Corporate Foresight


Book Description

Have you ever wondered why even large companies fail when faced with changes in their environment? Would you be surprised to learn that the average life expectancy of a Fortune 500 company is below 50 years? This book presents findings from 19 case studies in multinational companies such as Siemens, Volkwagen, General Electric, Philips and Deutsche Telekom. René Rohrbeck proposes a Maturity Model to assess how prepared a company is to respond to external (disruptive) change. He uses data from 107 interviews with board members, corporate strategists, innovation managers, and corporate foresight professionals to present and discuss best practices. Using illustrations to show the complex interaction of corporate foresight with other units such as innovation and strategic management, René Rohrbeck provides the reader with rich insights on how to make an organization agile and reactive towards change. For scholars this book proposes multiple hypotheses and frameworks for future research.




Corporate Foresight


Book Description

The world changes like the patterns in a kaleidoscope: trends expand, contract, break up, melt, disintegrate and disappear, while others are formed. Change – as opposed to stasis – is our normal condition, the only certainty in our lives, hence the need to create tools that provide organizations with the means to tackle change and navigate complexity. We must accept the reality of constant change and be prepared for a heavy shift in perspective: interconnection versus separation, acceleration versus linearity and discontinuity versus continuity. Anticipating the future requires more than the traditional predictive models (forecasting) based on the forward projection of past experiences. Advanced methods use anticipation logic (foresight) and build probable scenarios taking into account weak signals, emerging trends, coexisting presents and potential paths of evolution. Corporate foresight is fundamental to interpret and lead change. The two cornerstones of foresight are organization and management. As concerns organization, the authors advocate the separation of research (oriented to the market of tomorrow) from development (oriented to the market of today), the establishment of a foresight unit and the concentration of research activities mainly on the acquisition and recombination of external know-how. As regards management, after an overview of state-of-the-art literature on forecasting methods, the authors propose the implementation of a "future coverage" methodology, which enables companies to measure and verify the consistency between trends, strategic vision and offered products. These organizational and managing tools are then tested in a case study: the Italian company Eurotech SpA, a leader in the ICT sector.




Corporate Foresight and Innovation Management


Book Description

This book sheds light on what has come to be known as corporate foresight and its influence on innovation management. Throughout the book, the contributors examine the practice of corporate foresight and how it may lead to the identification of opportunities for innovation. They also explore the complex processes and conditions that may enable (or impede) the potential of contemporary organizations to capture value from their corporate foresight exercises. Representing an interesting mix of competing ideas and perspectives, the book offers deep insights into the interactive effects of corporate foresight and its contribution to innovation management. This book was originally published as a special issue of Technology Analysis & Strategic Management.




Corporate Foresight


Book Description

The world changes like the patterns in a kaleidoscope: trends expand, contract, break up, melt, disintegrate and disappear, while others are formed. Change – as opposed to stasis – is our normal condition, the only certainty in our lives, hence the need to create tools that provide organizations with the means to tackle change and navigate complexity. We must accept the reality of constant change and be prepared for a heavy shift in perspective: interconnection versus separation, acceleration versus linearity and discontinuity versus continuity. Anticipating the future requires more than the traditional predictive models (forecasting) based on the forward projection of past experiences. Advanced methods use anticipation logic (foresight) and build probable scenarios taking into account weak signals, emerging trends, coexisting presents and potential paths of evolution. Corporate foresight is fundamental to interpret and lead change. The two cornerstones of foresight are organization and management. As concerns organization, the authors advocate the separation of research (oriented to the market of tomorrow) from development (oriented to the market of today), the establishment of a foresight unit and the concentration of research activities mainly on the acquisition and recombination of external know-how. As regards management, after an overview of state-of-the-art literature on forecasting methods, the authors propose the implementation of a "future coverage" methodology, which enables companies to measure and verify the consistency between trends, strategic vision and offered products. These organizational and managing tools are then tested in a case study: the Italian company Eurotech SpA, a leader in the ICT sector.




Futures Thinking and Organizational Policy


Book Description

This book proposes that organizational policies are what ensure the institutionalization and sustainability of futures thinking in organizations. It presents several case studies from corporations and other institutions that describe effective use of foresight methods and internal policies to respond to rapid change. The case studies address changing trends in technology, globalization and/or workforce diversity, and the impact on the economic and political well-being of the organization. The editors also develop an organizational capability maturity model for futures thinking as well as providing questions for discussion that promote critical review of each case chapter. This book will inform scholars and organizational leaders how best to utilize foresight methodologies and organizational policies to sustain successful management strategies within futures thinking organizations. Chapter 9 is available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.




Corporate Foresight and Strategic Decisions


Book Description

This study investigates the relationships between corporate foresight and management decision-making processes in organizations. It provides an extensive analysis of extant theories of corporate foresight and strategic management, brings in new insights, and presents an in-depth case study exploration of corporate foresight of a European bank.




Strategic Foresight


Book Description

This is a practical (field) guide to foresight and foresight tools for leaders in business, the public sector and NGOs, to aid their practice in strategy, decision making and change.




Learning from the Future


Book Description

Unter Szenarioplanung versteht man eine spezielle Methode der Vorhersage zukünftiger politischer, ökonomischer und demographischer Entwicklungen, die das Funktionieren eines Unternehmens beeinflussen können. Diese Technik wird hier von renommierten Vorreitern auf diesem Gebiet ausführlich beleuchtet - so lernt der Manager, verschiedene Implikationen plausibler Ereignisse und Einflüsse systematisch zu durchdenken. (11/97)




Small Business Foresight


Book Description

Since the mid-1900s, large corporations have been using scenarios, strategic planning, and long term action plans to anticipate and prepare for their futures. Large businesses pioneered the methods of foresight for their own use, and those methods have worked very well for them. But... small business is different. The traditional methods for planning for the future didn't fit small business. Small Business Foresight is designed for small businesses. Written by a professional futurist with over 50 years' experience in small business, the tools and methods described and detailed in this book work. They are designed specifically for small business. Whether your business consists of just you, or includes dozens or even hundreds employees, these methods work! In this book, you will learn about the stages of business growth, the forces of change that impact your business, trends that guide the forces, the importance of scenarios (stories about the future and how to build them), the value of strategic thinking and planning, how to create a long term plan for your business based on the strategies you develop, and more. Much more. Small Business Foresight will help you build a plan for the future of your business.




Managing the Future


Book Description

In this book, leading authors explore ways in which organizationscan develop their ability to manage the future. An exploration of the ways in which organizations can developtheir ability to manage the future. Consists of ten papers written by authors from both sides ofthe Atlantic and from Asia, all of whom are distinguished scholarsin the fields of strategy or organizational learning. Addresses key questions about how organizational foresight canbe conceptualized and developed, and the extent to which it ispossible. The papers are prefaced by a foreword from Spyros Makridakisand an introduction from the editors. Helps to shape a new research agenda, and so will be ofinterest to academics, as well as to students andpractitioners.