Advertising in Sweden
Author : Charles Estell Dickerson
Publisher :
Page : 36 pages
File Size : 38,97 MB
Release : 1938
Category : Advertising
ISBN :
Author : Charles Estell Dickerson
Publisher :
Page : 36 pages
File Size : 38,97 MB
Release : 1938
Category : Advertising
ISBN :
Author : Anthony F. McGann
Publisher : McGraw-Hill/Irwin
Page : 472 pages
File Size : 25,11 MB
Release : 1988
Category : Business & Economics
ISBN :
Author : Kosunen, Niina
Publisher : Nordic Council of Ministers
Page : 153 pages
File Size : 22,1 MB
Release : 2017-06-14
Category : Denmark
ISBN : 9289350075
Due to the media’s normative power to reflect daily life and to shape our understanding of gender, media plays a vital role in constructing – or deconstructing – gender equality. In modern societies, the advertising industry plays a major role in the media landscape. In the Nordic countries gender discriminatory advertising has been on the public agenda since the 1970s and 1980s, the time when gender equality legislation was adopted. However, the Nordic countries have chosen different ways of combating and regulating gender discriminatory advertising. This report presents results of a survey on how gender-discriminatory advertising is regulated in the Nordic countries. The survey was conducted as part of a project on gender equality in the media carried out during the Finnish presidency of the Nordic Council of Ministers in 2016
Author : Basil G. Englis
Publisher : Psychology Press
Page : 279 pages
File Size : 12,93 MB
Release : 2013-11-19
Category : Business & Economics
ISBN : 131775977X
Few applied disciplines are more sensitive to cross-cultural issues than marketing and consumer psychology. The chapters prepared for this volume reflect awareness of both similarities and differences within and across cultures. They include analyses of methodological issues, theoretical investigations of cultural and social values and their implications for marketing specialists, studies of gender- and sub-culture specific advertising, and investigations of advertising efforts in several different international markets. The scholars and advertising professionals who contributed these chapters will have much to say to consumer psychologists and marketing specialists alike.
Author : Robbie P. Wakefield
Publisher :
Page : 34 pages
File Size : 18,44 MB
Release : 1923
Category : Advertising
ISBN :
Author : Annette Magnusson
Publisher : Kluwer Law International
Page : 560 pages
File Size : 30,34 MB
Release : 2021-03-09
Category :
ISBN : 9789403525617
International Arbitration in Sweden', now in its second edition, is a compendious book penned by sixteen eminent practitioners that furnishes a practical guide to international arbitration in Sweden, whether ad hoc or institutional. Sweden is one of a handful of countries where the international arbitral process has reached a stage where the jurisprudence is replete with instances involving no local parties at all. In this context of credible neutrality, the Arbitration Institute of the Stockholm Chamber of Commerce (SCC) has emerged as a leading global arbitral institution. Whether the matter at issue is a business transaction dispute or a politicized conflict involving obdurate parties, the richness of its body of decided cases manifests the SCC?s authority and reliability throughout the converging world of international arbitration.
Author :
Publisher :
Page : 528 pages
File Size : 39,12 MB
Release : 1924
Category : Advertising
ISBN :
Issue for 1921/22 contains a digest of papers and addresses presented before the 17th annual convention of the Associated advertising clubs of the world.
Author : Andreas Bergh
Publisher : Edward Elgar Publishing
Page : 169 pages
File Size : 18,72 MB
Release : 2014-07-31
Category : Business & Economics
ISBN : 1783473509
This book tackles a number of controversial questions regarding Swedenês economic and political development: «¾¾¾¾ How did Sweden become rich? «¾¾¾¾ How did Sweden become egalitarian? «¾¾¾¾ Why has Sweden since the early 1990s grown faster tha
Author : Roberta Pearl Wakefield
Publisher :
Page : 386 pages
File Size : 47,44 MB
Release : 1932
Category : Advertising
ISBN :
Author :
Publisher :
Page : 1308 pages
File Size : 16,7 MB
Release : 1946
Category : Advertising
ISBN :