Business Across Cultures


Book Description

Business Across Cultures is the keystone book in the Culture for Business series. It provides an overview of all subjects tackled in the other books of the series. Its particular aim is to provide executives with a cross-cultural perspective on how companies meet the diverse needs of customers, investors and employees; to introduce the main ideas in business in a multicultural context; and to show how they all fit together.




The Art of Doing Business Across Cultures


Book Description

The go-to guide for intercultural competence in the global business arena. In 50 short, simple conversations, speakers from two different cultures misinterpret each other, with serious consequences for the bottom line and ongoing business relations. The Art of Doing Business Across Cultures presents five brief (8-10 lines), unsuccessful conversational exchanges between Americans and their business colleagues in 10 different locations-the Arab Middle East, Brazil, China, England, France, Germany, India, Japan, Mexico, and Russia. These situations illustrate the five most common cultural differences between Americans (and other northern Europeans) and each of the featured cultures through debriefing each conversation to illustrate where the cultural mistake occurred, and suggesting a practical fix to prevent similar misunderstandings in the future. The Art of Doing Business Across Cultures is a quick tour of the most common cultural differences Americans/No. Europeans encounter when doing business in ten of the world's key markets.




The Culture Map


Book Description

An international business expert helps you understand and navigate cultural differences in this insightful and practical guide, perfect for both your work and personal life. Americans precede anything negative with three nice comments; French, Dutch, Israelis, and Germans get straight to the point; Latin Americans and Asians are steeped in hierarchy; Scandinavians think the best boss is just one of the crowd. It's no surprise that when they try and talk to each other, chaos breaks out. In The Culture Map, INSEAD professor Erin Meyer is your guide through this subtle, sometimes treacherous terrain in which people from starkly different backgrounds are expected to work harmoniously together. She provides a field-tested model for decoding how cultural differences impact international business, and combines a smart analytical framework with practical, actionable advice.




Business Across Cultures


Book Description

This text takes a business-case approach to looking at cross-cultural business practices and values, and how these affect international business conduct. A task-based, self-explanatory text, this work draws on students' critical thinking skills and should also develop their oral skills.




Cross-cultural Business Behavior


Book Description

Provides practical guidance for negotiating with customers and suppliers around the world. This fourth edition includes cases, additional negotiator profiles and comparisons of Nordic business cultures as well as advice for adapting sales presentations to the culture of the customer.




Management across Cultures


Book Description

Management practices and processes frequently differ across national and regional boundaries. What may be acceptable managerial behaviour in one culture may be counterproductive or even unacceptable in another. As managers increasingly find themselves working across cultures, the need to understand these differences has become increasingly important. This book examines why these differences exist and how global managers can develop strategies and tactics to deal with them. The text draws on recent research in anthropology, psychology, and management, to explain the cultural and psychological underpinnings that shape managerial attitudes and behaviours, whilst introducing a learning model to guide in the intellectual and practical development of managers seeking enhanced global expertise. It offers user-friendly conceptual models to guide understanding and exploration of topics and summarizes and integrates the lessons learned in each chapter in applications-oriented 'Manager's Notebooks'. A companion website featuring comprehensive chapter-by-chapter PPT slides is available at www.cambridge.org/management_across_cultures.




Managing Across Cultures: The 7 Keys to Doing Business with a Global Mindset


Book Description

hether you run a giant corporation or workin a small business, it’s more than likely thatyou regularly deal with people of differentcultures—from customers and suppliers tosalespeople and colleagues. It simply can’t be overstated: You will havetrouble succeeding in business today if youdon’t appreciate and know how to activelymanage global cultural diversity. ManagingAcross Cultures examines why people aroundthe world behave as they do and providesactionable tactics for succeeding in today’sglobal business environment. Experts in the field of cross-cultural training,Michael Schell and Charlene Solomondescribe seven readily recognizable behaviorsand explain what they mean, how tointerpret them, and most importantly, howto respond to them. Managing Across Cultures is filled with casestudies illustrating the importance of understandingand dealing with cultural differencesin all aspects of business. You’ll learn how: Intel’s powerful global corporateculture is a critical element of itshistoric success Colgate-Palmolive integratescultural understanding into itsglobal marketing programs GE adapts its effectivemanagement style to localbusiness cultures You’ll also find out how underestimatingcultural influence caused serious problemsfor organizations like DaimlerChrysler andWal-Mart. Managing Across Cultures takes you far beyondother books that simply catalog thecustoms, gestures, and language vagaries ofother cultures. This in-depth, strategic guidewill help in every facet of business—fromhiring and motivating employees to developingwinning sales pitches and marketingcampaigns.




Marketing Across Cultures


Book Description

The marketing process is beset by dilemmas and Marketing Across Cultures is a cornerstone book in the Culture for Business series. Trompenaars and Woolliams show how we can understand different markets and customer needs in a wide range of cultural contexts.




Learning and Teaching Across Cultures in Higher Education


Book Description

Learning and Teaching Across Cultures in Higher Education contains theoretical rationale, resources and examples to help readers understand and deal with situations involving contact between learners or educators from different cultural backgrounds, as well as giving insights into the new global context of higher education.




Entrepreneurship and Family Business


Book Description

Deals with the issue of entrepreneurship and family business. This title considers the issues, problems, contexts, or processes that make a family firm more entrepreneurial. It covers topics such as the emergence and growth of family businesses, and the use of entrepreneurial policies, practices and strategies by family firms.