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Confident Digital Content

Author : Adam Waters

Publisher : Kogan Page Publishers

Page : 217 pages

File Size : 25,72 MB

Release : 2020-09-10

Category : Business & Economics

ISBN : 1789663377

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Book Description

Are you considering a career in social media? Are you an entrepreneur or freelancer looking to boost your online content marketing? Maybe you're looking for your next career pivot, or you're simply seeking skills to give your CV that competitive edge? Wherever you are in your career, Confident Digital Content can help. Covering the essentials of online content, this book takes you through everything you need to know - from how to write effectively for online platforms, through to video, audio, graphic design and photography. Featuring inspiring case studies from individuals at companies including CNN International, Mumsnet, Bunster's Hot Sauce and HuffPost UK, this practical beginner's guide includes guidance on content marketing strategy, metrics and community management. This updated second edition features advice on the latest trends, including fake news, the importance of stories and social listening analysis. Though trends, fads and hashtags change, the principles of great online content remain the same - let Confident Digital Content give you the grounding you need to ace your social channels and supercharge your career. About the Confident series... From coding and web design to data, digital content and cyber security, the Confident books are the perfect beginner's resource for enhancing your professional life, whatever your career path.



Confident Digital Content

Author : Adam Waters

Publisher : Kogan Page Publishers

Page : 201 pages

File Size : 11,52 MB

Release : 2018-01-03

Category : Computers

ISBN : 0749480955

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Book Description

Confident Digital Content gives you the opportunity to become digitally multi-skilled and learn the fundamentals of the most important types of digital creativity. Whatever your career path, being able to produce exciting and creative content online, whether through video, design, digital journalism or social media, can supercharge your professional career and empower your entrepreneurial pursuits. Confident Digital Content teaches you valuable hard skills, including how to create and upload great video content, graphic design, photography for social media, community management, digital strategy and metrics, and helps you learn them through practical exercises in every chapter. It also provides insightful guidance on how to boost your career and employability by honing your leadership, creativity and entrepreneurial skills in the world of digital. Case studies from inspiring individuals at organizations including CNN International, Mumsnet, Bunster's Hot Sauce, HuffPost UK, and Crocstar Media show you real world examples of excellent digital content in practice. This book is your ultimate guide to achieving the technical proficiency and confidence to start an inspiring digital career path, whether your ambition is to rise to the top of your chosen industry, be a successful freelancer or become an entrepreneur.



Confident Digital Content

Author : Adam Waters

Publisher : Confident Series

Page : 232 pages

File Size : 19,72 MB

Release : 2020-06-30

Category :

ISBN : 9781789663365

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Book Description

Get that competitive edge in your career with essential social media and web content skills.



Confident Coding

Author : Rob Percival

Publisher : Kogan Page Publishers

Page : 337 pages

File Size : 37,59 MB

Release : 2020-09-10

Category : Computers

ISBN : 1789663091

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Book Description

BRONZE RUNNER UP: Axiom Awards 2018 - Business Technology Category (1st edition) Coding is one of the most in-demand skills in the job market. Whether you're an entrepreneur, a recent graduate or a professional, you can supercharge your career simply by grasping the fundamentals, and Confident Coding is here to help. This new and improved second edition of the award-winning book gives you a step-by-step learning guide to HTML, CSS, JavaScript, Python, building iPhone and Android apps and debugging. For entrepreneurs, being able to create your own website or app can grant you valuable freedom and revolutionize your business. For aspiring developers, this book will give you the building blocks to embark on your career path. For working professionals, coding skills can add a valuable edge to your CV. Whatever your professional profile, if you want to master the fundamentals of coding and kick start your career, Confident Coding is the book for you. About the Confident series... From coding and web design to data, digital content and cyber security, the Confident books are the perfect beginner's resource for enhancing your professional life, whatever your career path.



Creative Confidence

Author : Tom Kelley

Publisher : Crown Currency

Page : 306 pages

File Size : 30,2 MB

Release : 2013-10-15

Category : Business & Economics

ISBN : 0385349378

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Book Description

IDEO founder and Stanford d.school creator David Kelley and his brother Tom Kelley, IDEO partner and the author of the bestselling The Art of Innovation, have written a powerful and compelling book on unleashing the creativity that lies within each and every one of us. Too often, companies and individuals assume that creativity and innovation are the domain of the "creative types." But two of the leading experts in innovation, design, and creativity on the planet show us that each and every one of us is creative. In an incredibly entertaining and inspiring narrative that draws on countless stories from their work at IDEO, the Stanford d.school, and with many of the world's top companies, David and Tom Kelley identify the principles and strategies that will allow us to tap into our creative potential in our work lives, and in our personal lives, and allow us to innovate in terms of how we approach and solve problems. It is a book that will help each of us be more productive and successful in our lives and in our careers.



Confident Data Skills

Author : Kirill Eremenko

Publisher : Kogan Page

Page : 0 pages

File Size : 40,57 MB

Release : 2020

Category : BUSINESS & ECONOMICS

ISBN : 9781789664386

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Book Description

Understand the basics of data - how to collect, analyse, present and apply it - and give your career a valuable, cutting-edge boost with this engaging and easy-to-read beginner's guide.



Confident Data Skills

Author : Kirill Eremenko

Publisher : Kogan Page Publishers

Page : 272 pages

File Size : 33,7 MB

Release : 2018-01-03

Category : Computers

ISBN : 0749481552

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Book Description

Data has dramatically changed how our world works. From entertainment to politics, from technology to advertising and from science to the business world, understanding and using data is now one of the most transferable and transferable skills out there. Learning how to work with data may seem intimidating or difficult but with Confident Data Skills you will be able to master the fundamentals and supercharge your professional abilities. This essential book covers data mining, preparing data, analysing data, communicating data, financial modelling, visualizing insights and presenting data through film making and dynamic simulations. In-depth international case studies from a wide range of organizations, including Netflix, LinkedIn, Goodreads, Deep Blue, Alpha Go and Mike's Hard Lemonade Co. show successful data techniques in practice and inspire you to turn knowledge into innovation. Confident Data Skills also provides insightful guidance on how you can use data skills to enhance your employability and improve how your industry or company works through your data skills. Expert author and instructor, Kirill Eremenko, is committed to making the complex simple and inspiring you to have the confidence to develop an understanding, adeptness and love of data.



Girls Just Want to Have Likes

Author : Laurie Wolk

Publisher : Morgan James Publishing

Page : 148 pages

File Size : 41,78 MB

Release : 2017-08-29

Category : Family & Relationships

ISBN : 1683502973

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Book Description

An educator and leadership coach teaches parents how to cut through daughters’ addiction to social media and reclaim family connection. In today’s age of social media, young girls are learning crucial life lessons from dubious mentors like the Kardashians and other Instagram “celebrities.” Many are so thoroughly addicted to social media they are uncomfortable communicating face to face. It’s no wonder parents across the country are afraid for their daughters’ self-esteem and ability to thrive in the real world. In Girls Just Want to Have Likes, educator and leadership coach Laurie Wolk offers smart advice on how parents can take control, communicate meaningfully with their children, and get back to raising confident capable young women. Laurie shows parents how to reclaim their roles as mentor and guide, helping their daughters unwind and decode the toxic messages social media broadcasts. By applying Laurie’s methods, social media will start to fade into the background of your household, allowing family connection to take center stage—and letting your daughter shine.



Confident Web Design

Author : Kenny Wood

Publisher :

Page : 272 pages

File Size : 46,97 MB

Release : 2020-06-30

Category :

ISBN : 9781789663471

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Book Description

Give yourself that competitive edge in your career by learning how to design and create brilliant websites.



Indestructible

Author : Molly McPherson

Publisher : Mandala Tree Press

Page : 154 pages

File Size : 21,24 MB

Release : 2021-04-13

Category :

ISBN : 9781954801103

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Book Description

Does public backlash, humiliation, or 'being canceled' in today's digital age keep you up at night? You are not alone. You can respond with confidence in this new era of media without hesitation or fear of destruction to your brand. Molly McPherson is a nationally recognized expert on crisis public relations management in the age of social media. She helps communicators create the right message, at the right time, and deliver it in the right place. From her years of crisis-mangement experience and mining news stories and tweets, Molly created frameworks to up-level your confidence for communicating with ease in crucial crisis moments so you can own the conversation. In this book, you will: Learn how to display truth and transparency online in a time of outrage Get practical tips on how to share your ideas on social media Discover proactive ways to engage in online forums Become a modern-age communicator who avoids reputational crisis Indestructible is perfect for anybody who runs a business or communicates on behalf of one-anyone who wants to increase the value and reputation of their business.