Conversionary Sites


Book Description

Drawing on more than two years of participant observation in the American Midwest and in Madagascar among Lutheran clinicians, volunteer laborers, healers, evangelists, and former missionaries, Conversionary Sites investigates the role of religion in the globalization of medicine. Based on immersive research of a transnational Christian medical aid program, Britt Halvorson tells the story of a thirty-year-old initiative that aimed to professionalize and modernize colonial-era evangelism. Creatively blending perspectives on humanitarianism, global medicine, and the anthropology of Christianity, she argues that the cultural spaces created by these programs operate as multistranded “conversionary sites,” where questions of global inequality, transnational religious fellowship, and postcolonial cultural and economic forces are negotiated. A nuanced critique of the ambivalent relationships among religion, capitalism, and humanitarian aid, Conversionary Sites draws important connections between religion and science, capitalism and charity, and the US and the Global South.




Conversion Optimization


Book Description

How do you turn website visitors into customers? Conversion Optimization offers practical advice on how to persuade visitors to make a buying decision -- without driving them away through data overload or tedious navigation. You'll learn how to use marketing principles, design, usability, and analytics on your site to increase your buyer-to-visitor ratio, whether you're involved with marketing or designing a large ecommerce site, or managing a modest online operation. Based on the authors' broad experience in helping businesses attract online customers, this book addresses every aspect of the process, from landing visitors to finalizing the sale. You'll learn several techniques for blending successful sales approaches with the particular needs of the people you want to attract. Are you ready to do what it takes to get a double-digit conversion rate? Explore case studies involving significant conversion rate improvements Walk through different stages of a sale and understand the value of each Understand your website visitors through persona creation Connect with potential customers and guide them toward a conversion Learn how to deal with FUDs -- customer fears, uncertainties, and doubts Examine the path that visitors take from landing page to checkout Test any change you make against your original design "The Web is unique in its ability to deliver this almost improbable win-win: You can increase revenue AND make your customers happy. Yet most websites stink. Worry not, Khalid and Ayat to the rescue! Buy this book to follow their practical advice on how to create high converting websites that your visitors love."--Avinash Kaushik, author of Web Analytics 2.0 and Web Analytics: An Hour A Day (both Sybex)







Conversion to On-Site Sodium Hypochlorite Generation


Book Description

Since the implementation of the USEPA Clean Air Act Risk Management Plan, many water treatment and wastewater treatment utilities have converted to on-site sodium hypochlorite generation. Conversion to On-Site Sodium Hypochlorite Generation: Water and Wastewater Applications is a comprehensive text and design manual for on-site sodium hypochlorite










The Barbarian Conversion


Book Description

"An investigation of the process by which large parts of Europe accepted the Christian faith between the fourth and the fourteenth centuries and of some of the cultural consequences that flowed therefrom." In a work of splendid scholarship that reflects both a firm mastery of difficult sources and a keen intuition, one of Britain's foremost medievalists tells the story of the Christianization of Europe. It is a very large story, for conversion encompassed much more than religious belief. With it came enormous cultural change: Latin literacy and books, Roman notions of law and property, and the concept of town life, as well as new tastes in food, drink, and dress. Whether from faith or by force, from self-interest or by revelation, conversion had an immense impact that is with us even today.




The Art of Conversion


Book Description

Between the sixteenth and the nineteenth centuries, the west central African kingdom of Kongo practiced Christianity and actively participated in the Atlantic world as an independent, cosmopolitan realm. Drawing on an expansive and largely unpublished set of objects, images, and documents, Cecile Fromont examines the advent of Kongo Christian visual culture and traces its development across four centuries marked by war, the Atlantic slave trade, and, finally, the rise of nineteenth-century European colonialism. By offering an extensive analysis of the religious, political, and artistic innovations through which the Kongo embraced Christianity, Fromont approaches the country's conversion as a dynamic process that unfolded across centuries. The African kingdom's elite independently and gradually intertwined old and new, local and foreign religious thought, political concepts, and visual forms to mold a novel and constantly evolving Kongo Christian worldview. Fromont sheds light on the cross-cultural exchanges between Africa, Europe, and Latin America that shaped the early modern world, and she outlines the religious, artistic, and social background of the countless men and women displaced by the slave trade from central Africa to all corners of the Atlantic world.




Materials for Energy Conversion Devices


Book Description

As the finite capacity and pollution problems of fossil fuels grow more pressing, new sources of more sustainable energy are being developed. Materials for energy conversion devices summarises the key research on new materials which can be used to generate clean and renewable energy or to help manage problems from existing energy sources. The book discusses the range of materials that can be used to harness and convert solar energy in particular, including the properties of oxide materials and their use in producing hydrogen fuel. It covers thermoelectric materials and devices for power generation, ionic conductors and new types of fuel cell. There are also chapters on the use of such materials in the immobilisation of nuclear waste and as electrochemical gas sensors for emission control. With its distinguished editors and international team of contributors, Materials for energy conversion devices is a standard reference for all those researching and developing a new generation of materials and technologies for our energy need. Detailed coverage of solar energy and thermoelectric conversion Comprehensive survey of new developments in this exciting field Edited by leading experts in the field with contributions from an international team of authors




Conversion


Book Description

A chilling mystery based on true events, from New York Times bestselling author Katherine Howe. It’s senior year, and St. Joan’s Academy is a pressure cooker. Grades, college applications, boys’ texts: Through it all, Colleen Rowley and her friends keep it together. Until the school’s queen bee suddenly falls into uncontrollable tics in the middle of class. The mystery illness spreads to the school's popular clique, then more students and symptoms follow: seizures, hair loss, violent coughing fits. St. Joan’s buzzes with rumor; rumor erupts into full-blown panic. Everyone scrambles to find something, or someone, to blame. Pollution? Stress? Are the girls faking? Only Colleen—who’s been reading The Crucible for extra credit—comes to realize what nobody else has: Danvers was once Salem Village, where another group of girls suffered from a similarly bizarre epidemic three centuries ago . . . Inspired by true events—from seventeenth-century colonial life to the halls of a modern-day high school—Conversion casts a spell. "[Howe] has a gift for capturing the teenage mindset that nears the level of John Green."—USA Today "...this creepy, gripping novel is intimately real and layered, shedding light on the challenges teenage girls have faced throughout history."—The New York Times "A chilling guessing game . . . that will leave readers thinking about the power (and powerlessness) of young women in the past and present alike."—Publishers Weekly, Starred Review