Business Research using Basic Research Tools
Author : Dr. K.V.R. Rajandran
Publisher : Mind Reading Publications
Page : 122 pages
File Size : 38,39 MB
Release :
Category : Business & Economics
ISBN : 9392150105
Business Research Methods
Author : Donald R. Cooper
Publisher : Irwin/McGraw-Hill
Page : 857 pages
File Size : 48,62 MB
Release : 2003-01-01
Category : Industrial management
ISBN : 9780072498707
Book Description
Cooper and Schindler's Business Research Methods offers students and instructors thorough coverage of business research topics backed by solid theory. The authors are successful marketing research consultants and that is evident in the rich and realistic case studies found in the text. Managerial decision making is the underlying theme, topics and applications are presented and organized in a manner that allow students to thoroughly understand business research topics and functions. Consequently, the structure of the text encourages and supports completion of an in-depth business research project during the semester.
Business Research Methods
Author : Dr Sue Greener
Publisher : Bookboon
Page : 110 pages
File Size : 10,83 MB
Release : 2008
Category : Business
ISBN : 8776814211
Book Description
Qualitative Methods in Business Research
Author : Päivi Eriksson
Publisher : SAGE
Page : 354 pages
File Size : 15,30 MB
Release : 2008-03-17
Category : Business & Economics
ISBN : 1446259595
Book Description
`Comprehensive, current and compelling, a winning combination for any research student or practitioner interested in increasing his/her knowledge about qualitative methods as they apply to business research' - The Qualitative Report Covering all the major qualitative approaches in business studies (including case study research, ethnography, narrative inquiry, discourse analysis, grounded theory and action research), this practical how-to guide shows how qualitative methods are used within management, marketing, organizational studies and accounting. Within each approach, the authors consider crucial issues such as framing the research, generating research questions, getting access, collecting empirical materials, reporting the results and evaluating the research. Original case studies drawn from around the world are included throughout to demonstrate the practical applications of the methods discussed.
Basic Research Methods
Author : Gerard Simon Guthrie
Publisher :
Page : 0 pages
File Size : 39,74 MB
Release :
Category : Research
ISBN : 9780473677930
Book Description
The Essentials of Business Research Methods
Author : Joe F. Hair Jr.
Publisher : Routledge
Page : 507 pages
File Size : 31,73 MB
Release : 2015-08-14
Category : Business & Economics
ISBN : 1317508270
Book Description
Increasingly, managers must make decisions based on almost unlimited information. How can they navigate and organize this vast amount of data? Essentials of Business Research Methods provides research techniques for people who aren't data analysts. The authors offer a straightforward, hands-on approach to the vital managerial process of gathering and using data to make clear business decisions. They include critical topics, such as the increasing role of online research, ethical issues, data mining, customer relationship management, and how to conduct information-gathering activities more effectively in a rapidly changing business environment. This is the only text that includes a chapter on qualitative data analysis, and the coverage of quantitative data analysis is more extensive, and much easier to understand than in other texts. The book features a realistic continuing case throughout that enables students to see how business research information is used in the real world. It includes applied research examples in all chapters, as well as ethical dilemma mini cases, and exercises.
Business Research Methods
Author : S Sreejesh
Publisher : Springer Science & Business Media
Page : 291 pages
File Size : 46,71 MB
Release : 2013-07-31
Category : Business & Economics
ISBN : 3319005391
Book Description
Since research is best learned by doing, this book emphasizes a hands-on, do-it yourself approach. The readers have many opportunities to see how business researches affect and support management decision. The book used a case study approach for all the chapters with interactive videos. The book gave emphasis to quantitative data analysis using a software program, IBM SPSS 20.0. The data analysis chapters illustrate in detail each step in running the software programs. The software programs files are provided for all data sets: outputs, demonstration movies, and screen captures are on the Website. This book provides students most extensive help available to learn quantitative data analysis using SPSS. Thus, the authors prepared this textbook and all the additional materials to help the students to understand the functional principles of business research and how to apply them in real-life situations.
Research Methods For Business
Author : Roger Bougie
Publisher : John Wiley & Sons
Page : 434 pages
File Size : 16,22 MB
Release : 2019-08-26
Category : Business & Economics
ISBN : 1119561221
Book Description
Research Methods For Business, 8th Edition explains the principles and practices of using a systematic, organized method for solving problematic issues in business organizations. Designed to help students view research from the perspective of management, this popular textbook guides students through the entire business research process. Organized into six main themes—Introduction, Defining the Management and the Research Problem, Theory, Collecting Information, Drawing Conclusions, and Writing and Presenting the Research Report—the text enables students to develop the skills and knowledge required to successfully create, conduct, and analyze a research project. Now in its eighth edition, this popular textbook has been thoroughly updated to incorporate substantial new and expanded content, and reflect current research methods and practices. The text uses a unique blended learning approach, allowing instructors the flexibility to custom-tailor their courses to fit their specific needs. This innovative approach combines the face-to-face classroom methods of the instructor with internet-based activities that enable students to study what they want, when they want, at their own pace.
Social Science Research
Author : Anol Bhattacherjee
Publisher : CreateSpace
Page : 156 pages
File Size : 33,98 MB
Release : 2012-04-01
Category : Science
ISBN : 9781475146127
Book Description
This book is designed to introduce doctoral and graduate students to the process of conducting scientific research in the social sciences, business, education, public health, and related disciplines. It is a one-stop, comprehensive, and compact source for foundational concepts in behavioral research, and can serve as a stand-alone text or as a supplement to research readings in any doctoral seminar or research methods class. This book is currently used as a research text at universities on six continents and will shortly be available in nine different languages.
Loose Leaf for Business Research Methods
Author : Pamela S. Schindler
Publisher : McGraw-Hill Education
Page : 656 pages
File Size : 31,58 MB
Release : 2021-01-29
Category : Business & Economics
ISBN : 9781264098521
Book Description
Business Research Methods 14e contains stand-alone chapters that reflect research industry practices using real examples from all areas of business. In collaborations with over two dozen industry researchers, Schindler writes a real-world research methods book that distinguishes between big data analytics and small data with an emphasis on decision making. She eloquently covers ethical issues and their solutions, and has added more coverage of process models, sampling how to, and data preparation. Conscious of the different learning styles of students, Schindler provides appropriate cues for both visual and verbal learners through the use of in-text exhibits, bolded key terms, conceptual photos throughout and research though-leader quotes in PowerPoints for each chapter. She also used various interim GreenBook Research Industry Trends (GRIT) reports to guide the research for this revision. The latest GRIT Report is based on the largest study of research suppliers and users ever conducted. Automation and privacy are hot topics in GRIT, so she added material on both these topics in the 14th edition. This edition is available for purchase with the digital platform Connect, which provides a highly reliable easy-to-use homework and learning management solution that embeds learning science and award-winning adaptive tools to improve student results
