Flying Blind


Book Description

NEW YORK TIMES BUSINESS BEST SELLER • A suspenseful behind-the-scenes look at the dysfunction that contributed to one of the worst tragedies in modern aviation: the 2018 and 2019 crashes of the Boeing 737 MAX. An "authoritative, gripping and finely detailed narrative that charts the decline of one of the great American companies" (New York Times Book Review), from the award-winning reporter for Bloomberg. Boeing is a century-old titan of industry. It played a major role in the early days of commercial flight, World War II bombing missions, and moon landings. The planemaker remains a cornerstone of the U.S. economy, as well as a linchpin in the awesome routine of modern air travel. But in 2018 and 2019, two crashes of the Boeing 737 MAX 8 killed 346 people. The crashes exposed a shocking pattern of malfeasance, leading to the biggest crisis in the company’s history—and one of the costliest corporate scandals ever. How did things go so horribly wrong at Boeing? Flying Blind is the definitive exposé of the disasters that transfixed the world. Drawing from exclusive interviews with current and former employees of Boeing and the FAA; industry executives and analysts; and family members of the victims, it reveals how a broken corporate culture paved the way for catastrophe. It shows how in the race to beat the competition and reward top executives, Boeing skimped on testing, pressured employees to meet unrealistic deadlines, and convinced regulators to put planes into service without properly equipping them or their pilots for flight. It examines how the company, once a treasured American innovator, became obsessed with the bottom line, putting shareholders over customers, employees, and communities. By Bloomberg investigative journalist Peter Robison, who covered Boeing as a beat reporter during the company’s fateful merger with McDonnell Douglas in the late ‘90s, this is the story of a business gone wildly off course. At once riveting and disturbing, it shows how an iconic company fell prey to a win-at-all-costs mentality, threatening an industry and endangering countless lives.




Turbulence


Book Description

This timely book investigates the experiences of employees at all levels of Boeing Commercial Airplanes (BCA) during a ten-year period of dramatic organizational change. As Boeing transformed itself, workers and managers contended with repeated downsizing, shifting corporate culture, new roles for women, outsourcing, mergers, lean production, and rampant technological change. Drawing on a unique blend of quantitative and qualitative research, the authors consider how management strategies affected the well-being of Boeing employees, as well as their attitudes toward their jobs and their company. Boeing employees’ experience holds vital lessons for other employees, the leaders of other firms determined to thrive in today’s era of inescapable and growing global competition, as well as public officials concerned about the well-being of American workers and companies.




Boeing versus Airbus


Book Description

The commercial airline industry is one of the most volatile, dog-eat-dog enterprises in the world, and in the late 1990s, Europe’s Airbus overtook America’s Boeing as the preeminent aircraft manufacturer. However, Airbus quickly succumbed to the same complacency it once challenged, and Boeing regained its precarious place on top. Now, after years of heated battle and mismanagement, both companies face the challenge of serving burgeoning Asian markets and stiff competition from China and Japan. Combining insider knowledge with vivid prose and insight, John Newhouse delivers a riveting story of these two titans of the sky and their struggles to stay in the air.




The Story of the Boeing Company


Book Description

In the early years of the 20th century William Edward Boeing summed up his new company’s mission: "To let no new improvement in flying and flying equipment pass us by." And sure enough, in the century since, nothing and no one has outflown Boeing. The Story of the Boeing Company, plane-maker to the world, unfolds on a fittingly grand scale in this book that is at once the history of one company and the story of an industry. Aviation author Bill Yenne follows Boeing from its modest beginnings in 1916 as Pacific Aero Products, with a single two-seater floatplane, to its present lofty position as the largest aerospace company in the world. Lavishly illustrated, it showcases historic aircraft that made the company’s name—the B-17s and B-29s of World War II to the 707 jetliner that revolutionized commercial flight; and the mammoth 747 to the B-52 Superfortress that still soldiers on over 50 years after its debut. All the moves and mergers are chronicled. 2nd ed.




Legend and Legacy


Book Description

The name Boeing evokes vivid images, from the B-17 Flying Fortresses of World War II to the 707 and 747 jet transports that revolutionized air travel. Less well known: The Boeing Company built the first stage of the Saturn rocket that started men on the way to the moon, developed the Minuteman missile system, and is now designing America's space station. Boeing jets, in service around the globe, carry 675 million passengers annually--the equivalent of twelve percent of the world's population. Behind the statistics and the awe-inspiring aircraft is a company of paradoxes, a vast organization nimble enough to take daring market risks that have kept it at the top of its industry. Robert J. Serling, forty-five years an award-winning aviation writer, takes the reader behind the scenes with humor, objectivity, and abundant anecdotes: Boeing once went seventeen months without seeing a single domestic jetliner and came close to bankruptcy. One of its legendary test pilots unexpectedly barrel-rolled a prototype jetliner, into which the company had sunk one-quarter of its net worth, because he thought the stunt would help sell the airplane. Legend and Legacy, Robert J. Serling's most ambitious work to date, reads like a novel, complete with memorable characters who, despite occasional stumbles, helped win the war and conquer the commercial skies: The salesman who almost traded a used 727 for $12 million worth of underwear. The vice president who worked in a darkened office illuminated by a single, low-wattage light bulb. The gifted, driven engineers who did the impossible, by yesterday. Never in its seventy-five years has Boeing been so revealingly profiled. This book is must-reading for anyone fascinated by the history of aviation.




The Boeing 247


Book Description

In 1933, the Boeing Aircraft Company set a new standard for air transportation by introducing the Boeing 247 a graceful, all-metal, twin-engined aircraft that was 50 percent faster than the competition. Van der Linden traces the development of the 247 and the odyssey from its brief period of dominan




Trailblazers


Book Description







Boeing


Book Description

Founded in 1916, Boeing Commercial Airplanes is the premier aircraft builder in the USA and one of the biggest aerospace constructors in the world. To the man in the street Boeing is inextricably linked with some of the greatest names in aircraft design and construction: the B-17 Flying Fortress bomber, the 707 (the USA’s first commercial jet airliner), the revolutionary 747 ‘jumbo jet’ and the massive B-52 bomber. This comprehensive and handsomely illustrated history of the ‘plane builder from Seattle’ includes details of every aircraft it has ever built, together with data charts and informative text boxes.




Growing Up Boeing


Book Description

Part memoir, part biography, Growing Up Boeing tells the story of the pioneers of the Golden Age of commercial jet transports from an insider's perspective. Take a nostalgic flight back in time to the dawn of the jet age-1950s through 1980s-when the best experimental test pilots flew by the seat of their pants, putting new commercial jets through tests that stressed and pushed the edge of performance envelopes, discovering their limits and tolerances. Fly along on demonstration and proving flights as the test pilots help Boeing sell the airplanes to airlines around the world, meeting a few celebrities along the way. See how they lived their lives in the air and on the ground-their adventurous spirits, need for speed, leisure activities and families. Secrets big and small are revealed, as are hair-raising moments when the hazards, the incidents, near accidents, and tragic events inherent in exploring the limits of aeronautical technology and new airplane designs are described. This artfully narrated account breathes life into the extremely personal and human experiences that have, in some magical way, been shared at some level by so many, and provides more than a hint of what has made this aircraft manufacturer legendary.