Author : A Nag
Publisher : Macmillan
Page : 348 pages
File Size : 40,42 MB
Release : 2000
Category :
ISBN : 9780333935057
The book covers all major areas of marketing such as marketing myths, marketing laws, marketing intelligence, marketing for profit, internet marketing and international marketing. The book is primarily meant for marketing managers and students of business management.
Author : M. Afzalur Rahim
Publisher : Routledge
Page : 341 pages
File Size : 34,48 MB
Release : 2017-07-12
Category : Business & Economics
ISBN : 1351507273
After much debate by business professionals, organizational conflict is now considered normal and legitimate; it may even be a positive indicator of effective organizational management. Within certain limits, conflict can be essential to productivity. This book contributes to the investigation of organizational conflict by analyzing its origins, forms, benefits, and consequences. Conflict has benefits: it may lead to solutions to problems, creativity, and innovation. In contrast, little or no conflict in organizations may lead to stagnation, poor decisions, and ineffectiveness. Managing Conflict in Organizations is a vigorous analysis of the rational application of conflict theory in organizations. Conflict is inevitable among humans. It is a natural outcome of human interaction that begins when two or more social entities engage one another while striving to attain their own objectives. Relationships among people or organizations become incompatible or inconsistent when two or more of them desire a similar resource that is in short supply; when they do not share behavioral preferences regarding their joint action; or when they have different attitudes, values, beliefs, and skills. This book examines these root causes of organizational conflict and offers constructive perspectives on its consequences.
Author : Neal R. Tannahill
Publisher : Longman Publishing Group
Page : 0 pages
File Size : 44,71 MB
Release : 2009
Category : Texas
ISBN : 9780205746750
Known for its extremely student-friendly, jargon-free style, the new edition of "American Government: Policy and Politics" introduces the essentials of American government in a way that any student can understand. Public policy is emphasized throughout to show students the impact that government has on their lives. The text also offers an abundance of debate-style boxes and active learning exercises to involve and engage students in the course material and encourage them to become participants in their government. As a Longman Study Edition, this text includes a battery of chapter tests for student study and practice. This edition features the results of the 2008 elections, and discussion of some of the hottest political issues of the day, such as immigration reform and the challenge posed by nuclear programs in Iran and North Korea.
Author : Paul Soifer
Publisher : Cliffs Notes
Page : 0 pages
File Size : 27,15 MB
Release : 2001-05-29
Category : Political Science
ISBN : 9780764563720
CliffsQuickReview course guides cover the essentials of your toughest classes. Get a firm grip on core concepts and key material, and test your newfound knowledge with review questions. Whether you are a student under pressure, an interested citizen trying to brush up, or a recent arrival trying to understand this new land in which you find yourself, CliffsQuickReview American Government can help. This guide introduces each topic, defines key terms, and carefully walks you through each sample problem step-by-step. In no time, you'll be ready to tackle the key concepts in this book such as The Declaration of Independence The Constitution and Bill of Rights Congress, the President, and the Judiciary Political parties Voting and elections Civil Liberties Economic and foreign policy CliffsQuickReview American Government provides an overview of the history, institutions, practices, and policies of the American government with plain words and useful formats, so that you can use your time efficiently. Use this reference in any way that fits your personal style for study and review — you decide what works best with your needs. Here are just a few ways you can search for topics: Use the free Pocket Guide full of essential information Get a glimpse of what you'll gain from a chapter by reading through the Chapter Check-In at the beginning of each chapter Use the Chapter Checkout at the end of each chapter to gauge your grasp of the important information you need to know Test your knowledge more completely in the CQR Review and look for additional sources of information in the CQR Resource Center Use the glossary to find key terms fast. With titles available for all the most popular high school and college courses, CliffsQuickReview guides are a comprehensive resource that can help you get the best possible grades.
Author : Hansa Lysander Manohar
Publisher : PHI Learning Pvt. Ltd.
Page : 382 pages
File Size : 30,79 MB
Release : 2017-03-30
Category : Language Arts & Disciplines
ISBN : 8120352882
Author : Michael R. Czinkota
Publisher : Wiley-Blackwell
Page : 675 pages
File Size : 47,92 MB
Release : 1997
Category : Business & Economics
ISBN : 9781557866943
The world of marketing is rapidly evolving, and this marketing management textbook is designed to meet the changes. It gives students an applied approach to understanding today's worldwide marketing environment.
Author : T. N. Srivastava
Publisher : Tata McGraw-Hill Education
Page : 0 pages
File Size : 37,33 MB
Release : 2008
Category : Management
ISBN : 9780070660298
Author : S S Khanka
Publisher : S. Chand Publishing
Page : 816 pages
File Size : 16,8 MB
Release : 2006
Category : Business & Economics
ISBN : 8121918014
This book is useful for B.Com., M.Com., and MBA students of all Indian Universities. Presentation of various aspects of entrepreneurship is the most salient features of this book. Clarity of all topics has been given throughout. Description of the most difficult topics, in a simple and easy to follow style, has been the authors main attempt. At the end of the each chapter Assessment Questions are included in this book. Glossary, Bibliography, Author Index, Subject Index and Abbreviations are incoporated at the end of the book.
Author : Michael Melvin
Publisher :
Page : 876 pages
File Size : 10,29 MB
Release : 2010
Category : Economics
ISBN : 9780538797801
Economics is global and the PRINCIPLES OF ECONOMICS, 8e, International Edition maintains the hallmarks of the Melvin/Boyes series—accessible writing, strong pedagogy, and integration of global economic issues—while faithfully presenting the latest thinking of economists on important microeconomic and macroeconomic phenomena. The authors have carefully integrated their popular pedagogy, cutting-edge teaching and learning technology, and a full range of supplements to create a complete program that clearly illustrates the connections between key economic principles and real-world business practices. The text has also been thoroughly updated with recent data and extensive coverage of important current issues, such as the economic effects of the war in Iraq, the 2008 financial crisis, and China’s emergence as an economic power. In addition, PRINCIPLES OF ECONOMICS, 8e, International Edition provides an in-depth exploration of one of today’s most significant issues—globalization—and its impact on economic growth and poverty, including a comparison of international standards of living and Global Business Insight features that illustrate economic concepts with examples from around the world.
Author : Chris Minnick
Publisher : John Wiley & Sons
Page : 408 pages
File Size : 46,30 MB
Release : 2012-01-27
Category : Computers
ISBN : 1118238354
Get up to speed on the engine that powers Safari and Google Chrome What do the web browsers on iPhone, iPad, Android, Blackberry, Kindle, and Nokia have in common with Google Chrome and Apple Safari? WebKit powers them all. This guide shows you how to create web sites and mobile web apps using WebKit. Learn to use all the developer tools, the latest web standards, and WebKit's unique styles and functions to create appealing, interactive sites for mobile and desktop display. Explores how WebKit supports HTML5 and CSS3, providing a large toolkit for creating faster and better mobile web sites Explains how to create web pages for both mobile and desktop display using WebKit Covers acquiring and installing the developer tools, building web pages, debugging and deploying them, and taking advantage of WebKit functions to create faster, more appealing, and more interactive sites With mobile devices proliferating at a rapid rate, there's never been a better time to learn all about the engine that powers the leading mobile browser. WebKit For Dummies teaches you to create web pages that make the most of everything WebKit has to offer.
