A Brief Guide to Maritime Strategy


Book Description

A Brief Guide to Maritime Strategy is a deliberately compact introductory work aimed at junior seafarers, those who make decisions affecting the sea services, and those who educate seafarers and decision-makers. It introduces readers to the main theoretical ideas that shape how statesmen and commanders make and execute maritime strategy in times of peace and war. Following in the spirit of Bernard Brodie's Layman's Guide to Naval Strategy, a World War II-era book whose title makes its purpose plain, it will be a companion volume to such works as Geoffrey Till's Seapower and Wayne Hughes's Fleet Tactics and Coastal Combat, the classic treatise that explains how to handle navies in fleet actions. It takes the mystery out of maritime strategy, which should not be an arcane art for practitioners or policy-makers, and will help the next generation think about strategy.




A Brief Guide to Philo


Book Description

This is a compact introduction to the work of Philo (c. 20 BCE-50 CE), the important Jewish thinker and scriptural interpreter. Kenneth Schenck provides a guide for understanding Philo's complex works, a roadmap for topics and contents of Philo's writings, and a description of contemporary research so students can easily find their ways into Philo study.




A Brief Guide to Brief Writing


Book Description

In the third in a series of practice guides by experienced litigator Janet Kole, Covering topics that A Brief Guide to Brief Writing covers topics such as ethical principles, lower court/appellate court distinctions, and JDAs. The author's honest and direct guidelines will help shape the brief writing of both veteran and new attorneys.




A Brief Guide to James Bond


Book Description

The world's fascination with Bond is unstoppable. James Bond is the greatest British fictional hero of the post-war era. He also has a huge following in the US - and around the world - as a legendary Cold War warrior, and now as a daredevil able to take on the villains of the post-Cold War world. The Bond books are all in print. Today, Sebastian Faulks is writing new stories while Charlie Higson is writing children's versions.In this comprehensive guide to Ian Fleming, the books, the films and the world that was created out of 007, Nigel Cawthorne uncovers Bond's allure. It comes with special sections on the main characters - Q, M, the Bond Girls, and the women who first inspired them; the cars, and the incomparable baddies. It will be the ideal gift for fans and aficionados alike and will be published to coincide with the 50th anniversary of DOCTOR NO; the new film is scheduled for autumn 2012.




RTI: Brief Guide


Book Description




Rethinking Readiness


Book Description

As human society continues to develop, we have increased the risk of large-scale disasters. From health care to infrastructure to national security, systems designed to keep us safe have also heightened the potential for catastrophe. The constant pressure of climate change, geopolitical conflict, and our tendency to ignore what is hard to grasp exacerbates potential dangers. How can we prepare for and prevent the twenty-first-century disasters on the horizon? Rethinking Readiness offers an expert introduction to human-made threats and vulnerabilities, with a focus on opportunities to reimagine how we approach disaster preparedness. Jeff Schlegelmilch identifies and explores the most critical threats facing the world today, detailing the dangers of pandemics, climate change, infrastructure collapse, cyberattacks, and nuclear conflict. Drawing on the latest research from leading experts, he provides an accessible overview of the causes and potential effects of these looming megadisasters. The book highlights the potential for building resilient, adaptable, and sustainable systems so that we can be better prepared to respond to and recover from future crises. Thoroughly grounded in scientific and policy expertise, Rethinking Readiness is an essential guide to this century’s biggest challenges in disaster management.




SAGE Brief Guide to Marketing Ethics


Book Description

With key terms and concepts related to marketing ethics presented in a short, easy-to-use format, this guide is an essential companion for marketing courses or as a reference for students and practitioners who would like to learn more about the basics of ethical marketing. The text is divided into four sections which contain important keywords that relate to those sections: Business Ethics, Ethics and the Marketing Mix, Ethics and the Promotional Mix, and Special Topics in Marketing Ethics. Each keyword entry is written by a scholar drawn from the fields of business and marketing ethics, and is a comprehensive essay on such crucial topics as ethical issues in pricing, green marketing, and deceptive advertising. Each essay includes a list of references and suggested readings for each article so that readers can find more information on those issues they are most interested in.




Academic Writing Now: A Brief Guide for Busy Students


Book Description

This is a book for real students, people with full and active lives. Academic Writing Now: A Brief Guide for Busy Students covers the basics of the introductory college writing course in a concise, student-friendly format. Each chapter concentrates on a crucial element of composing an academic essay and is capable of being read in a single sitting. The book also includes numerous “timesaver tips,” along with warnings about frequent student errors—all designed to help students make the most of one of their most limited and precious resources: time.




SAGE Brief Guide to Corporate Social Responsibility


Book Description

Designed to serve as a supplemental text for courses in business ethics, corporate social responsibility, corporate strategy, and organizational behaviour, this text is also an indispensible companion text for business students to use throughout their full programme of study. It provides objective coverage of key issues in corporate social responsibility, the obligation of companies to various stakeholder groups, the contribution of business to society and culture, and the relationship between organizations and the quality of the environment. Key features of the text include the following: A Reader's Guide that explains how to use the volume Keyword entries featuring comprehensive essays on such crucial topics as strategic corporate social responsibility, strategic philanthropy, corporate social performance, and social audits. A listing of references and suggested readings for each entry, so that readers can find more information on topics of particular interest.




A Brief Guide to Islam


Book Description

Exploring the beliefs, history and politics of the ordinary people of Muslim countries, Grieve cuts through the complexities as he examines all aspects of Islam. He also addresses the big issues: can Islam support true democracy? Is true democracy what the West really wants for Muslim countries or are we merely seeking a cover of legitimacy for a policy of 'might is right'? Paul Grieve is an unbeliever - he is not a born-again Muslim, a proselytizer or a frustrated desert romantic. His aim is to inform. The result is an accessible but never simplistic guide that challenges stereotypical views, from women and banking to war and Malcolm X. Complete with advice for visitors to Muslim countries, and with carefully chosen primary sources, maps and illustrations, this is the ideal summary for the reader looking for an unbiased overview of the religious and political world issues that have become part of our everyday lives.