On Purpose With Purpose


Book Description

In these turbulent and uncertain times, On Purpose With Purpose is the step-by-step guide leaders need to unlock their true potential and adapt for the future, so that they can lead themselves and their team to incredible breakthroughs of their own. On Purpose With Purpose is not the typical leadership book. With exciting combat and training stories from his F-14 to heart-wrenching examples from his near-fatal accident and recovery, John Ramstead equips readers with invaluable life tools that don’t feel like lessons. Most books in this genre focus on the “what” and the “how” of leadership; but John’s experiences as a Fortune 500 manager, serial entrepreneur, and executive coach taught him that the critical missing component in achieving everything leaders dream of is WHO they are at their core...then the rest will fall into place.




Beyond Measure


Book Description

"From the director of Race to Nowhere comes a ... book for parents, students, and educators on how to revolutionize learning, prioritize children's health, and re-envision success for a lifetime"--




Beyond Measure


Book Description

Foundational introduction to the concept that organizations create major impacts by making small changes.




Psychophysics Beyond Sensation


Book Description

This volume presents a series of studies that expand laws, invariants, and principles of psychophysics beyond its classical domain of sensation. This book's goal is to demonstrate the extent of the domain of psychophysics, ranging from sensory processes, through sensory memory and short-term memory issues, to the interaction between sensation and action. The dynamics and timing of human performance are a further important issue within this extended framework of psychophysics: Given the similarity of the various cortical areas in terms of their neuroanatomical structure, it is an important question whether this similarity is paralleled by a similarity of processes. These issues are addressed by the contributions in the present volume using state-of-the-art research methods in behavioral research, psychophysiology, and mathematical modeling. The book is divided into four sections. Part I presents contributions concerning the classical domain of psychophysical judgment. The next two parts are concerned with elementary and higher-order processes and the concluding section deals with psychophysical models. The sections are introduced by guest editorials contributed by independent authors. These editorials present the authors' personals view on the respective section, providing an integrated account of the various contributions or highlighting their focus of interest among them. While also voicing their own and sometimes different point of view, they contribute to the process of discussion that makes science so exciting. This volume should be of great interest to advanced students in neuroscience, cognitive science, psychology, neuropsychology, and related areas who seek to evaluate the range and power of psychological work today. Established scientists in those fields will also appreciate the variety of issues addressed within the same methodological framework and their multiple interconnections and stimulating "cross-talk."




Beyond the Algorithm


Book Description

Qualitative empirical research reveals that the narratives and real-life experiences defining gig work have concrete implications for law.




The Digital-First Customer Experience


Book Description

The definitive guide to designing digital-first experiences customers love. In his third book on the topic of customer experience, bestselling author and consultant Joe Wheeler tackles the challenges many organizations are facing as they attempt to design compelling experiences in a digital-first world. It features case studies of leading brands including Lemonade, Spotify, CEMEX, VMware, Starbucks, NIKE and Amazon. Part One introduces the new "3 Cs", key trends associated with technology convergence, competition and culture change in a post-pandemic world. Part Two takes a deep dive into seven design strategies, from designing emotional peaks across channels to empowering customers through immersive experiences that merge physical and digital assets. Part Three provides a playbook for how to design digital-first experiences, including how to solve the right problems, develop a measurable business case, design digital-first experiences customers love and execute the new design at scale.




Beyond The Dark Arts: Advancing Marketing And Communication Theory And Practice


Book Description

Marketing and communications are ever-evolving areas, with trends and issues quickly emerging, and often fading just as fast. An evergreen issue that continues to gain more and more traction is that of socially responsible and ethical marketing. The text discusses the increasing importance of socially responsible and ethical marketing and communication in today's world, where social media and social marketing have a wide reach. With practical applications and case studies for marketing and management practitioners to implement socially responsible and ethical communication campaigns, the book provides a tool kit for marketing and management practitioners to implement socially responsible and ethical communication campaigns. It is a must-read for researchers in social and ethical marketing, as well as educators in marketing, communication, social responsibility, sustainability, and ethics.




E-Business and Distributed Systems Handbook


Book Description

This module of the handbook presents e-Business Models and Applications. Topics include e-Business evolution into Next Generation Real-time Enterprises, strategic issues, the role of eMarkets, ERPs, CRMs, ASPs, eProcurement, supply chains, portals, mobile applications, data warehouses and data mining to address strategic issues, and a planning methodology.




Powerful Beyond Measure


Book Description

A transformational guide to living a life of authenticity and abundance, rooted in love, acceptance, compassion, and kindness. Learn how to discover and embrace your inner power, release and heal the emotional residue from the past, and envision a future of unbounded possibilities that allows your passions and purpose to be fulfilled. Through insight, self-exploration, and step-by-step practical exercises, Powerful Beyond Measure guides you along the journey of lifelong spiritual growth—empowering you to take control of your destiny and create a life filled with joy, health, happiness, and success.




Beyond Behaviour Change


Book Description

A desire to change behavior--getting people to eat better, approach child discipline differently, or even just take the bus--is at the root of a lot of social and social welfare programs. But the question of how we can bring about effective, lasting changes in behavior is a complicated one, drawing together a range of academic disciplines and fields of social research. This book explores the political and historical landscape of behavior change, covering political ideology, trends in academic theory, and new innovations in practice and research. In addition, it examines priorities that have become central to thinking in the field, such as ways of evaluating success and measuring return on investment.