Book Description

Behind every success story is a person with a vision. Walt Disney, Milton Bradley, Levi Strauss, and Debbi Fields are entrepreneurs who had the ambition and persistence to make their dreams a reality. Learn about the people behind brand names such as Hilton, McDonald's, Hasbro, Hershey, Chanel, Mrs. Fields, and more! Created in partnership with TIME©, this 6-Pack of nonfiction readers builds critical literacy skills while students are engaged in reading high-interest content. Reader's Guide and Try It! provide extensive language-development activities to develop critical thinking; Table of contents, glossary, and index help increase comprehension and strengthen academic vocabulary; A fun culminating activity challenges students to create a marketing campaign for a new product; Prepares students for college and career and aligns with state and national standards. This 6-Pack includes six copies of this title and a content-area focused lesson plan.