Why We Buy


Book Description

The culmination of 15 years of meticulous research and observation, this riveting audiobook offers hilarious anecdotes and amazing hard facts about one of Americas favorite pastimes. Abridged. 7 CDs.




Call of the Mall


Book Description

Like Underhill's bestseller, Why We Buy, this is a pleasurable and informative book on how we shop that surprises and tickles. Like Bill Bryson's Walk in the Woods, which took readers up the Appalachian Trail, this book takes readers to a place they know much better: the shopping centre, the place where people meet. Nothing exemplifies shopping more than the mall or shopping centre. It is the US's gift to personal consumption and the crossroad where consumer marketing, media and street culture meet. It is where the developed world (and increasingly everyone else too) goes to acquire, eat and hang out. It is where fashion trends are made dreams are constructed, and many people find their first jobs. The Call of the Mall is about sex and buying lingerie, about why the same camel coat costs exactly twice as much in the women's department to the men's, about why all mall food is so dreadful when the commodities in the shops are so good. Why location matters so much - but more for perfumes than DIY and why malls are invariably such bad architecture. Underhill's views on the mall are sophisticated, funny, serious, and surprising.




Give Me a Call


Book Description

From the author of the Magic in Manhattan series comes a hilarious new novel with a high-concept premise -- what if you could call a cell phone number and give your younger-self advice based on hard-won, life-learned wisdom?




International Approaches to Bridging the Language Gap


Book Description

In the age of information, an essential priority in the context of international education is the development of language learning and its inconsistencies. The gap between language and education has intermittently grown through time, with mistaken assumptions about how linguistic shortcomings are being solved around the world. Research on comparative educational approaches to teaching verbiage and the foundation of future language development are instrumental in positively impacting the global narrative of dialectal education. International Approaches to Bridging the Language Gap is a collection of innovative research on the methods and applications of second language teaching as well as social developments regarding intercultural learning. While highlighting topics including curricular approaches, digital competence, and linguistic disparities, this book is ideally designed for language instructors, linguists, teachers, researchers, public administrators, cultural centers, policymakers, government officials, academicians, researchers, and students seeking current research on the latest advancements of multilingual education.




Call of the Mall


Book Description

Profiling malls as intersections of American consumer marketing, the media, and street culture, an examination of malls as reflections of commercial and social culture considers what malls mean to ordinary people.




Verbal Behavior


Book Description




Mobile Assisted Language Learning


Book Description

The increased use of sophisticated mobile devices opens up new possibilities and challenges for language teachers and learners, which has led to an increasing need to consider issues relating to mobile technologies specifically. To date, there is no comprehensive book-length treatment of issues relating to mobile-assisted language learning (MALL). This book fills that gap, providing a resource for present and future language teachers, and for graduate students of applied linguistics and TESOL, to understand how mobile devices can best be used for language teaching. It is founded on existing research, practice and theory, and offers a balanced perspective, based on the author's own experiences with mobile learning - considering the limitations of such an approach, as well as the benefits. Written in a practical and approachable tone, it provides a much-needed guide to MALL, and its fascinating insights promote further debate within the field.




Call of the Mall


Book Description

A bright, ironic, funny, and shrewd portrait of the mall--America's gift to personal consumption--is an example of commercial and social culture. This book examines how the mall is used, what it means, why it works when it does, and why it sometimes doesn't.




THE MAN IN THE MALL


Book Description

"The Man in the Mall" is a book that is designed to supply solutions to an age-old problem that continues to go unresolved. The problem being that there are a lot of women who complain about the fact their man doesn't like to shop at the mall with them or anyone else for that matter! Most of the women that I spoke to came across as very annoyed and frustrated when it came to getting their man in the mall. This anger was the result of year after year of trying to get him to go shopping with her, resulting in her going to the mall by herself. All that any of these women wanted to do was to share this- outside- the- home activity with the man in their life. What a concept!This book attempts to show the highlights and lowlights of the dilemma that the shopping mall has been over the years. What few highlights that the mall has had on relationships between men and women are far out weighed by the negative ones. The history behind this battle goes back to the 60''s when the mall experience started expanding across the country. There are many things that the malls did which resulted in turning men off from shopping. It's this cause and affect that we will be delving into throughout "The Man in the Mall."There are many parts to this amalgam that we commonly refer to as the shopping mall syndrome and history would indicate that it requires a multitude of solutions to remedy. This book will reveal the solutions to such questions about going to the mall such as: When do we go? Should just the two of us go together? What size mall, and what type of store? How long should I keep him there? How do I plan this trip to the mall? Does it matter if the mall is close or far away? What department should I take him to when we get there? Is it all right to include the mall with something else? What do I do if I need a babysitter? Do I need to leave him alone, or do I stay with him? Who should drive the first time?




Nero & Other Plays


Book Description