life for communities and the companies that serve them. The book also provides a sobering assessment of the threat of global disease epidemics and offers a prescription for what business leaders--who, the author believes, are best equipped to address the problem--can and must do to contain it.




Yellowstones Survival


Book Description

This book focuses on Yellowstone: the park, the larger ecosystem, and even more so, the “idea” of Yellowstone. In presenting a case for a new conservation paradigm for the Greater Yellowstone Ecosystem (GYE), including Yellowstone National Park, the book, at its heart, is about people and nature relationships. This new paradigm will be truly committed to a healthy, sustainable environment, rich in other life forms, and one that affords dignity for all: humans and nonhumans. The new story or paradigm must be about living such a commitment and future for GYE in real time. The book presents a well-developed theory for interdisciplinary problem solving that is grounded in practice.




Call to Action for Science Education


Book Description

Scientific thinking and understanding are essential for all people navigating the world, not just for scientists and other science, technology, engineering and mathematics (STEM) professionals. Knowledge of science and the practice of scientific thinking are essential components of a fully functioning democracy. Science is also crucial for the future STEM workforce and the pursuit of living wage jobs. Yet, science education is not the national priority it needs to be, and states and local communities are not yet delivering high quality, rigorous learning experiences in equal measure to all students from elementary school through higher education. Call to Action for Science Education: Building Opportunity for the Future articulates a vision for high quality science education, describes the gaps in opportunity that currently exist for many students, and outlines key priorities that need to be addressed in order to advance better, more equitable science education across grades K-16. This report makes recommendations for state and federal policy makers on ways to support equitable, productive pathways for all students to thrive and have opportunities to pursue careers that build on scientific skills and concepts. Call to Action for Science Education challenges the policy-making community at state and federal levels to acknowledge the importance of science, make science education a core national priority, and empower and give local communities the resources they must have to deliver a better, more equitable science education.







Making Black Scientists


Book Description

Americans have access to some of the best science education in the world, but too often black students are excluded from these opportunities. This essential book by leading voices in the field of education reform offers an inspiring vision of how America’s universities can guide a new generation of African Americans to success in science. Educators, research scientists, and college administrators have all called for a new commitment to diversity in the sciences, but most universities struggle to truly support black students in these fields. Historically black colleges and universities (HBCUs) are different, though. Marybeth Gasman, widely celebrated as an education-reform visionary, and Thai-Huy Nguyen show that many HBCUs have proven adept at helping their students achieve in the sciences. There is a lot we can learn from these exemplary schools. Gasman and Nguyen explore ten innovative schools that have increased the number of black students studying science and improved those students’ performance. Educators on these campuses have a keen sense of their students’ backgrounds and circumstances, familiarity that helps their science departments avoid the high rates of attrition that plague departments elsewhere. The most effective science programs at HBCUs emphasize teaching when considering whom to hire and promote, encourage students to collaborate rather than compete, and offer more opportunities for black students to find role models among both professors and peers. Making Black Scientists reveals the secrets to these institutions’ striking successes and shows how other colleges and universities can follow their lead. The result is a bold new agenda for institutions that want to better serve African American students.




Shift Ed


Book Description

"America needs a new educational vision. Shift Ed provides a clear vision that emphasizes the essential ingredients of a 21st-century education based upon creativity, collaboration, and critical thinking. Houle and Cobb make a great case that nothing less than transformation will be enough." —Dan Pink, Author "As an educator, I highly recommend this book on the transformation of K–12 education. Old ways, repeating the past, and no change are hallmarks of a broken system? Shift Ed outlines the case for building a new system of K–12 education." —Jerry Ice, President and CEO, Graduate School, Washington D.C. "The strength of this book is the strong case the authors make for change. They point out how our nation is falling behind in the quest for global supremacy and outline the changes needed to correct that problem." —Randel Beaver, Superintendent, Archer City ISD, TX A comprehensive guide to transforming American schools Futurist David Houle and educational strategist Jeff Cobb issue a "call to action" to everyone who is concerned about education in America. The book begins with a helpful background on the roots of American education, the current landscape, and the forces that are driving transformation. This background supports the author′s case that reinventing our system is inevitable and we already have the information and capabilities to make the necessary changes. Shift Ed challenges us to ask the right questions, expand our vision, and take action now. The book includes an overview of the educational system and expert opinions on key areas, including: Technology and connectivity Organizational behavior Curriculum Learning and the brain Infrastructure and the physical plant Shift Ed is more than a book for educators. Its message is critical for policy makers, school superintendents, education foundation executives, and parents who want to know the facts and be prepared to take the decisive action our children deserve.