Textiles (Pictorial America)


Book Description

Over 50 full-color images cover a span of over 100 years of textiles, from the 1800s through the 1900s. Featured images derive from prints, paintings, illustrations and photographs, and illustrate the arts of sewing, needlework and quilting.




HowExpert Guide to Ephemera Collectibles


Book Description

If you want to learn how to buy, sell, authenticate, and care for your ephemera collection, then check out HowExpert Guide to Ephemera Collectibles. Ephemera items include everything made from paper. At its start, ephemera products were not created to last long. They were never meant to be saved and were usually thrown away immediately after being used. However, savvy collectors and people with sentimental views recognized the importance of these paper treasures and started preserving them for the future. Ephemera has such a wide variety of collectible pieces that you can start anywhere with any sized budget. HowExpert Guide to Ephemera Collectibles is filled with what you need to know to start and grow your ephemera collection. There is a wide variety of ephemera to collect, and this book covers them all. Learn the many avenues to buying and selling ephemera and how to age these items to avoid those replicas popping up in shops and estate sales. This book goes even more in-depth and shows how to properly preserve and store the different types of ephemera, along with ideas for meeting fellow collectors and celebrating the history and beginnings of the many styles of ephemera. Going down the road of ephemera collecting, you will find an exciting hobby that will last a lifetime. We are leading the way with the tips inside this comprehensive, structured, and step by step guide. Check out HowExpert Guide to Ephemera Collectibles to learn how to buy, sell, authenticate, and care for your ephemera collection. About the Author Charlotte Hopkins is a freelance writer from Pennsylvania. She is an author of nine books, including her children’s books, featuring Pixie Trist and Bo, and her “365 Days” series. She wrote the book, From the Dark Tunnel, about surviving child abuse, under the pen name Tori Kannyn. She was also published in Shadows & Light Anthology, Authors for Haiti, and three times in the Chicken Soup for the Soul series. She has released a line of journals and logbooks under “Kannyn Books.” She is also an avid collector of several items. Her first collection was keychains. She also collects penguins, wooden boxes, miniatures (including miniature books), journals, and pens. She just started collecting Magic 8 Balls and Pen Cups. She has a fondness for writing, photography, astrology, history, museums, and everything purple! HowExpert publishes how to guides on all topics from A to Z by everyday experts.




The Rise of Mass Advertising


Book Description

The Rise of Mass Advertising is the first cultural legal history of mass advertising in Britain c. 1840-1914 and its legal shaping; drawing together the history of capitalism, the history of fields of knowledge, and the history of modern disenchantment to present a new account of advertising's significance for modernity.




A Book for Every Woman


Book Description

A Book for Every Woman is a facsimile edition of a book originally published in 1924 by the Associated School of Dressmaking, Sydney. It is augmented with illustrations from catalogues and advertising pamphlets of the time, all held in the National Library of Australia collection. This book, in its time a serious publication giving household advice, today is a humorous look at the expectations placed on women nearly 90 years ago.




Testimonial Advertising in the American Marketplace


Book Description

This book explores the history and practice of testimonial advertising in the United States from the mid-nineteenth century to the present day, addressing a surprising lack of scholarship on this enduring and pervasive marketing tool. Treating consumers as neither the victims nor the empowered foes of corporate practices, the authors gathered here contribute to new scholarship at the intersection of cultural and business history by examining how testimonials mediate negotiations between producers and consumers and shape modern cultural attitudes about social identity, advice, community, celebrity, and the consumption of brand-name goods and services.




The Social Impact of Advertising


Book Description

Composed with a touch of the panache of a former advertising copywriter, Kelso challenges readers to reflect on the social impact of advertising from multiple angles. The book uniquely combines personal anecdotes with a penetrating look at some of the most critical perspectives toward the field advanced by media scholars. A play on David Ogilvy’s legendary Confessions of an Advertising Man, the text disrupts the creative guru’s account with a highly accessible critique of advertising suitable for classes in disciplines as various as cultural studies, marketing, media studies, political science, and sociology. The book reflects the latest industry trends, especially the migration from legacy to social media vehicles like Instagram and Snapchat. Topics covered include a brief history of modern advertising in the United States, advertising’s influence on the so-called non-advertising content of the media, the ideological themes advertising inadvertently delivers, how advertising can privilege or marginalize various social constructions of identity, the controversial practice of targeting children, and how corporations often use advertising to superficially present a positive face while masking their profoundly darker sides. Incorporating a media-literacy approach, Kelso also offers an insider’s overview of the typical procedures advertising agencies take in strategizing, conceptualizing, and delivering campaigns.




Collecting Prints, Posters, and Ephemera


Book Description

Why did collectors seek out posters and collect ephemera during the late-nineteenth and the twentieth centuries? How have such materials been integrated into institutional collections today? What inspired collectors to build significant holdings of works from cultures other than their own? And what are the issues facing curators and collectors of digital ephemera today? These are among the questions tackled in this volume-the first to examine the practices of collecting prints, posters, and ephemera during the modern and contemporary periods. A wide range of case studies feature collections of printed materials from the United States, Latin America, France, Germany, Great Britain, China, Japan, Russia, Iran, and Cuba. Fourteen essays and one roundtable discussion, all specially commissioned from art historians, curators, and collectors for this volume, explore key issues such as the roles of class, politics, and gender, and address historical contexts, social roles, value, and national and transnational aspects of collecting practices. The global scope highlights cross-cultural connections and contributes to a new understanding of the place of prints, posters and ephemera within an increasingly international art world.




Selling Suffrage


Book Description

Margaret Finnegan's pathbreaking study of woman suffrage from the 1850s to the Nineteenth Amendment in 1920 reveals how activists came to identify with consumer culture and employ its methods of publicity to win popular support through carefully crafted images of enfranchised women as "personable, likable, and modern." Drawing on organization records, suffragists' papers and memoirs, and newspapers and magazines, Finnegan shows how women found it in their political interest to ally themselves with the rise of consumer culture--but the cost of this alliance was a concession of possibilities for social reform. When manufacturers and department stores made consumption central to middle-class life, suffragists made an argument for the ballot by comparing good voters to prudent comparison shoppers. Through suffrage commodities such as newspapers, sunflower badges, Kewpie dolls, and "Womanalls" (overalls for the modern woman), as well as pantomimes staged on the steps of the federal Treasury building, fashionable window displays, and other devices, "Votes for Women" entered public space and the marketplace. Together these activities and commodities helped suffragists claim legitimacy in a consumer capitalist society.Imaginatively interweaving cultural and political history, Selling Suffrage is a revealing look at how the growth of consumerism influenced women's self-identity.




Advertising as Communication


Book Description

Advertising is a form of communication that constantly impinges on our daily lives, yet we are often unaware of its more subtle form of persuasion, or of the extent to which it manipulates our (consumer) culture. This book sets out to examine advertising as a form of communication in contemporary society and also places it in its wider cultural and economic context.




From Main Street to Mall


Book Description

The geography of American retail has changed dramatically since the first luxurious department stores sprang up in nineteenth-century cities. Introducing light, color, and music to dry-goods emporia, these "palaces of consumption" transformed mere trade into occasions for pleasure and spectacle. Through the early twentieth century, department stores remained centers of social activity in local communities. But after World War II, suburban growth and the ubiquity of automobiles shifted the seat of economic prosperity to malls and shopping centers. The subsequent rise of discount big-box stores and electronic shopping accelerated the pace at which local department stores were shuttered or absorbed by national chains. But as the outpouring of nostalgia for lost downtown stores and historic shopping districts would indicate, these vibrant social institutions were intimately connected to American political, cultural, and economic identities. The first national study of the department store industry, From Main Street to Mall traces the changing economic and political contexts that transformed the American shopping experience in the twentieth century. With careful attention to small-town stores as well as glamorous landmarks such as Marshall Field's in Chicago and Wanamaker's in Philadelphia, historian Vicki Howard offers a comprehensive account of the uneven trajectory that brought about the loss of locally identified department store firms and the rise of national chains like Macy's and J. C. Penney. She draws on a wealth of primary source evidence to demonstrate how the decisions of consumers, government policy makers, and department store industry leaders culminated in today's Wal-Mart world. Richly illustrated with archival photographs of the nation's beloved downtown business centers, From Main Street to Mall shows that department stores were more than just places to shop.