Book Description
Examples of successful advertising tests and campaigns. Includes such topics as: Markets, Advertising, Moving from Regional to National, New Product Introduction, Industrial Advertising, and more.
Author : Printers' Ink
Publisher : Wildside Press LLC
Page : 322 pages
File Size : 13,33 MB
Release : 2008-05-30
Category : Business & Economics
ISBN : 1434473376
Examples of successful advertising tests and campaigns. Includes such topics as: Markets, Advertising, Moving from Regional to National, New Product Introduction, Industrial Advertising, and more.
Author : Printers' Ink
Publisher :
Page : 0 pages
File Size : 25,91 MB
Release : 1949
Category :
ISBN :
Author :
Publisher :
Page : 296 pages
File Size : 32,16 MB
Release : 2008
Category :
ISBN :
Author : American Association of Advertising Agencies
Publisher :
Page : 96 pages
File Size : 27,86 MB
Release : 1965
Category : Advertising
ISBN :
Author : Jason R. Taylor
Publisher : Jason R. Taylor Associates
Page : 184 pages
File Size : 45,2 MB
Release : 1984
Category : Language Arts & Disciplines
ISBN : 0930622030
Author : Scott C. Purvis
Publisher : National Textbook Company
Page : 162 pages
File Size : 49,74 MB
Release : 1993
Category : Business & Economics
ISBN : 9780844235141
It's up to you to evaluate the headlines, copy, and layout to determine "which ad pulled best". Students and professionals alike will enjoy matching wits with the experts--and learning to write and design better ads in the process.
Author :
Publisher :
Page : 127 pages
File Size : 21,85 MB
Release : 1940
Category : Advertising
ISBN :
Author : Hector Lazo
Publisher :
Page : pages
File Size : 23,25 MB
Release : 1950
Category :
ISBN :
Author : Philip Ward Burton
Publisher : N T C Business Books
Page : 0 pages
File Size : 31,5 MB
Release : 1996
Category : Advertising
ISBN : 9780844233154
It's up to you to evaluate the headlines, copy, and layout to determine "which ad pulled best". Students and professionals alike will enjoy matching wits with the experts--and learning to write and design better ads in the process.
Author : Charles Channon
Publisher : Weidenfeld & Nicolson
Page : 340 pages
File Size : 17,4 MB
Release : 1989
Category : Business & Economics
ISBN :