America's Army


Book Description

" ... the story of the all-volunteer force, from the draft protests and policy proposals of the 1960s through the Iraq War"--Jacket.




America's Army


Book Description

In 1973, not long after the last American combat troops returned from Vietnam, President Nixon fulfilled his campaign promise and ended the draft. No longer would young men find their futures determined by the selective service system; nor would the U.S. military have a guaranteed source of recruits. America’s Army is the story of the all-volunteer force, from the draft protests and policy proposals of the 1960s through the Iraq War. It is also a history of America in the post-Vietnam era. In the Army, America directly confronted the legacies of civil rights and black power, the women’s movement, and gay rights. The volunteer force raised questions about the meaning of citizenship and the rights and obligations it carries; about whether liberty or equality is the more central American value; what role the military should play in American society not only in time of war, but in time of peace. And as the Army tried to create a volunteer force that could respond effectively to complex international situations, it had to compete with other “employers” in a national labor market and sell military service alongside soap and soft drinks. Based on exhaustive archival research, as well as interviews with Army officers and recruiters, advertising executives, and policy makers, America’s Army confronts the political, moral, and social issues a volunteer force raises for a democratic society as well as for the defense of our nation.




America's Army


Book Description




America's Army


Book Description

During the early decades of the 21st Century, the Army of 2025 will differ from today's Army in two distinct ways. First, it will achieve unprecedented strategic and operational speed by exploiting information technologies to create a knowledge-based organization. Second, it will exhibit tremendous flexibility and physical agility through streamlined, seamlessly integrated organizations that use new tactics and procedures. The collective result will be a versatile, full spectrum, capabilities-based force that can decisively respond to any future global contingency. As the world begins a new age and a new century, the Army is preparing for the next kind of war that will emerge.




America's Digital Army


Book Description

"America's Digital Army is an ethnographic study of the link between interactive entertainment and military power, drawing on Robertson Allen's fieldwork observing video game developers, military strategists, U.S. Army marketing agencies, and an array of defense contracting companies that worked to produce the official U.S. Army video game, America's Army. Allen uncovers the methods by which gaming technologies such as America's Army, with military funding and themes, engage in a militarization of American society that constructs everyone, even nonplayers of games, as virtual soldiers available for deployment. America's Digital Army examines the army's desire for "talented" soldiers capable of high-tech work; beliefs about America's enemies as reflected in the game's virtual combatants; tensions over best practices in military recruiting; and the sometimes overlapping cultures of gamers, game developers, and soldiers. Allen reveals how binary categorizations such as soldier versus civilian, war versus game, work versus play, and virtual versus real become blurred--if not broken down entirely--through games and interactive media that reflect the U.S. military's ludic imagination of future wars, enemies, and soldiers."--




The Downsized Warrior


Book Description

A former Army officer and Gulf War veteran takes a critical look at the adverse effects of downsizing on the U.S. Army. Though executed with compassion and precision, downsizing undermines morale and threatens the Army at its core. David McCormick demonstrates how the Army's experience in downsizing is instructive for all organizations--government, corporate, and nonprofit alike.










Hope Is Not a Method


Book Description

Since the end of the Cold War, the United States Army has been reengineered and downsized more thoroughly than any other business. In the early 1990s, General Sullivan, army chief of staff, and Colonel Harper, his key strategic planner, took the post-Cold War army into the Information Age. Faced with a 40 percent reduction in staff and funding, they focused on new peacetime missions, dismantled a cumbersome bureaucracy, reinvented procedures, and set the guidelines for achieving a vast array of new goals. Hope Is Not a Method explains how they did it and shows how their experience is extremely relevant to today's businesses. From how to stay on top of long-range issues to how to maintain a productive work force during times of change, it offers invaluable lessons in leadership and provides proven tactics any business can implement.




America's Army and the Language of Grunts


Book Description

«a powerful sketch of America's Soldiers depicted in their unique lingo legacy ... «a fascinating array of cultural jargon based on a proud history and known as the language of Grunts ... «compelling leadership lessons built on a legacy fashioned by Warriors, celebrated by Veterans, shared with families, and intriguing to citizens ... «Americans share the pride of ownership -all contributing to the rich cultural lingo of our Nation's Army ... «a timely insight into America's Army and her Citizen Soldiers, viewed through a proud legacy of lingo steeped in tradition and filled with contemporary influences ... the old, and the new ...