Small Giants


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How maverick companies have passed up the growth treadmill — and focused on greatness instead. It’s an axiom of business that great companies grow their revenues and profits year after year. Yet quietly, under the radar, a small number of companies have rejected the pressure of endless growth to focus on more satisfying business goals. Goals like being great at what they do, creating a great place to work, providing great customer service, making great contributions to their communities, and finding great ways to lead their lives. In Small Giants, veteran journalist Bo Burlingham takes us deep inside fourteen remarkable companies that have chosen to march to their own drummer. They include Anchor Brewing, the original microbrewer; CitiStorage Inc., the premier independent records-storage business; Clif Bar & Co., maker of organic energy bars and other nutrition foods; Righteous Babe Records, the record company founded by singer-songwriter Ani DiFranco; Union Square Hospitality Group, the company of restaurateur Danny Meyer; and Zingerman’s Community of Businesses, including the world-famous Zingerman’s Deli of Ann Arbor. Burlingham shows how the leaders of these small giants recognized the full range of choices they had about the type of company they could create. And he shows how we can all benefit by questioning the usual definitions of business success. In his new afterward, Burlingham reflects on the similarities and learning lessons from the small giants he covers in the book.







The American Hatter


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Manufacturing in America


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“The Army was much embarrassed by the absence of the cavalry,” Robert E. Lee wrote of the Gettysburg campaign, stirring a controversy that continues even today. Lee’s statement was an indirect indictment of Gen. James Ewell Brown (“Jeb”) Stuart, who was the cavalry. This book reexamines the questions that have shadowed the legendary Confederate hero and offers a fresh, informed interpretation of his role at Gettysburg. Avoiding the partisan pros and cons characterizing previous accounts, Warren C. Robinson reassesses the historical record to come to a clearer view of Stuart’s orders for the crucial battle (as well as what was expected of him), of his actual performance, and of the impact his late arrival had on the outcome of the campaign. Though Stuart may not have disobeyed Lee’s orders, Robinson argues, he did abuse the general’s discretion by raiding Washington rather than scouting for the army at Gettysburg—a move that profoundly affected Confederate fortunes and perhaps the war itself.







Shipping


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The American Exporter


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Industrial Development and Manufacturers Record


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Beginning in 1956 each vol. includes as a regular number the Blue book of southern progress and the Southern industrial directory, formerly issued separately.