Author : Vicki Howard
Publisher : University of Pennsylvania Press
Page : 324 pages
File Size : 49,95 MB
Release : 2008-08-25
Category : Business & Economics
ISBN : 9780812220452
Reveals how many of our customs and wedding rituals were the product of sophisticated advertising campaigns, merchandising promotions, and entrepreneurial innovations. The businesses and entrepreneurs, from jewelers to bridal consultants and caterers, set the stage for today's multibillion-dollar industry.
Author : M. Moskowitz
Publisher : Springer
Page : 243 pages
File Size : 10,63 MB
Release : 2009-11-23
Category : History
ISBN : 0230101712
This book explores the history and practice of testimonial advertising in the United States from the mid-nineteenth century to the present day, addressing a surprising lack of scholarship on this enduring and pervasive marketing tool. Treating consumers as neither the victims nor the empowered foes of corporate practices, the authors gathered here contribute to new scholarship at the intersection of cultural and business history by examining how testimonials mediate negotiations between producers and consumers and shape modern cultural attitudes about social identity, advice, community, celebrity, and the consumption of brand-name goods and services.
Author : Library of Congress. Copyright Office
Publisher :
Page : 750 pages
File Size : 15,91 MB
Release : 1978
Category : Copyright
ISBN :
Author : Nina Willdorf
Publisher : Penguin
Page : 324 pages
File Size : 22,98 MB
Release : 2005-01-04
Category : Reference
ISBN : 1440625514
Brides-to-be can put aside the temptation to elope--Wedding Chic is here to help make sense of it all with the low-budget, high-style scoop. With real saving secrets straight from planners, photographers, florists, caterers, newlyweds, and other savvy sources, this is the essential guide for women on planning the wedding they've always wanted--without spending the rest of their married years paying it off. Brides will learn to: - Avoid getting bullied by the professionals - Find the best planner for their pennies - Get the most bloom for their buck - Make saving on their photographer a snap - Find low-cost entertainers that are music to their ears - Create a booze budget and wedding menu at palatable prices - Slip into a teensy, weensy honeymoon bikini without losing their shirts - Be queen for the day-without getting totally ripped off!
Author : Bride's Magazine Editors
Publisher : Penguin
Page : 354 pages
File Size : 41,39 MB
Release : 2002-12-31
Category : Reference
ISBN : 9780399528668
Everyone dreams of the perfect wedding… And for nearly seven decades, Bride’s magazine has been the leading authority on the subject, with advice that is both practical and sympathetic to the needs of the bride, the groom, their families and friends. Now in a completely revised edition, Bride’s Book of Etiquette offers the most up-to-date information on engagement and wedding planning, and realistic solutions for any problem that couples may encounter. In this trusted classic, you’ll find out: How to draw up—and pare down—the guest list How to word invitations for every circumstance How to get his family to share wedding expenses, and who pays for what Where to seat divorced parents, and how to make sure they’ll get along How to dress the bride, groom, mothers, and bridal party at every hour for every type of wedding Contemporary ideas for a long-weekend wedding, a destination wedding and more How to handle last-minute glitches, include children in a second wedding, and answer the tough question: “Am I invited to the wedding?” Registering on the Internet, the dos and don’ts Updated etiquette for a second wedding The new honeymoon rules—romantic trips in today’s world
Author : Claire Stewart
Publisher : Rowman & Littlefield
Page : 243 pages
File Size : 17,27 MB
Release : 2017-04-01
Category : Cooking
ISBN : 1442257148
As Long as we Both Shall Eat is a culinary history of wedding feasts. Examining the various food customs associated with weddings in America and around the world, Claire Stewart not only provides a rich account of the foods most loved and frequently served at wedding celebrations, she also offers a glimpse into the customs and celebrations themselves, as they are experienced in the West and in various other cultures. Shesheds light on the historical and contemporary significance of wedding food, and explores patterns of the varieties of conspicuous consumption linked to American wedding feasts in particular. There are stories of celebrity excess, and the book is peppered with accounts of lavish strange-but-true wedding tales. The antics of wealthy socialites and celebrities is a topic rich for exploration, and the telling of their exploits can be used to track the fads and changes in conventional and contemporary wedding feasts and celebrations. From cocktail hours to wedding cakes, showers to brunches, the food we enjoy to celebrate the joining of life partners helps bring us together, no matter our differences. Readers are treated to a tasty trip down the aisle in this entertaining and lively account of nuptial noshing.
Author : Library of Congress. Copyright Office
Publisher :
Page : 874 pages
File Size : 21,50 MB
Release : 1923
Category : American drama
ISBN :
Author : Ciara Phipps
Publisher : The Crowood Press
Page : 245 pages
File Size : 11,99 MB
Release : 2017-06-30
Category : Crafts & Hobbies
ISBN : 1785003135
From the heavily beaded tubular dress of the 1920s through to the body-skimming shift dress of the 1960s, this book looks at and celebrates the historic shapes, detailing and romance of vintage wedding gowns. Equipped with instructions, patterns and photos, it explores the history of wedding wear and explains how to make a vintage wedding gown inspired by historical fashions and trends. A beautiful and practical book, it will inspire everyone who wants to express themself through timeless and elegant styles. Step-by-step instructions are given for making each dress and are complemented by close-up photographs of historic details and decoration. This beautiful book will be of particular interest to wedding dress designers, seamstresses and brides, vintage enthusiasts of 1920s-60s and theatre designers. Beautifully illustrated with 105 colour close-up photographs of historic details and 21 patterns with step-by-step instructions.
Author :
Publisher :
Page : 2192 pages
File Size : 39,46 MB
Release : 2003
Category : Brand name products
ISBN : 9780787689513
Author : Karen M. Dunak
Publisher : NYU Press
Page : 254 pages
File Size : 19,64 MB
Release : 2016-04-05
Category : History
ISBN : 1479858358
In As Long as We Both Shall Love, Karen M. Dunak provides a nuanced history of the American wedding and its celebrants. Blending an analysis of film, fiction, advertising, and prescriptive literature with personal views from letters, diaries, essays, and oral histories, Dunak demonstrates the ways in which the modern wedding epitomizes a diverse and consumerist culture and aims to reveal an ongoing debate about the power of peer culture, media, and the marketplace in America.
