The 1921 Annual of Advertising Art


Book Description

The publishing boom of the early twentieth century led to an entirely new vocation, that of art direction for editorial publications and advertising. In 1921, the recently formed Art Directors Club resolved to show that their profession involved more than just signage for selling products. Their exhibition of paintings and drawings, intended to prove their work worthy of artistic consideration, was judged by a jury that featured some of the era's most distinguished names in illustration and art, including Ashcan School painter Robert Henri; Charles Dana Gibson, creator of the "Gibson Girl"; and outstanding New York artist Joseph Pennell, among others. This reproduction of the exhibition's catalog offers a generous selection of more than 300 halftone images, accompanied by an appendix of the ads' corresponding sources. New to this edition are added pages of brilliant color reproductions of a selection of the best materials. Entries by leaders in the field include J. C. Leyendecker's ads for Arrow shirts, Maxfield Parrish's Mazda Lamp calendar pages, Franklin Booth's line art, and contributions by Norman Rockwell, Edward Penfield, N. C. Wyeth, and other luminaries. Students of art, illustration, and advertising as well as professional illustrators, historians, and anyone with an appreciation of advertising art will find this volume a richly evocative source of historic commercial art.




Images of an Era


Book Description

Catalog of the exhibition held Nov. 21, 1975-Jan. 4, 1976 at the Corcoran Gallery of Art, Washington, D.C.; Feb. 2-Mar. 19, 1976 at Contemporary Arts Museum, Houston.; Apr. 1-May 2, 1976 at Museum of Science and Industry, Chicago; May 22-June 31, 1976 at Grey Art Gallery and Study Center, New York University, New York; and autumn 1976-throughout 1977 at several European cities.




The Art Directors Annual 88


Book Description

View the year's most innovative works in visual communication, in stunning, full color. The winners of the Art Directors Club Annual Awards are showcased here.







Artists, Advertising, and the Borders of Art


Book Description

Leyendecker and Georgia O'Keeffe, the Metropolitan Museum of Art and Pepsi-Cola, the avant garde and the Famous Artists Schools, Inc.




Comics Ad Men


Book Description

Comics and modern American advertising exploded into the public conscious at much the same time in the early 20th century. Collected now for the first time, the comics, cartoons, and illustrations from the OTHER career of comics creators Jack Davis, Al Capp, John Romita, Mort Meskin, Ross Andru, Sheldon Moldoff, Neal Adams, Noel Sickles, Stan Drake, Joe Simon, Basil Wolverton, Dik Browne, Clifford McBride, Hank Ketcham, Lou Fine, Daniel Clowes, and many more.







The Conquest of Cool


Book Description

Looks at advertising during the 1960s, focusing on the relationship between the counterculture movement and commerce.




Saul Bass


Book Description

Iconic graphic designer and Academy Award–winning filmmaker Saul Bass (1920–1996) defined an innovative era in cinema. His title sequences for films such as Otto Preminger's The Man with the Golden Arm (1955) and Anatomy of a Murder (1959), Alfred Hitchcock's Vertigo (1958) and North by Northwest (1959), and Billy Wilder's The Seven Year Itch (1955) introduced the idea that opening credits could tell a story, setting the mood for the movie to follow. Bass's stylistic influence can be seen in popular Hollywood franchises from the Pink Panther to James Bond, as well as in more contemporary works such as Steven Spielberg's Catch Me If You Can (2002) and television's Mad Men. The first book to examine the life and work of this fascinating figure, Saul Bass: Anatomy of Film Design explores the designer's revolutionary career and his lasting impact on the entertainment and advertising industries. Jan-Christopher Horak traces Bass from his humble beginnings as a self-taught artist to his professional peak, when auteur directors like Stanley Kubrick, Robert Aldrich, and Martin Scorsese sought him as a collaborator. He also discusses how Bass incorporated aesthetic concepts borrowed from modern art in his work, presenting them in a new way that made them easily recognizable to the public. This long-overdue book sheds light on the creative process of the undisputed master of film title design—a man whose multidimensional talents and unique ability to blend high art and commercial imperatives profoundly influenced generations of filmmakers, designers, and advertisers.




Graphic Design in Germany


Book Description

A sweeping and comprehensive catalogue of the graphic arts in Germany from 1890 through World War II, this handsome oversized volume also deals with the methodology of art as a medium of persuasion.