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Contemporary Visual Merchandising and Environmental Design

Author : Jay Diamond

Publisher :

Page : 404 pages

File Size : 35,13 MB

Release : 2004

Category : Art

ISBN :

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Book Description

The latest edition of this widely used textbook features a wealth of new and improved content. Every aspect of the field is covered, ranging from basic theories of visual merchandising and facilities design to the most recent innovations being utilized by professionals working in the field. Features of the revision include: Three completely new chapters Chapter 10: Energizing the Specialty Boutique Chapter 12: Graphics in Today's Retail Environment Chapter 15: Creating an Overall Design Concept From Inception to Conclusion A totally new complement of photographs that reflect the work of today's visual merchandisers and facility designers Sixteen pages of full-color that excitingly depict the works of masters in the field A host of "Profiles" throughout the text that represent various retail organizations that have distinguished themselves through visual presentation An "In The News" segment at the conclusion of each chapter featuring reprints of articles that have made the news in professional journals Internet exercises that teach the users how to explore a wealth of websites to solve merchandising and design problems Ancillary materials including PowerPoint presentations and an exciting new video to accompany the book "Contemporary Visual Merchandising" and "Environmental Design" provides professional advice and guidance to those aspiring to enter the field or for retailers wishing a better understanding of visual merchandising and design, and how it may improve their own establishments.



Visual Merchandising Third Edition

Author : Tony Morgan

Publisher : Laurence King Publishing

Page : 224 pages

File Size : 35,37 MB

Release : 2015-09-14

Category : Design

ISBN : 1780679246

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Book Description

A great introduction for retail students, this book offers a user-friendly reference guide to all aspects of visual merchandising and covers both window dressing and in-store areas. Using examples from a range of shops, from fashion emporia to small outlets, the book offers practical advice on the subject, supported by hints and tips from established visual merchandisers. It reveals the secrets of their toolkit and information on the use of mannequins, the latest technology and how to construct and source props, and explains the psychology behind shopping and buyer behaviour. This new edition contains two new case studies, updated images and new material on digital and interactive visual merchandising. Visual Merchandising is presented through colour photographs, diagrams of floor layouts and store case studies, and includes invaluable information such as a glossary of terms used in the industry.



Proceedings of the International Conference on Emerging Trends in Business & Management (ICETBM 2023)

Author : Sudarsan Jayasingh

Publisher : Springer Nature

Page : 438 pages

File Size : 27,49 MB

Release : 2023-05-09

Category : Business & Economics

ISBN : 9464631627

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Book Description

This is an open access book. The International Conference on Emerging Trends in Business & Management (ICETBM2023) aims to bring together leading academicians, practitioners, researchers, and students to exchange their views, knowledge, experience and insights on the emerging trends in business and management. The conference theme for year 2023 is “Business Intelligence and Analytics as Drivers for Digital Transformation”. Organizations are adopting a data-driven approach to identify new business opportunities, serve customers better, increase sales, improve the efficiency of operations and more. The amount of data generated, captured, copied, and consumed worldwide is growing rapidly due to increased use of the internet, mobile phone and social media. In today’s modern corporate environment, business intelligence and analytics have emerged as indispensable tools for improving decision-making, facilitating the execution of major initiatives, and guiding the overall company strategies. Business Intelligence and Analytics enables organizations to develop new innovative business models and approaches in the era of digital transformation. The role of analytics in solving business problems has increased manifold in recent years. Researchers, academics, and practitioners are paying more attention because of the increasing benefits achieved using business analytics. The conference will be held in SSN School of Management, Sri Sivasubramaniya Nadar College of Engineering, Kalavakkam, Chennai, India on 24th & 25th February 2023 and will be a hybrid event. This conference will offer invited talks by experts and paper presentations from leading academicians and industry speakers to share new ideas, research insights, recent innovations, trends, and challenges faced in the field of Business and Management.



Visual Merchandising Second Edition

Author : Tony Morgan

Publisher : Laurence King Publishing

Page : 208 pages

File Size : 30,9 MB

Release : 2011-10-24

Category : Design

ISBN : 1780675534

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Book Description

A great introduction for retail students, this book offers a user-friendly reference guide to all aspects of visual merchandising and covers both window dressing and in-store areas. Using examples from a range of shops, from fashion emporia to small outlets, the book offers practical advice on the subject, supported by hints and tips from established visual merchandisers. It reveals the secrets of their toolkit and information on the use of mannequins, the latest technology and how to construct and source props, and explains the psychology behind shopping and buyer behaviour. This new edition contains new case studies and updated images. Presented through colour photographs, diagrams of floor layouts and store case studies, and including invaluable information such as a glossary of terms used in the industry, Visual Merchandising is an essential handbook for anyone working in and learning about this exciting area.



Store Design and Visual Merchandising, Second Edition

Author : Claus Ebster

Publisher : Business Expert Press

Page : 289 pages

File Size : 26,94 MB

Release : 2015-03-05

Category : Business & Economics

ISBN : 1631571133

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Book Description

The creative and science-driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In the newly revised and expanded edition of this book, you will learn some of the shopper marketing secrets from the authors about how you can design your store to increase sales and delight shoppers at the same time. By the time you are through reading, you will have learned how shoppers navigate the store, how they search for products, and how you can make them find the products you want them to see. You will also be able to appeal to shopper emotions through the use of colors, scents, and music, as well as make shopping memorable and fun by creating unique experiences for your shoppers. The focus is on the practical applicability of the concepts discussed, and this accessible book is firmly grounded in consumer and psychological research. At the end of each chapter, you will find several takeaway points. The book concludes with the “Store Design Cookbook,” full of ready-to-serve recipes for your own store design and visual merchandising process.



Designing Commercial Interiors

Author : Christine M. Piotrowski

Publisher : John Wiley & Sons

Page : 576 pages

File Size : 30,89 MB

Release : 2016-04-18

Category : Architecture

ISBN : 1118882083

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Book Description

A practical, comprehensive resource for commercial interior design Designing Commercial Interiors is the industry standard reference, now fully revised and expanded to reflect the latest developments in commercial interior design. This book guides you through the entire design process, from planning to execution, to teach you the vital considerations that will make your project a success. This new third edition includes new: Sustainability concepts for a variety of commercial spaces Coverage of accessibility, security, safety, and codes—and how these factors influence commercial design Chapters on design research, project process, and project management Drawings and photographs of design applications Supplemental instructor's resources Commercial interior design entails a much more complex set of design factors than residential design, and many of these considerations are matters of safety and law. This book walks you through the process to give you a solid understanding of the myriad factors in play throughout any commercial project, including how the global marketplace shapes designers' business activities. Whether it's a restaurant, office, lodging, retail, healthcare, or other facility, the interior designer's job is much more complicated when the project is commercial. Designing Commercial Interiors is an exhaustive collection of commercial design skills, methods, and critical factors for professionals, instructors, and those preparing for the NCIDQ exam.



Contemporary Visual Merchandising

Author : Jay Diamond

Publisher :

Page : 0 pages

File Size : 12,91 MB

Release : 1999

Category : Display of merchandise

ISBN : 9780137417940

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Book Description

Appropriate for undergraduate business and fashion courses in Visual Merchandising and Display. This comprehensive and practical textbook/workbook introduces visual merchandising through a combination of fundamentals and projects that provide hands-on experience.



Contemporary Retail Design

Author : Eddie Miles

Publisher : The Crowood Press

Page : 400 pages

File Size : 49,7 MB

Release : 2021-05-24

Category : Architecture

ISBN : 1785008714

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Book Description

The world of retail design operates with a dynamism not often encountered in other commercial sectors. To successfully deliver a retail project, the store planner must possess a good working knowledge of a wide range of disciplines. As well as design, these include matters as diverse as store operations to materials and construction methods. Contemporary Retail Design: A Store Planner's Handbook provides a comprehensive overview of the store planning process and is an essential companion for anyone embarking on a retail design project. Written from the perspective of the designer, it contains practical guidance on every step of the design and construction process including: an introduction to store types and their history; what to consider when planning a store; the practicalities of layout versus the psychological response of the shopper; the range of materials and finishes available and how to use them successfully; what to consider when planning for building services, security and store operations. The book's practical advice is supplemented with case studies showing examples of best practice, and is illustrated with 200 drawings and photographs from a wide variety of stores around the world.



Fashion and Textiles: Breakthroughs in Research and Practice

Author : Management Association, Information Resources

Publisher : IGI Global

Page : 552 pages

File Size : 41,22 MB

Release : 2017-08-11

Category : Business & Economics

ISBN : 1522534334

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Book Description

Management technique and operation strategies vary depending on the particular industry. This allows businesses in that industry to thrive and increase competitive advantage. Fashion and Textiles: Breakthroughs in Research and Practice is a critical source of academic knowledge on the latest business and management perspectives within the fashion and textiles industry. Highlighting a range of pertinent topics such as marketing, consumer behavior, and value creation, this book is an ideal reference source for academics, professionals, researchers, students, and practitioners interested in emerging trends in global fashion and textile management.