Book Description

This collection of essays by current or former directors of institutional research represents the broad spectrum of size, function, and geography within institutional research in the two-year college. The volume contains: (1) "The Role of Institutional Research in Evaluation of Nontraditional Programs: College Preparatory Analysis at Miami-Dade Community College," by Cathy Morris and John Losak; (2) "The Student Information Questionnaire as a Management Tool for Community College Planning," by Judith Moss; (3) "The Impact of Enrollment Research on Marketing Decision Making and Class Offerings," by Gary Rankin; (4) "Strategic Management via Institutional Research," by P. Anthony Zeiss; (5) "Assessment of Institutional Effectiveness," by Kay McCullough Moore; (6) "Institutional Research and Assessment of the External Environment," by Warren Groff; (7) "Campus Leadership: Managing and Marketing through an Effective Institutional Research Program," by J. Terence Kelly and Ann M. Otto; (8) "Meeting the Challenge of Change: An Opportunity for Research in the Community College," by Edith H. Carter; and (9) "Sources and Information: Institutional Research at the Community College," by Diane Zwemer. (UCM)