Benedetto Cotrugli – The Book of the Art of Trade


Book Description

This is the first English translation of Benedetto Cotrugli's The Book of the Art of Trade, a lively account of the life of a Mediterranean merchant in the Early Renaissance, written in 1458. The book is an impassioned defense of the legitimacy of mercantile practices, and includes the first scholarly mention of double-entry bookkeeping. Its four parts focus respectively on trading techniques, from accounting to insurance, the religion of the merchant, his public life, and family matters. Originally handwritten, the book was printed in 1573 in Venice in an abridged and revised version. This new translation makes reference to the new critical edition, based on an earlier manuscript that has only recently been discovered. With scholarly essays placing Cotrugli's work into historical context and highlighting key themes, this volume is an important contribution to our understanding of the origins of management and trade practices.




General Average and Risk Management in Medieval and Early Modern Maritime Business


Book Description

This open access book explores the history of risk management in medieval and early modern European maritime business, focusing particularly on 'General Average' – a mechanism by which extraordinary expenses regarding ship or cargo, incurred during a voyage to save the venture, are shared between all participants to protect equity. This volume traces the history of this risk management tool from its origins in the pre-Roman Mediterranean through to its use in the shipping sector today. Contributions range from the Islamic Mediterranean to the Low Countries, and taken together, provide a wide-ranging analysis of social, cultural, and political aspects of pre-modern maritime commerce in Europe.




Measuring Good Business


Book Description

What's a good company? Environmental, Social and Governance (ESG) investing is transforming the world of business and finance. Investors are using data on issues like climate and diversity to enhance returns and make an impact. But with scepticism creeping in, how far can we trust the numbers? Is all this data making a difference to people and planet, and have we actually lost sight of what we are measuring and why? Measuring Good Business explains what we can measure – and calls for honesty about what we can't. This is the first book to look at the numbers behind the ESG revolution. It sets out a bold blueprint to revolutionise the data based on bottom-up, inclusive metrics, customised data to meet investor needs and impact measures that put sustainability in context. It is essential reading for anyone creating, using or studying ESG and sustainability data. After unpacking what’s going on today, the book focuses on solutions, providing a how-to guide to improve measurement and make sustainable business more impactful. It shows why measurement matters in a highly accessible way through stories and insights based on practical experience. The book is relevant to a broad readership of data creators (e.g. those working in companies), users (e.g. capital market participants) as well as the large ecosystem of raters, rankers and standard setters across the private, public and non-profit worlds.




The Relational View of Economics


Book Description

This book contributes to the development of a relational view of economics. Bringing together experts from various disciplines, it offers an interdisciplinary perspective on the study of relational transactions. In contrast to discrete market transactions as a traditional subject of economic discourse, the book analyses the role of relational transactions in the study of economic phenomena. The contributing authors address topics such as global intra- and inter-company networks, intersectoral stakeholder management, relational contracts, and transcultural management approaches. Accordingly, the book makes an important contribution to an emerging field of research.




The Study


Book Description

A uniquely personal account of the life and enduring legacy of the Renaissance library With the advent of print in the fifteenth century, Europe’s cultural elite assembled personal libraries as refuges from persecutions and pandemics. Andrew Hui tells the remarkable story of the Renaissance studiolo—a “little studio”—and reveals how these spaces dedicated to self-cultivation became both a remedy and a poison for the soul. Blending fresh, insightful readings of literary and visual works with engaging accounts of his life as an insatiable bookworm, Hui traces how humanists from Petrarch to Machiavelli to Montaigne created their own intimate studies. He looks at imaginary libraries in Rabelais, Cervantes, Shakespeare, and Marlowe, and discusses how Renaissance painters depicted the Virgin Mary and St. Jerome as saintly bibliophiles. Yet writers of the period also saw a dark side to solitary reading. It drove Don Quixote to madness, Prospero to exile, and Faustus to perdition. Hui draws parallels with our own age of information surplus and charts the studiolo’s influence on bibliographic fabulists like Jorge Luis Borges and Umberto Eco. Beautifully illustrated, The Study is at once a celebration of bibliophilia and a critique of bibliomania. Incorporating perspectives on Islamic, Mughal, and Chinese book cultures, it offers a timely and eloquent meditation on the ways we read and misread today.




Risky Markets


Book Description

Risky Markets explores a crucial moment in marine insurance history, when tools to tackle risks are in the making. It accounts for one of the earliest attempts of a specialized insurance market is carried out in Renaissance Florence.




The Small Business Bible


Book Description

An updated third edition of the most comprehensive guide to small business success Whether you're a novice entrepreneur or a seasoned pro, The Small Business Bible offers you everything you need to know to build and grow your dream business. It shows you what really works (and what doesn't!) and includes scores of tips, insider information, stories, and proven secrets of success. Even if you've run your own business for years, this handy guide keeps you up to date on the latest business and tech trends. This Third Edition includes entirely new chapters devoted to social media, mobility and apps, and new trends in online discounting and group buying that are vital to small business owners everywhere. New chapters include: How to use Facebook, Twitter, and other social media tools to engage customers and potential stakeholders How to generate leads and win strategic partnerships with LinkedIn How to employ videos and YouTube to further your brand What you need to know about Groupon and group discount buying What mobile marketing can do for your business Give your small business its best shot by understanding the best and latest small business strategies, especially in this transformative and volatile period. The Small Business Bible offers every bit of information you'll need to know to succeed.




Venetian Shipping from the Days of Glory to Decline, 1453–1571


Book Description

This book provides a comprehensive picture of Venice’s shipping industry from the days of glory to its definitive decline, challenging the accepted hierarchy of the political, economic, and environmental factors impacting the history of the maritime republic.




Networks in the Early History of Capitalism


Book Description

Drawing on a detailed examination of Venetian commerce in the Middle Ages, this book explores the business practices and structures that enabled merchants to compete in a challenging international market. Contributing to the literature on the early history of capitalism, this book demonstrates how Venetian merchants combined innovation with traditional methods to maintain their edge in a competitive world, providing valuable lessons on resilience and strategic planning in commerce. Small- and mid-sized commercial companies operating across borders and geographies in the early Renaissance period faced numerous challenges, including identifying profitable sectors and businesses, developing effective business strategies, dealing with peers and subordinates, managing the flow of information, and assessing risks and potential rewards. The chapters explore a range of topics in this context, including the roles of family-based firms, the strategic deployment of agents, and the impact of state policies on private enterprise. Readers are introduced to the ways Venetian merchants managed capital, adapted to market demands, and overcame obstacles like wars and resource shortages. This book will be of significant interest to historians and social scientists researching economic history, the history of trade, the history of capitalism, medieval and Renaissance history, and historical network analysis.




Portuguese Merchants in the Manila Galleon System


Book Description

Villamar examines the role of Portuguese merchants in the formation of the Manila Galleon as a system of trade founded at the end of the sixteenth century. The rise of Manila as a crucial transshipment port was not a spontaneous incident. Instead, it came about through a complex combination of circumstances and interconnections that nurtured the establishment of the Manila Galleon system, a trading mechanism that lasted two and half centuries from 1565 until 1815. Villamar analyses the establishment of the regulatory framework of the trade across the Pacific Ocean as a whole setting that provided legality to the transactions, predictability to the transportation and security to the stakeholders. He looks both at the Spanish crown strategy in Asia, and the emergence of a network of Portuguese merchants located in Manila and active in the long-distance trade. This informal community of merchants participated from the inception of the trading system across the Pacific, with connections between Europe, ports in Asia under the control of Portugal, the Spanish colonies in America, and the city of Manila. From its inception, the newly-founded capital of the Philippines became a hub of connections, attracting part of the trade that already existed in Asia. Surveying the Portuguese commercial networks from the ‘Estado da Índia’ across the ‘Spanish lake,’ this book sheds light on the early modern globalization from a truly comprehensive Iberian perspective. This is a valuable resource for scholars of Pacific and Iberian trade history and the maritime history of Asia.