Consumer Behaviour and Economic Growth in the Modern Economy (RLE Consumer Behaviour)


Book Description

These essays show that industrialisation and fast economic growth have changed not only the broad material environment, but have also had a very important impact on basic food consumption. The introductory chapter takes a theoretical view and tries to establish the interrelationship between economic forces and social habits. The other contributors analyse how the experience of Europe, Japan and North America fit this general explanation and they demonstrate how cultural and regional differences have shaped the development of consumer behaviour and patterns of consumption over the last two centuries.




Consumer Behaviour (RLE Consumer Behaviour)


Book Description

This book is concerned with the application of the behavioural sciences, notably social psychology and sociology, to the study of consumer behaviour. The emphasis throughout is on making these sciences practical for the marketing manager by focusing on those aspects of consumer behaviour which prove useful for managerial decision-making. The introduction defines the scope of the book in these terms and outlines a model for the consumer buying process. The book conlcudes with detailed models of consumer choice.










Advances in Household Economics, Consumer Behaviour and Economic Policy


Book Description

This book considers recent advances in household economics, consumer behaviour and economic policy and examines their interrelationship and impact on growth, development, trade and welfare policy in world economies in the 21st century. Researched and written by authorities in these emerging areas from North America, the European Union and Australia/Oceania, the book has the timely advantage of bringing together in one place the development of diverse concepts and important applications in these areas. It is a must-have for academics, and will be used on advanced courses on household economics and production, demand analysis, economic policy, social security and welfare economics. It will also be of interest to trade and welfare policy-makers world-wide.




Consumer Behaviour and Material Culture in Britain, 1660-1760


Book Description

This is a detailed study of the material lives of the middle classes in the pre-industrial era, a period which saw considerable growth in consumption. Lorna Weatherill has brought her highly important survey up-to-date in the light of new research. She provides a new introduction and bibliography, taking account of the latest academic writing and methodological advances, including computing, and offers further conclusions about her work and its place in current literature. Three main types of documentation are used to construct the overall picture: diaries, household accounts, and probate inventories. In investigating these sources she interprets the social meaning of material goods; and then goes on to relate this evidence to the social structures of Britain by wealth, status and locality. Breaking new ground in focusing on households and the use of probate inventories, Weatherill has provided a book which gives both a general account of the domestic environment of the period, and a scholarly analysis of the data on consumption patterns.




Modern Economic Theory


Book Description

This Edition Includes Several New Topics To Make The Coverage More Comprehensive And Contemporary. Various Concepts And Issues Involved In Economic Analysis Have Been Thoroughly Explained And Illustrated With The Help Of Examples Drawn From Our Daily Experience. The Inter-Relationships Between Different Concepts Have Been Suitably Highlighted. The Application Of Economic Tools For Problem Solving Has Been Emphasised. Review Questions And Exercises Have Been Included In Each Chapter To Help Students To Test Their Understanding And Prepare Confidently For Examinations.The Book Would Serve As Excellent Text For B.A., B.Com And Business Administration Students. Candidates Preparing For Various Professional And Competitive Examinations Would Also Find It Very Useful.




Consumer Behavior, Organizational Strategy and Financial Economics


Book Description

This volume presents selected articles from the 21st Eurasia Business and Economics Society (EBES) Conference, which was held in Budapest (Hungary) in 2017. The theoretical and empirical papers in this volume cover various areas of business, economics, and finance from a diverse range of regions. In particular, this volume focuses on the latest trends in consumer behavior, new questions in the development of organizational strategy, and the interaction of financial economics with industrial economics and policy.




Changes and Challenges in the Modern World Economy


Book Description

The book was prepared by the academics and doctoral students of the Faculty of International Business and Economics of the Poznań University of Economics and Business to celebrate the 90th anniversary of the University and the 10th anniversary of the Faculty itself. The subject of this Volume reflects the variety of issues that are researched by academics from all departments of the Faculty. The rationale for publishing this Volume was to signal current work and research progress in the area of international economics, business and management. As the title of the Volume suggests, we need to anticipate changes and implement a new approach to face the challenges in the world economy for it is transforming in an unprecedented way now, at a fast pace, and the global economic map is constantly redrawing. Papers published in this Volume are written by individual authors and workgroups. They are results of research conducted in departments and have been assigned to eight chapters discussing crucial aspects of the world economy. The deliberations are held on a micro- and macroeconomic level in both theoretical and empirical terms. We hope that the contents of individual papers will inspire both readers and authors themselves to make further studies, to carry out follow-up research, to network with one another in order to find answers to the most important problems of the world economy and international business.




The Marketing Environment (RLE Marketing)


Book Description

This comprehensive work, covering a wide spectrum of the marketing environment, provides a fundamental basis to marketing geography for those concerned with market research, comparative and international marketing, and the study of economic geography. The book focusses on the spatial patterns and processes in marketing, and the development conflicts occur in the marketing system, and how evolution and change in marketing systems is realised through the resolution of these conflicts. The major sectors and institutions in the marketing system are described and a detailed study is made of the ways they change and interact.