Amazing Entrepreneurs and Business People


Book Description

Collins English Readers are carefully graded so that learners both enjoy and benefit from their reading experience.







Amazing Entrepreneurs


Book Description

Were the people who developed successful businesses lucky or did they have special talents? In 'Amazing Entrepreneurs' you can explore these questions through the lives of some of the world's most inspirational people and perhaps be motivated to do likewise! Helena Rubinstein was lucky to find a sponsor for her skin care business but it was her vision and tenacity that ensured her success. Ray Kroc's entrepreneurial talents enabled him to grow McDonalds from a local burger joint into an international phenomenon. The great life stories and achievements of characters including Thomas Edison, Madam C.J. Walker, Henry Ford, Walt Disney, Beulah Henry and William Boeing come alive in a unique way through BioViews(R). A BioView(R) is a short biographical story, similar to an interview. These unique stories provide from Amazing People Worldwide(R) an easy way of learning about amazing people who made major contributions and changed our world. These are inspirational stories that can help you achieve your ambitions in your journey through life.




Curriculum 21


Book Description

"What year are you preparing your students for? 1973? 1995? Can you honestly say that your school's curriculum and the program you use are preparing your students for 2015 or 2020? Are you even preparing them for today?" With those provocative questions, author and educator Heidi Hayes Jacobs launches a powerful case for overhauling, updating, and injecting life into the K-12 curriculum. Sharing her expertise as a world-renowned curriculum designer and calling upon the collective wisdom of 10 education thought leaders, Jacobs provides insight and inspiration in the following key areas: * Content and assessment: How to identify what to keep, what to cut, and what to create, and where portfolios and other new kinds of assessment fit into the picture. * Program structures: How to improve our use of time and space and groupings of students and staff. * Technology: How it's transforming teaching, and how to take advantage of students' natural facility with technology. * Media literacy: The essential issues to address, and the best resources for helping students become informed users of multiple forms of media. * Globalization: What steps to take to help students gain a global perspective. * Sustainability: How to instill enduring values and beliefs that will lead to healthier local, national, and global communities. * Habits of mind: The thinking habits that students, teachers, and administrators need to develop and practice to succeed in school, work, and life. The answers to these questions and many more make Curriculum 21 the ideal guide for transforming our schools into what they must become: learning organizations that match the times in which we live.




Market Leader


Book Description




Free Culture


Book Description

How big media uses technology and the law to lock down culture and control creativity. ""Free Culture is an entertaining and important look at the past and future of the cold war between the media industry and new technologies."" - Marc Andreessen, cofounder of Netscape. ""Free Culture goes beyond illuminating the catastrophe to our culture of increasing regulation to show examples of how we can make a different future. These new-style heroes and examples are rooted in the traditions of the founding fathers in ways that seem obvious after reading this book. Recommended reading to those trying to unravel the shrill hype around 'intellectual property.'"" - Brewster Kahle, founder of the Internet Archive. The web site for the book is http: //free-culture.cc/.