Author : Keith J. Tuckwell
Publisher : Prentice Hall
Page : 612 pages
File Size : 21,33 MB
Release : 2004
Category : Business & Economics
ISBN : 9780131200913
Appropriate for Introductory Marketing courses at the college or university level. Canadian Marketing in Action provides a careful balance between theory and practice and presents material in a clear, concise style and readable format that students appreciate. It also meets the needs of faculty who face the pressures of time and reduced course hours allocated to introductory marketing courses.
Author : Pearce, Brent
Publisher : Scarborough, Ont. : Prentice-Hall Canada
Page : 290 pages
File Size : 35,23 MB
Release : 1999
Category :
ISBN : 9780130824868
Author : Keith John Tuckwell
Publisher : Pearson Prentice Hall
Page : 546 pages
File Size : 48,81 MB
Release : 2007
Category : Marketing
ISBN : 9780131277793
Author : Brent Pearce
Publisher : Scarborough, Ont. : Prentice-Hall Canada
Page : 254 pages
File Size : 21,43 MB
Release : 1996-01-01
Category : Marketing
ISBN : 9780135208595
Author : Keith J. (Keith John) Tuckwell
Publisher : Scarborough, Ont. : Prentice-Hall Canada
Page : pages
File Size : 13,62 MB
Release : 1996-01-01
Category :
ISBN : 9780135681718
Author : Keith J. (Keith John) Tuckwell
Publisher : Scarborough, Ont. : Prentice-Hall Canada
Page : 141 pages
File Size : 27,22 MB
Release : 1991
Category : Marketing
ISBN : 9780131176560
Author : Keith John Tuckwell
Publisher :
Page : 520 pages
File Size : 49,25 MB
Release : 2014-04-21
Category : Advertising
ISBN : 9780133370270
Praised for its clear writing style and solid Canadian examples, Advertising in Action provides a clear picture of the advertising industry. This book is ideal for courses that focus primarily on advertising while introducing students to the broader topic of integrated marketing communications. Similar to previous editions, the book remains student-friendly. Key concepts are presented in easy-to read language and numerous examples and illustrations, written and visual, are included to demonstrate key concepts and related advertising and marketing communications strategies.
Author : Keith J. (Keith John) Tuckwell
Publisher : Scarborough, Ont. : Prentice-Hall Canada
Page : pages
File Size : 28,36 MB
Release : 1994-01-01
Category : Marketing
ISBN : 9780135129562
Author : Keith J. Tuckwell
Publisher : Scarborough, Ont. : Prentice-Hall Canada
Page : 800 pages
File Size : 22,63 MB
Release : 1996
Category : Business & Economics
ISBN : 9780135044322
Author : Tuckwell
Publisher : Scarborough, Ont. : Prentice-Hall Canada
Page : 642 pages
File Size : 22,34 MB
Release : 1992
Category : Business & Economics
ISBN : 9780131188297
